Veterans Community Project: Homeless Listings

Ahead of Veteran’s Day, Veterans Community Project (VCP) posted homeless listings across the country on the popular vacation rental platform Airbnb, as part of its "Homeless Listings" campaign, which aims to raise awareness of the issue of veteran homelessness in the U.S. This effort was developed in partnership with creative idea company, Barkley. The listings include powerful headlines like “No One Should Have to Stay Here” along with real photos pulled directly from Google Maps that show places veterans call “home” like under bridges and in doorways and alleyways. The listings also include an “About this Space” section with even more impactful language, highlighting the lack of safety, heat and privacy that many take for granted. When the listings reveal “What this Place Offers,” each amenity is crossed out: no security cameras, no kitchen, no Wifi, no TV and no air conditioning. The “Homeless Listings” campaign is not affiliated with Airbnb.