Pepsi Max: Pepsi Max Tastes-Better Takeover

• Category Drinks, non-alcoholic
• Client Pepsico
• Agency Special
• Production Special Made
• Country Australia
• Uploaded 6 June, 2023

Credits

• 
  Executive Creative Director
  Julian Schreiber
• 
  Executive Creative Director
  Tom Martin
• 
  Creative Director
  Harry Neville-Towle
• 
  Creative Director
  Max McKeon
• 
  Senior Creative
  Jack Wall
• 
  Senior Creative
  Neil Walshe
• 
  Senior Creative
  Phillip Harkness
• 
  Business Director
  Maddie Armstrong
• 
  Head of Digital
  James Simmons
• 
  Strategic Planner
  Phoebe Fielding
• 
  Digital Producer
  Gigi Song
• 
  Designer
  
• 
  Chief Executive Officer
  Lindsey Evans
• 
  Stills Producer
  Nick Lilley
• 
  Digital Designer
  Ray Lau
• 
  Head of Production
  Sevda Cemo
• 
  Chief Strategy Officer
  Dave Hartmann
• 
  PR
  Kelly Grindle
• 
  Senior Business Director
  Michelle Braslin
• 
  PR
  Liz Hunt
• 
  Social Influence Director
  Sarah McKie
• 
  Integrated Producer
  Danielle Senecky
• 
  Integrated Producer
  Steph Wilkinson

Other credits

Client: Pepsi Max

Vandita Pandey, Chief Marketing Officer ANZ, Snacks & Beverages

Susan Press, Head of Marketing Beverages

Tiana Handel, Marketing Manager

Candy Wong, Brand Manager

Judith Myers, Consumer Insights Planner





Production:

Production Company: Special Made

Photography: Daniel Mazzarella

Cinematography: David Guest

Camera Assistant: Jake Reeder

Offline Editor: Carissa Bolton

Online Editor: Jess Morgan

3D artist/retoucher: Nicko Mueller

Colorist: Augusto K. Junior

Finished Artist: Jen Bailey

Production Manager: Jo Messina

Art Dept: Emily Willis



Additional Photography:

Wellcom



Music:

Big Sync



Sound Design:

Rumble Studio



Activation Partner:

Habitat



Media:

Trio/PhD