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Seen and noted
London Drugs: The Last-Minute Gifter Whether it's a master re-gifter, a last-minute gift guru, or a repetitive gift wizard, everybody has at least one notorious gift-giver in their family. In their latest campaign, Canadian retailer London Drugs celebrates these 'Christmas Experts' heroing three gift-givers most families will undoubtedly be familiar with. Using a little humour and magic, the integrated campaign created by Wasserman Partners, Vancouver, strikes a balance between retail advertising and storytelling, proving that with real expertise, anyone can find the perfect gifts this Christmas. VIEW THE CLAUDIA SPOT VIEW THE GRANDPA JOE SPOT VIEW THE UNCLE JACK SPOT VIEW THE CAMPAIGN MICROSITE CONCEPT VIEW THE INTERACTIVE GIFT FINDER CONCEPT Amnesty Internacional: 70 Years of Amnesty International MassiveMusic and St. Solaire reimagine Simple Minds classic to celebrate 70 years of Amnesty International. Global music agency's talent roster provides music for video marking the 70th anniversary of the universal declaration of human rights MassiveTalent commissions St. Solaire, to produce moving cover of 'See the Lights' by Simple Minds. London, UK, 1 December 2017: International music agency MassiveMusic is proud to announce their work in the celebratory film commemorating 70 years of social progress aided by the charity's work. VIEW THE SPOT Nike: Nike Hyper Court Nike has recently launched a first of its kind initiative in Manila - Nike Hyper Court. Powered by Google, and developed in partnership with BBH Singapore, Nike Hyper Court is the first ever on-court digital platform that delivers content data-free, including training drills from experienced coaches tailored to different types of players, elevated member activities and the best of Nike global basketball content. Available initially at five courts across Manila, Nike Hyper Court provides basketball enthusiasts across the city with access to training programmes modeled after three of the biggest players in the game - LeBron James, Kevin Durant, and Kyrie Irving.VIEW THE CONCEPT Wicks Estate Wines: The White For the uneducated wine drinker, bringing the perfect bottle to the party is a daunting task. So this summer, The Studio at SCA wanted to simplify the decision making process by introducing Wicks Estate Wines as the ready & reliable solution.PLAY THE WHITE SPOT PLAY THE RED SPOT PLAY THE SMOOTH LABEL SPOT Water Safety: "Your Last Breath"Ford Ranger: How To Break Up With Your Ford Ranger Ford of New Zealand wanted to encourage existing Ranger owners to upgrade to a brand new, top-of-the-line Ranger Wildtrak. Problem is, in New Zealand Ford Ranger owners are fiercely loyal to their old trucks, so convincing them to say goodbye to their beloved old Ranger is a really tough ask. Our solution was to create a tongue-in-cheek Ford Ranger breaking-up kit. This instructional book was filled with helpful advice, support and a money-off voucher to help the Ranger owner deal with the emotional trauma of separation. The last page even featured a built-in box of tissues, to help mop up the final tears of sadness.VIEW THE AD Salvation Army Canada: A Taste of Poverty By emulating the popular Tasty video style, Salvation Army and Grey Canada created a series of online videos to give people a taste of poverty they wouldn't expect. VIEW THE BEANS SPOT VIEW THE GRILLED CHEESE SPOT VIEW THE INSTANT NOODLES SPOT Bridge Music Academy: The Racist Cover "The Bunt Machine," which was directed by Mac Premo, was produced in partnership with Supply & Demand and full-service creative agency Doubleday & Cartwright. Premo is one of Supply & Demand's featured directors. The spot follows Mac on his journey from building a machine that delivers bunts for his baseball-loving daughter, to turning his creative experience into a one-man play.VIEW THE SPOT Swedish Armed Forces: We let Sweden be in Peace The boring and beautiful everyday life. That's what The Swedish Armed Forces fight for, around the clock, all year, everywhere. That's the focus in their latest campaign. Visuals from the everyday life of the citizens are mixed with regular workdays for the people within the force. They all tie together with the line We let Sweden be in peace, so that your life can continue as usual. Agency: VoltVIEW THE SPOT Amnesty International: Rocket Sometimes imagination is the only way. Every day two girls are victims of sexual abuse. Agency: Havas, Paraguay.VIEW THE AD Autism Forum Switzerland: Snake / Mouse Ruf Lanz, Zurich has created this print campaign for Autism Forum Switzerland about how social contact can be frightening for people with autism.VIEW THE SNAKE MOUSE AD VIEW THE WOLF SHEEP AD Paris Airports: Angry Bags, 1 Unattended luggage causes pressure, delays, interruptions and it's not only the bag that gets upset, it's the passengers. Agency: Human to Human, Paris.VIEW THE 1ST AD VIEW THE 2ND AD VIEW THE 3RD AD PizzaExpress: Long Lost Friends PizzaExpress has launched "Long Lost Friends," a stunt via The Best Bit, London reuniting people with old friends to see who would recognize who. VIEW OUTDOOR The Grand Tour: The Grand Tour Cafe A New York City Cafe is excited for "The Grand Tour's" return and to celebrate, Thinkmodo, New York motorized some of the furniture in the cafe.VIEW OUTDOOR Revive Skin Emporium: You Can't MassagePoor Greg is bad at massages. Luckily Revive Skin Emporium have all sorts of gifts that are sure to please. Agency: Nova 93.7PLAY THE SPOT International Committee of the Red Cross: Separated adam&eveDDB has launched a hard-hitting campaign to highlight the work of the Internal Committee of the Red Cross (ICRC) in locating and reuniting families separated by conflict, violence and disaster. The film, which breaks online today, uses CCTV footage of parents and grandparents desperately searching for children that they've lost and asks the audience to imagine that feeling lasting for years as opposed to just a few minutes. The film finishes by showing real moments of families torn apart for years being reunited thanks to the work of the ICRC.VIEW THE SPOT Kalo by Meadow Fresh: Good enough for Gwyneth Kalo authentic Greek yoghurt is good. So good. In fact, we think it's good enough for the 'Queen of All Things Good', Gwyneth Paltrow... just as soon as she tries it. Actually, do any of you have her number? Agency: Y&R, New ZealandVIEW THE GWYNETH SPOT VIEW THE NO ADDED SUGAR SPOT VIEW THE GREEK STYLE SPOT Canon: An Unforgettable Visit Santa Claus thrills children during Christmas celebrations which is why Canon teamed up with Dentsu Brazil to help sick kids. VIEW THE SPOT FlyStation: Love Flying? / Peace FlyStation is the first Indoor Skydiving Facility opened in Japan. Frontage INC, Tokyo created a series of 3 movies under the theme of "Love Flying?" VIEW THE PEACE SPOT VIEW THE LIFE SPOT VIEW THE WIND SPOT  This Christmas, Coca-Cola invites you to recognize those who make the season possible, enjoying magical moments together. This global campaign launches with a message that inspires people to give thanks to those who make this season special. Agency: Pereira & O'Dell, USA.VIEW THE SPOT Coco De Mer Erotic Boutique: Christmas is Coming The Full Service and Coco de Mer have had a lot of fun together. They've draped snakes on models, explored some stonking stately homes, played with pussycats, they've even invited Pamela Anderson along for some Coco de Mer 'alone time'. Now, they've teamed up to celebrate Christmas together, so get ready for some Coco de Mer themed festivities - but we're warning you, if you're looking for some PG family fun, you're looking in the wrong place. The one-stop-shop creative agency and erotic luxury brand began with the idea that no one actually wants a partridge in a pear tree for Christmas. VIEW THE SPOT Sandy Hook Promise: Tomorrow's News In honour of the five-year anniversary of the tragedy at Sandy Hook Elementary School, Sandy Hook Promise has launched a thought-provoking new PSA that illustrates how tomorrow's news can be reshaped by today's actions, and reframes the notion that gun violence is unavoidable. The film, 'Tomorrow's News', was created by BBDO New York and follows the success of last year's "Evan," which has received over 150 million views and helped reshape the conversation on gun violence prevention.VIEW THE SPOT Virgin Atlantic and Delta: The Prodigal Brother 3 magical scarves, 2 airlines and 1 uncle unite for a fantastical Christmas tale about what matters most. Together, with Delta Air Lines, we present a modern take on the classic tale of a Sherpa, a yak, and a magic spider all bringing a family together on Christmas. With over 200 destinations between the UK and the US, together, we make togetherness. From our family to yours, Happy Holidays and Merry Christmas. Agency: Figliulo & PartnersVIEW THE TRAILER VIEW THE SPOT DDB Group Australia: Westpac Lite Credit Card The Westpac Lite Credit Card doesn't have the bells and whistles of other credit cards. it is what it is. It pays for things. In a world where seemingly everything does more than one thing, a card that's just a card. and nothing more, will be a refreshing change for people. Agency: DDB, SydneyVIEW THE SPOT Transport for NSW: The Road Is No Place For Excuses New emotive campaign created by Enigma, Sydney, to save country lives on country roads. The Deputy Premier, Minister for Regional NSW and Member for Monaro John Barilaro, alongside Minister for Roads, Maritime and Freight Melinda Pavey unveiled the first comprehensive road safety education campaign specifically targeting people living in regional NSW.VIEW THE NO EXCUSES SPOT VIEW THE SAM BAILEY SPOT  Audi and AvL/SE launch a beautiful and thought-provoking new film that invites us to view wind energy through a child's eyes. The campaign promotes the new Audi g-tron model - a gas-powered hybrid fuelled by wind energy. By reimagining the natural force with childlike wonder, Audi encourages us to consider the possibilities of alternative drive technologies. Creatively devised by Berlin-based agency, AvL/SE, and produced by Czar, 'Wind' is an emotionally honest film told from a child's perspective. From the backseat of his father's car, the boy observes the pure power of the wind and how it affects everything around us. VIEW THE SPOT Organization for the Hard of Hearing: Sound Changes Everything We've all fallen prey to clickbait. Those small innocuous looking posts in our Facebook feeds with 'interesting' headlines created to combat banner blindness. Posts most of us cannot resist clicking which usually lead to a double digit lift in click through rates. With that in mind, BBR Saatchi & Saatchi, Tel Aviv, decided to put this knowledge into practice for 'Bekol', Israel's Organization for the Hard of Hearing, and get people to take a hearing test in spite of their reluctance to do so. Appealing to the 85 percent of Facebook users who usually view videos with the sound off, we dared them to click on our post. VIEW THE 1ST SPOT VIEW THE 2ND SPOT  Yotvata is one of Israel's most loved dairy brands. Located in kibbutz Yotvata, smack in the middle of the rain-deprived and grass-poor Arava desert, it creates against all odds some of the country's finest dairy products. Behind this entrepreneurial brand are a bunch of colorful kibbutznikim, dreamers, eccentrics, poets and yes, even fitness fanatics who work hard every day to make this most unlikely of ventures a reality and a success. So when Yotvata dairy decided this year to promote its protein rich dairy "Yotvata Pro" drink they turned to the kibbutz's sixpack guy. Agency: BBR Saatchi & Saatchi, Tel AvivVIEW THE SPOT  Poverty affects one in four children in the UK today. Any family can fall on hard times and find it difficult to make ends meet. But poverty isn't inevitable. With the right policies every child can have the opportunity to do well in life, and we all share the rewards of having a stronger economy and a healthier, fairer society. Red Opal made a 45sec social ad to tackle this issue and get people donating this Christmas.VIEW THE SPOT KPAI Against Child Abuse Campaign: Bunker Bed Anti-child abuse campaign from Bates Chi & Partners Indonesia.VIEW THE BUNKER BED AD VIEW THE TAKE COVER AD  Ad series for Night Power, a Brazilian energy drink."With energy you don't lose anything." Agency: G Marketing VIEW THE TITANIC AD VIEW THE JURASSIC AD VIEW THE CAST AWAY AD  Bonkers.ie is a price comparison site in Ireland. This campaign via The Public House, was created specifically to promote the fact that they are there to help you navigate the best broadband offer and then to figure out lots of other things internet as well.VIEW THE EMPTY BROWSER AD VIEW THE FOREIGN ROYALTY AD VIEW THE SYMPTOMS AD Ford Transit: Yeah Nah To announce the launch of the new Ford Transit Automatic in New Zealand J. Walter Thompson, Auckland, used one of New Zealand's most popular phrases 'Yeah Nah' which in New Zealand means 'Thanks but no thanks'.VIEW THE AD Jakarta Globe: Scars Of Misery War ends but the misery stays. Scars of misery print campaign for the Jakarta Globe newspaper via Hakuhodo Indonesia.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Faber Castell Highlighter: Read at night Inbrax Santiago creates two press ads to promote the Faber Castell fluorescent highlighter marker.VIEW THE FIRST AD VIEW THE SECOND AD Cathay Pacific Airways: The Well Travelled Lai See Cathay Pacific, in partnership with McCann Worldgroup Hong Kong, has given new meaning to sustainability for Chinese New Year with the release of Well Travelled Lai See - created using thousands of retired uniforms that were destined for the landfill. Lai See are lucky money packets traditionally made of paper and are passed to family and friends at this time of year. To highlight the spirit of giving at Chinese New Year, the bespoke Lai See are available for sale to the public with all profits going to a local Hong Kong charity.VIEW OUTDOOR Tokyo Metropolitan Government: Tokyo Pen Pixel R/GA Tokyo has collaborated with MUJI and the Tokyo Metropolitan Government in the creation of a unique Christmas gift for sister city, Paris. Tokyo Pen Pixel is a mural of the Tokyo skyline composed from 37,968 multicoloured MUJI pens, brought to life by projection mapping. The installation is on display at the Forum des Halles store in Paris from now until December 17, after which the pens used will be gifted to customers. VIEW THE CONCEPT The Irish Examiner: Kyl O'RenThe cast and crew of The Last Jedi came back to Ireland to shoot on location in a number of counties, including Cork (known as The Rebel County) and Kerry. They left a lasting impression on the often small and remote communities they visited - and stayed in - and the people they met. This radio ad created by Chemistry, Dublin, was to promote a feature about the shoot in Saturday edition of national newspaper, The Irish Examiner.PLAY THE SPOT « First « Previous Next » Last » 2 of 4 |
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Dentsu Webchutney has created this spot for Bridge Music Academy
Saatchi & Saatchi London pay tribute to midwives for Pampers.