TV ad: Budget Direct: Loch Ness Monster

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Just in time for summer, and in keeping with the tongue-in-cheek cinematic style that it’s known for, Budget Direct has launched new work via 303 MullenLowe.
‘Loch Mess Monster’ tells the story of a seemingly typical Aussie pool cleaner coming to life via lightning strike, and wreaking havoc on a family home, with longstanding insurance sleuths Sarge, Jacs and Chief once again coming to the rescue. The campaign will run on TV, cinema, online, radio and OOH nationally.
It is the second in Budget Direct’s latest series; in September, it launched ‘Rise of the Machines’ which starred malicious e-bikes and e-scooters turning on an unsuspecting motorist.

Category Finance & insurance
Client Budget Direct
Agency 303 MullenLowe
Production Good Oil
Country Australia
Uploaded 15 January, 2024

Credits

Director
Hamish Rothwell
Chief Creative Officer
Bart Pawlak
Creative Director
Adam Whitehead
Assoc Creative Director
Katie Moore
Assoc Creative Director
Nick Sellars
Executive Producer
Rachel Devine
Managing Director
Joanna Gray
Chief Strategy Officer
Jody Elston
Group Business Director
Ben Glasson

Other credits

DOP – Crighton Bone

Executive Producer - Sam Long

Producer – Catherine Warner

Editor - Lucas Baynes

Post Production – Blockhead VFX

VFX Supervisor – Nigel Mortimer

Budget Direct: Loch Ness Monster

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Budget Direct: Loch Ness Monster

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