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Seen and noted
Astra Beer: Beer Insurance Because Astra is a very strong German beer, every can comes with a small insurance plan. The more Astra beer our loyal drinkers take, the bigger the assurance that whatever happens during the night, we've got their back: they're covered. How it works: for every Astra you take, enter the code on the can into your Astra Beer Insurance app. Did something happen during the night? Fill out the claim and upload the picture as proof. No stories you get paid according to the size of your insurance cover(as determined by the number of Astra cans you drank). Note: this beer insurance does not cover drunk driving.Agency:Miami Ad School, Germany VIEW THE AD  The Coca Cola company asked Miami Ad School, Germany to give their newly brewed vegetable made lemonade a brand name and then come up with a campaign to launch it into the market. Since this lemonade has a unique taste that no word can describe, we did the unthinkable: we decide not to give this brand new drink a brand name. Yet, we launch this new lemonade without a brand name with a print campaign that made it stand out from all its competitors who even have brand names. Now call it what you like, in a world where every other brand have a name, not have a brand name is in itself a brand identity. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Sanccob: Tipping Point Our SANCCOB poster series has been designed to alert the public to the rapid decline of the African Penguin population, as well as SANCCOB's on-going efforts to save the species. The object of the Bittersuite campaign is to encourage people to have the foresight to see the problem before it becomes critical. A series of 2 posters were placed in doctorsâ rooms, optometrists, hospitals, shopping centres, schools and at the SANCCOB Education Centre.VIEW THE FIRST AD VIEW THE SECOND AD  McCann Erickson, Singapore has created an upside down campaign for L'Oreal VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Louis Vuitton Hong Kong: Time Hong Kong Time by Louis Vuitton from Infinity Squared, Hong Kong tells the story of the lights, sounds and textures of one of Asia's most fascinating cities. The film takes us on a journey over 24hrs in the life of the city. VIEW THE SPOT Myanmar Tourist Board: Let the Journey Begin INDIGO ASIA director RON FRICKE's TVC for the MYANAMAR TOURIST BOARD opens on an inviting white sand beach and takes us on a glorious journey through many of the country's stunning and rarely seen cultural icons. VIEW THE SPOT  The print work that backs up Leo Burnett Sydney's awarded "Small World Machines" campaign that aims to break down barriers and create a bit of happiness between India and Pakistan VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR Breeze Washing Detergent: Chocolate Milk Today's stains are complex as this campaign via Lowe Singapore illustrates VIEW THE CHOCOLATE MILK AD VIEW THE ICE CREAM AD VIEW THE MUSTARD AD VIEW THE KETCHUP AD The Brand Agency: What a Successful Agency Looks For What does it take to work in a modern advertising agency? The Brand Agency, Perth is looking for people who are agile, ambitious, inventive and willing to get involved. VIEW THE AD Tobaccobodyfi: Smoking Changes People Remember the pictures of black lungs we were shown at school to stop us from smoking? 358 Helsinki thought it was time to replace that imagery with 21st century technology. And make it more shocking. Together with Cancer Society of Finland we created the website Tobaccobody.fi, where you see the many effects tobacco has on the body. It brings those pics of black lungs into the iPad age.VIEW THE SPOT  One mans journey's take him through the heart and soul of Havana, Cuba; where he indulges in all its wonder. Agency: Rise Indonesia VIEW THE NO 6 SPOT VIEW THE MOJITO SPOT  The Nescafe Blend 43 iconic red cup makes an emotional return to screens proving a simple connection over a cup of coffee is just as relevant today as ever before via Publicis Mojo.VIEW THE SPOT Holden Commodore: Quartet Kolle Rebbe,Hamburg inform the world that as part of the redesigning and revamping of their business class, Lufthansa now offers amazing meals. We knew when we were young that flying food was something special. Now it has been transformed into something a bit more extraordinary.VIEW THE SPOT  Manulife is seen as a faceless insurance company and not a destination for retirement solutions. Show baby boomers, who are 10-15 years away from retirement and feeling unprepared, that Manulife is empathetic towards their financial challenges and can provide inspiration that its not too late to save for their retirement. On television we showed common financial setbacks for what they really are, hurdles to saving for retirement. The spot drives to documentaries and essays that feature real Canadians talking candidly about their real-life hurdles and how they overcame them. VIEW THE SPOT  The #shinebright campaign will be kick-started this summer, throughout Europe, by six leading cultural entrepreneurs from the worlds of fashion, music, design and media. These cultural entrepreneurs will mentor and support aspiring creatives in a series of exciting projects, all geared towards giving them a step up the creative industry ladder.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE ONLINE SPOT  Focusing on those timely get-togethers between friends and families, Andy Williams' unexpected lyrics describe and celebrate Christmas happenings, whilst the moving image teases with scenes of Christmas-like merriment and feasting played out in summer. The film, titled 'Wonderful', concludes with the reassurance that 'We've everything you need for the most wonderful time of the year. We're here for you this summer. The Co-operative.'VIEW THE SPOT  BBDO Germany shows the smart fortwo in an off-road environment where it fails every challenge - the smart fortwo is as good off road as an offroader is in the city.VIEW THE SPOT  Three Mobile launches their biggest ever deal "All you can eat everything" with a new TV ad. Created by the award winning advertising agency, Boys & Girls, and animated by the Oscar-winning UK visual effects studio, Framestore. The idea behind the ad was simple, the offer CHOMP delivered by a MUNCH animated sequence of CRUNCH ravenous fish.VIEW THE SPOT  He may not be your typical salon go-er, but he doesn't care, because he's comfortable with it. Southern Comfort's "Whatever's Comfortable" campaign champions the attitude it takes to be yourself, and celebrates those people who captivate us because of it. Agency: Wieden Kennedy New York.VIEW THE SPOT  LeBron won back-to-back. Wait for the beep. Leave your message. (305) 767-2226. In this spot from Wieden & Kennedy Portland friends and fans get to leave LeBron James a message following the Miami Heat's win over the San Antonio Spurs to take out their second title in three years.Say's Nike's Phil Knight: "Hey, LeBron, Phil Knight. Fantastic year. You might really be worth all that money we pay you." VIEW THE SPOT  Cannes Film Lions 2013 - Gold Lion winning 60 second advert for Dove from Ogilvy London.VIEW THE SPOT AIDS Concern: Don't Be Haunted by your Sexual Past TBWA Hong Kong has launched a campaign for AIDS Concern in a bid to drive numbers of HIV tests amongst heterosexual males by highlighting exposure awareness and proactive testing to eliminate fear of infection.VIEW THE SPOT  CumminsRoss, Melbourne has launched a new campaign for Australian office paper, Reflex Pure White 50% Recycled. The campaign led by a hero 30s spot followed by a long format version introduces 'The Printer Guru', a freewheeling and freethinking character who guides office workers towards finding 'enwhitenment', begging them to fight the common affliction of printer rage and stay calm with reliable Reflex paper.VIEW THE 30 s SPOT VIEW THE 60 sSPOT General Electric: Moving The Star The campaign showcases the length and depth of GE's partnerships with major ASEAN corporations. The focuses is on how both companies come together for the benefit of countries they operate in. Agency: TBWAKuala LumpurVIEW THE FIRST AD VIEW THE SECOND AD The Times of India: Farmer's Suicides Taproot India's highly acclaimed print campaign for The Times of India that raises awareness of suicides by farmers in India. Plagued by droughts and crop failure, nearly 300,000 farmers in India committed suicide last year. The agency created portraits of 12 dead farmers using the same object that had been their undoing - dry, burnt hay. Photos of the originals were used as press ads and posters and the originals were sold to raise funds for the families of the farmers.VIEW THE PRESENTATION BOARD VIEW THE FIRST POSTER VIEW THE SECOND POSTER VIEW THE THIRD POSTER  Just imagine how different America might have been if the Italians had invaded instead of the British. When the all-new and all-bigger FIAT 500L shows up, things get a whole lot more fun.VIEW THE SPOT Guest Judge: Merlee Jayme, CCO/chair, DM9JaymeSyfu, Philippines This week's guest judge is Merlee Jayme, chair and chief creative officer at DM9JaymeSyfu, the Philippines. Top Choice: Renault: Afford to live again Runner Up: Halfords: Get on your bike Humor always gets me. Specially when the product message is as blah as saving money and affordability in this economic climate. READ MORE RSPCA Queensland: We're all great & small Brand repositioning campaign for the Queensland RSPCA from the Engine Group, Brisbane VIEW THE DOG AD VIEW THE CAT AD VIEW THE CHICKEN AD VIEW THE PIG AD Capital Radio: The Story of the 80's All words in that radio campaign belongs to the 80's and the 90's hits. It is shuffled from the lyrics of the following songs in the ages in this radio spot from Grey Istanbul.PLAY THE 80'S SPOT PLAY THE 90'S SPOT  The latest TV spot for Science World brings us good news ,that orgasms have been proven to kill pain. In this 30 second spot from Holiday Films' directing duo, Adam & Dave, This creative gem comes from Dominic Prevost and Justin Li out of Rethink Vancouver.VIEW THE SPOT  What do pirates, knights and Vikings have in common with people who manage their own super? Everything: according to The Reactor and client Melbourne Mint.Together, they've launched a new radio campaign that aims to highlight gold's long established place in the history of personal wealth. The ads will run solely on Melbourne's highest rating commercial talk station, 3AW, taking advantage of their listener base to target investors and people with self-managed super funds. PLAY THE VIKINGS SPOT PLAY THE PIRATES SPOT PLAY THE KNIGHTS SPOT PLAY THE PRESIDENT SPOT Glidden: The Beast The campaign illustrates just how overwhelming the stress can be when faced with the daunting task of picking a paint color. The spot shows this angst actually manifest into a beast. The beast made of paint chips creates a memorable character that encapsulates the frustrations people experience while going through the painting process and dramatizes the common struggle of choosing a paint color in an unexpectedly playful and approachable way.VIEW THE SPOT VIEW THE FIRST PRESS AD VIEW THE SECOND PRESS AD VIEW THE THIRD PRESS AD  The new campaign brings to life the brand philosophy that true luxury is having the space, both physical and mental, to experience the exceptional, even in small, simple details.VIEW THE PERU AD VIEW THE TURKEY AD  Last week BWM Melbourne launched their new Kmart Toys TVC focusing on the endless play value and irresistible product love of Kmart toys.VIEW THE SPOT Klondike: Celebrity Challenge Harvest films, in partnership with GolinHarris, produced an online summer campaign called the Klondike Celebrity Challenge featuring actor Joel McHale of NBC's "Community". VIEW THE SPOT « First « Previous Next » Last » 2 of 8 |
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Ogilvy New Zealand spot for Holden Commodore 
Publicis Dublin get behind the country to promote a visit 
Every Leica has a soul. Agency: F/Nazca Saatchi & Saatchi, Sao Paulo
You live and learn in this anti-speed message from M&C Saatchi London.