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Top 6: April 2nd 2014
Interactive
Chezz: Chezz Jumper Interactive Sound MachineTop 6: April 2nd 2014
Task: To attract young people, interested in music and technology, to the brand in the internet and give them a chance to win tickets for Global Gathering Music Festival
Idea: Controlling sound from the speakers, players had to move Chezz beer cap to a prize zone (an improvised stage). We established a clear relation of the brand to music, so that a product (Chezz cap) became the central figure of the whole ad. Agency: Grape Ukraine.
Client Service Director: Ksenia Sokur Also best this week |
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