Ponysaurus Brewing Co. / Fund for the Fabulous: But Don’t Be Mean to People

Recently, North Carolina Lt. Governor said: "There's no reason anybody anywhere in America should be telling any child about transgenderism, homosexuality, any of that filth! And yes, I called it filth." But Don't Be Mean to People by Ponysaurus Brewing Co. believes in the goodness of everyone. That's how they know no one could believe in their heart that other North Carolinians are filth. They're so sure, they're helping prove it by establishing the #FundForTheFabulous campaign in honor of the Lieutenant Governor to fund the good work that should be any civil servant's greatest act in public office.
Agency: Baldwin&

For the remainder of his term, a portion of all profits from Don’t Be Mean to People will go towards the Fund for the Fabulous which directly supports the LGBTQ+ community, all in the name of his illustrious title. The campaign features a launch video featuring members of the local LGBTQ community, a social and influencer campaign including an invitation to talk from Ponysaurus Brewing Co.’s founders, a website, bar-toppers, merch and more. Five North Carolina companies came together to help the state do the loving thing: Baldwin&, Myriad Video, Odyssey Narratives, 11 Dollar Bill, who opened a Raleigh office this month, and of course, Ponysaurus Brewing Co. A portion of proceeds will go to support LGBTQ charities, including one that helps trans kids go to summer camp. Don’t Be Mean To People was created five years ago in response to North Carolina’s restrictive HB2 law that aimed to limit LGBTQ rights.