To launch the new Nissan Qashqai, showcase how this model transforms city driving and demonstrate how it can âElevate Your Urban Driveâ, TBWALondon has created one of the most epic road trips of all time, culminating in parking a car IRL on the side of the Truman Brewery in London. Kicking the campaign off are three CGI videos that cover the new Nissan Qashqai's journey from the Nissan factory in Sunderland, where it has been designed and built for more than 15 years, across key cities in the UK.
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