TV ad: Budget Direct: Reversible

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Reversing a trailer is tricky, especially in front of the weekend sausage sizzle crowd. A simple miscalculation kicks off a disastrous domino effect in another playful instalment of Budget Direct’s longstanding ‘Insurance Solved’ campaign, via 303 MullenLowe.Called Reversible and live this week across TV, cinema, BVOD, Online, social, OOH and radio, the new campaign once again celebrates Budget Direct’s ability to solve the curliest insurance conundrums, firmly establishing its status as Money Mag’s Insurer of the Year for a record eighth year in a row.

Category Finance & insurance
Client Budget Direct
Agency 303 MullenLowe
Production Good Oil Films
Country Australia
Uploaded 19 August, 2024

Credits

Director
Hamish Rothwell
Chief Creative Officer
Bart Pawlak
Creative Director
Adam Whitehead
Producer
Tracey-Lee Permall
Executive Producer
Rachel Devine
Executive Producer
Sam Long
DoP
Crighton Bone
Editor
Lucas Baynes
Client Services Director
Ben Glasson
Chief Executive Officer
Joanna Gray
Chief Strategy Officer
Jody Elston

Other credits

Budget Direct

Chief Growth Officer, Growth Ops - Jonathan Kerr

General Manager, Marketing and Communications, Growth Ops - Warren Marsh

Senior Marketing Manager, Marketing, Media & Acquisition, Growth Ops - Katie Lansdale

Post Production – Blockhead VFX

VFX Supervisor – Nigel Mortimer

Post Executive Producer – Charlotte Plowman

Music and Sound Company - Sonar Music

Original Composition - Matteo Zingales

Sound Head of Production – Haylee Poppi

Senior Sound Designer – Andy Stewart

Stills Photographer – Matt Baker, LOUIS & CO

Budget Direct: Reversible

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Budget Direct: Reversible

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