Seen and noted
The Children's Panel helps vulnerable children in Scotland escape from abuse and neglect. These web films from Newhaven UK were part of a recruitment campaign to gain more members to the panel.
VIEW THE BEDROOM SPOT VIEW THE OUTSIDE SPOT PLAY THE SPOT
Roger Federer the most celebrated player in the games history hit a dry spell in 2011. He didn't clinch a major. He turned 30. And there was talk about his standing in the game. Then Federer rallied in November and the tennis world was buzzing again. What's on Roger's mind? What's his stake in 2012? What's driving him to pursue a record 17th major? Now, through a new series of Doner created television spots and web videos, Roger answers in his own words. Finally, we'll know what its like to be inside Fed's head.
VIEW THE SPOT Win the Grand Cherokee
Jeep Poland through Leo Burnett, Warsaw launched Jeep in, a geolocalisation game, which turned Poland into a big treasure map. To play it people had to hit the off road. Every player received a map with the exact location of the awards. To win you had to find the point, go there and Jeep-in (check-in). We've put the awards in the most remote and hard to get place in Poland. The player who scored the highest number of the most remote points won a Jeep Grand Cherokee.
VIEW THE CONCEPT
New print work from JWT Buenos Aires for Salvation Army.
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Building a house is child's play
To encourage people to create more imaginative building projects using PPC Cement, The Jupiter Drawing Room,Johannesburg created this simple, self explanatory visual.
VIEW THE AD Hanukka street party raises funds
During the Jewish Holiday of Hanukkah, Latet, a humanitarian aid organization, wanted to create a unique fundraising event.In collaboration with Shaker, an app that turns Facebook into a virtual bar, Latet via Shalmor Avnon Amichay Y&R Interactive , Tel Aviv created a one of a kind fundraising eventâ a street party inside Facebook.
VIEW THE CONCEPT It won't be a happy new year if you crash
The start of the New Year coincides with the darkest time of the year making badly lit roads even more dangerous and causing more accidents. This inspired road safety organisation OVK (Parents of Road Victims) and Happiness Brussels, the 'everything and everyone is media' agency to create an installation to remind people to drive safely during the dark winter period.'The Safest New Year' is a light installation made using Christmas lights, strategically placed on one of the darkest turns on Belgian roads bringing OVK's New Year wishes and at the same time illuminating the road. The action is captured in a cool video at www.thesafestnewyear.com
VIEW OUTDOOR How the doctors without borders work
Urban Survivors is an interactive journey created by Darjeeling, Paris through five slums where MSF is working. Through the personal stories of slum residents, the site sheds light on the humanitarian crisis in the world's cities today.
VIEW THE CONCEPT Steve Jobs 8 seconds of silence
The Steve Jobs Moment of Silence is an 8 second silent audio file officially available on iTunes.The 8 seconds symbolize the 8 years Steve Jobs fought pancreatic cancer.
This small break in our iTunes library will remind us to never forget the man who brought us the very device The Steve Jobs Moment of Silence will live on. All proceeds are donated to several pancreatic cancer organizations listed on the official site:stevejobsmomentofsilence.org Agency:Knarf VIEW THE CONCEPT Push the escape button
For Sao Paulo's 17th International Contemporary Art Festival, F/Nazca Saatchi & Saatchi Sao Paulo created an online tool for people to escape from their virtual routines, that habit of checking out thousands of times the same websites every day. By logging on to www.botaodeescape.com it is possible to install this escape button by dragging the escape icon onto the toolbar of the browser. When clicked, it takes you, randomly, to several different websites, articles, images and videos recommended by the festival's artists, including special guest Olafur Eliasson.
VIEW THE CONCEPT The leather orchestra
To present Louis Vuittonâs Small Leather Goods the digital agency Kokokaka produced an interactive musical experience consisting of a symphony orchestra made of wallets, iPhone cases, coin purses and key holders.
VIEW THE CONCEPT Branko gives us the finger
A Man. A Cause. A Finger. He moves like a heavy Central European fog: dense, mysterious, yet insistent.It is whispered that he hails from Kladno, a proud Czech Republic city steeped in masculine traditions of steel mills and mining. Witnesses say he travels light, armed with latex gloves, a tracksuit, and very little patience. His methods? Unorthodox. His touch? Unforgiving. So contact your family doctor and get checked before you get Czeched.Agency:Kirshenbaum Bond Senecal, New York
VIEW THE CONCEPT One of my favourite things is shadow picturesWear a life jacket not a dead jacket
South Africans love their water sports but tend to regard life jackets as unnecessary and cumbersome. This campaign from Ogilvy Cape Town serves as a reminder over the summer season to consider wearing one.
PLAY THE KAYAK SPOT PLAY THE FISHING BOAT SPOT PLAY THE JET SKI SPOT Move Chris where you want
The Nike Quick Control Chaos campaign, developed by Weiden + Kennedy, comprises an interactive site that promotes the Nike Jordan brand's latest shoe by L.A. Clippers point guard Chris Paul, the Jordan CP3.V. Nike has designed the interactive site to showcase just how quick Paul is and how his "quickness causes chaos." Using your mouse, you can view the action clip of Chris Paul doing a fast break from any angle and speed you'd like. The interactive experience also lets you click to get more content and special goodies from Nike, such as behind-the-scenes footage, special downloads and more.
VIEW THE CONCEPT Look to the future not the past
It's the beginning of the year, a time to look back and reflect. Schweppes and Red Urban, Toronto believes it's also a time to look forward, to bigger and better things to come to the Unexpected Future of 2012! Discover your unexpected future with the new Schweppes app on Facebook.
VIEW THE CONCEPT The strip on Times SquareAll the things to do before you get a Honda
Jeep Australia has launched the 2012 Jeep Compass, the newest vehicle to the Jeep Range, with a new ad campaign via CumminsRoss, Melbourne. The 60 second launch spot , featuring a jealous dog and its female owner, was directed by Dave Denneen and produced by Anna Fawcett via Filmgraphics Entertainment.
VIEW THE SPOT The 28 Day Persecution of Rommy Gulla
Case Study: Panasonic launched its new Blu-Ray disc recorder in October with a quirky online campaign featuring an ordinary, football-loving 26-year-old from Sydney's Northern Beaches. 'The Persecution of Rommy Gulla' was the brainchild of Reed Collins and the team at The Campaign Palace, Sydney. For 28 days Rommy Gulla volunteered to be pranked every day for a month starting Monday, October 3. Fans are also invited to participate and suggest pranks during the 28-day period, with the best becoming a reality.
VIEW THE CASE STUDY Bird's Eye captures essence of Aussie farmers
BWM Melbourne has captured the essence of Aussie farmers in a new campaign for Birds Eye's Field Fresh A. The campaign taps into Birds Eye's 60-year history of partnering with Australian farmers and providing the best quality frozen vegetables from Tasmania and Bathurst.
VIEW THE AUSSIE FARMERS SPOT VIEW THE 10 SEC. AUSTRALIAN OPEN SPOT
Newsweek shortens the distance between two capitals in the poster created by Long Play 360, Sao Paulo
VIEW OUTDOOR
Continuing the successful University of Farmers campaign developed by advertising agency RPA, Farmers Insurance has produced six new TV spots featuring actor J.K. Simmons as the illustrious Professor Nathaniel Burke.
VIEW THE JACK IN THE BOX SPOT VIEW THE MAZE SPOT Ten tips to be happy at work
WANTED is a human resources company specialized in selection of officers and senior jobs.This company is a little bit different than others. In this sector it is utilized a language of business and sometimes cold and bombastic.WANTED thinks that human resources must be resources, but humans too.Based in these ideas,Verve Creative Spain proposed to WANTED to do ten tips to be more happy at work.
VIEW THE SPOT The Lightning lights up
An integrated campaign from 22squared, Miami for the Tampa Bay Lightning hockey team
VIEW THE RELATIVITY SPOT VIEW THE GREATEST PAIN SPOT VIEW THE ONE TEAM SPOT VIEW THE BEHIND YOU SPOT VIEW THE PRINT AD VIEW OUTDOOR
The brief for Marcus Thomas, Cleveland is that even though 004s are thin, they are effective.
VIEW THE SPOT
Grey New York suggests you get rid of cable and get Direct TV
VIEW THE STRAY ANIMALS SPOT VIEW THE ROADSIDE DITCH SPOT VIEW THE COLLAR SPOT
Harley Spirit. You're born with it. Two ads from Momapropaganda in Brazil.
VIEW THE TATTOO AD VIEW THE BABY AD The family screens for attention
Itâs about the most obvious yet often neglected fact, your busy desktop and the family you're leaving behind from all those busy works. The spot from BBDO Taiwan clearly points out that isn't it time for you to take a vacation, and spend some time with the family you're neglecting.
VIEW THE AD A drinker's guide to a gentleman's game
Each one of the MCC's 42 Laws of Cricket laid down in 1788 is re-written in this series of print ads for Cricketers Arms Lager via DDB Melbourne.
VIEW THE PITCH MAINTENENCE AD VIEW THE RETIRING HURT AD |
Search blogMembersPast guest reviewers
Latest news
Blog categories
Blog archives
RSS feedVisit Campaign Brief for Australian creativeadvertising news |