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Top 6: June 14th 2023
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Universidad Continental: Music to your Lungs

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Top 6: June 14th 2023
Lung strengthening therapies are boring and tedious for children, which prevents their consistency. Therefore, to ensure children are entertained while strengthening their lungs, we created in the university labs a 3D printed flute with special features in the mouthpiece that require more effort when blowing, and also transformed the main lung strengthening exercises into a melody for a common recorder.
Agency: Newnormal

Through music, this project encourages the practice of lung strengthening exercises, especially in children. Likewise, it uses music to combat respiratory diseases thanks to its innovative design that helps to perform an exercise that reinforces this therapy but at the same time, remains as an instrument of easy execution that does not require previous experience in music.
Credits Other credits

Film Content Director: José Carlos García

Film Content Post Production: Miguel Chiesa

Music Producer & Sound Design: Fito Chávez

Compositor & Music Consultant: Aramis Salazar

Brand: Universidad Continental

Brand & Product Experience Manager: Denise Dianderas

Head of Product experience: Gianna Delucchi

Research Vice Chancellor: Walter Curioso

Research Coordinator: Verónica Canales

Pulmonologist Medical Consultant: Félix Llanos

Head of Brand & Product Experience: Erick Lesevic

Head of Digital Marketing: Daniel Vargas

Head of Brand & Product Experience Arequipa: Carla Pinares

Head of Brand & Product Experience Cusco: Alexandra Castro

Head of Brand & Product Experience Huancayo: Erika Urcia

Head of PR & Communications: Carlos Ríos

Fablabs National Manager: Juan Diego Cerrón

Fabber Tech: Janny Riquez

Social Media Manager: Edward Marroquin

Graphic Designer: Luiggi Menendez

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