Interactive ad: A Little Shelter: Real Street Dogs

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Top 6: October 23rd 2024

Every animal deserves a proper address, one that signifies a home, not a landfill. Unfortunately, in Greece, the harsh reality is far from this, with an estimated 760,500 dogs and 2.07 million cats living on the streets. A Little Shelter, an Athenian animal shelter, emphasises that adoption is the only solution. The “Real Street Dogs” campaign seeks to raise awareness about the stray animal crisis through real images captured via Google Street View, on real streets. By featuring these authentic snapshots, the campaign highlights the harsh reality faced by stray dogs, making them the central focus of the print campaign.