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Seen and noted
Victoria Bitter: Raise a Glass Appeal 2015 To commemorate the Gallipoli Centenary, Victoria Bitter and Clemenger BBDO Melbourne tell the story of Australia's 16th Battalion and their harrowing charge at Bloody Angle.VIEW THE SPOT Guest Judge: Eric Quennoy, executive CD, W+K Amsterdam This week's guest judge is Eric Quennoy, executive creative director, Wieden Kennedy, Amsterdam. There's some really good work in here, but I'm going with Tena: Control, which is the best incontinence ad I've ever seen. Sure it treads some familiar ground, but I love how manically jam-packed with funny ideas it is. Plus I really can't resist the opportunity to say that it made me piss my pants. READ MORE The Canadian Centre for Gender : The Gay Sweater Saatchi & Saatchi, Toronto has launched "The Gay Sweater" project for The Canadian Centre for Gender and Sexual Diversity. The sweater is made from the hair of over a hundred homosexual people. VIEW THE CONCEPT Animals Australia: How well do you know your best friend? Having worked with Animals Australia for many years and brought the public's attention to cruelty to animals through campaigns against live export, pig farming and battery hens, LOUD now launches its new campaign targeting puppy factories.VIEW THE SPOT VIEW THE MONTY AD VIEW THE MUFFY AD VIEW THE ROCKO AD Anchor: Hair Anchor has recently built upon its 'Must Be Milk' campaign via Colenso BBDO, highlighting milk's benefits of strengthening muscles and developing luscious hair.VIEW THE HAIR SPOT VIEW THE MUSCLE SPOT Suno FM: Virtual Jukebox UAE radio station, Suno Fm has turned into a "Virtual Jukebox" by asking listeners to tweet the song they want to listen to with the hash tag #SongSuno. The more tweets a song gets, the sooner it gets played. Agency Mediavest, DubaiVIEW THE CONCEPT  "When itching attacks". From McCann India posters for client FemVIEW COUGAR OUTDOOR VIEW BEAR OUTDOOR VIEW WOLF OUTDOOR  BRW FILMLAND Los Angeles director Marcus Ubungen showcases the steadfast dedication of an unlikely ballet dancer in the inspiring :60 âFabriceâ for Samsung out of Rosetta, produced through Double A Films. The spot is part of the new âInto The Galaxyâ campaign and focuses on Joffrey Ballet dancer Fabrice Calmelsâ fierce determination to become a professional ballet dancer despite his atypical height. Due to his persistence, Calmels defies all odds to land one of the most coveted company spots in the country. VIEW THE SPOT  Gyro San Francisco Promote Toshiba's Smart Community business, which provides technology for electric buses, wind power, solar energy, water and environmental solutions.VIEW THE SPOT  Franke makes the everyday wonderful by bringing magic to everyday experiences with products that go the extra mile in their design and function.Agency: Gyro LondonVIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD  Homes for Britain campaign print contribution from AMV BBDO, LondonVIEW THE WOMAN AD VIEW THE BABY AD VIEW THE KEY AD VIEW THE TRAIN AD  From Brasil, print ads for Patio Norte Shopping VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD  gyro France ignited the unforgettable and humanly relevant moment when your bank says "yes" to your home loan in a new TV commercial.VIEW THE SPOT Coca Cola: Which Part Will You Play Ogilvy, Sydney has created this spot for Coca-Cola using talented teenage football players from around the world.VIEW THE SPOT AIDS Concern : Can You Smell The Stigma TBWA Hong Kong client CSR had an online video published on social media showcasing the shocking findings of a social experiment conducted in November last year exposes the hidden stigmas people living with HIV in Hong Kong face everyday. We used a very typical purchasing behaviour the love of freebies to make Hong Kongers aware of these stigmas.VIEW THE SPOT Green Cup Coffee: 100% Traceable Wake Up Call Promote Green Cup Coffee, a local german brand with a unique marketing positioning: Selling coffee direct from farms without a middle man, therefore 100% traceable. The creative idea was exploring its unique benefit, being traceable, by connecting the farmers with potential consumers in a surprising way wake up calls. VIEW THE AD  There are many reasons we make the Subaru Impreza the way we do. Agency: Red Urban, Toronto.VIEW THE SPOT  Run to Old Navy now. All dresses and skirts are on sale, starting at just ten dollars for girls, fifteen dollars for women, at Old Navy. Select styles, in stores only. Agency: Chandelier Creative New York.VIEW THE SPOT  Barton F. Graf 9000, New York has released this TV campaign for Nature's Care.VIEW THE VEGETABLES SPOT VIEW THE WET SPOT VIEW THE TOUCH SPOT VIEW THE COLORS SPOT  Marshalls has paving to be prod of. Agency: Gyro, Manchester.UKVIEW THE FLOODLIGHTS AD VIEW THE SHOES AD  Why does Carhartt Force work for Bumgarner? This sweat-wicking, stain-busting, odor-fighting line of gear gets the job done when the temperature rises. When heâs not in his baseball gear, MadBum relies on Carhartt to keep him comfortable while he's working hard.VIEW THE SPOT  Tecate Light unleashes the Black Eagle with new "Born Bold" TV & Digital Campaign.The Saatchi & Saatchi New YorkCampaign Centers on the Iconic Black Eagle's Hunt, targeting bi-cultural Hispanics in the Sunbelt with first local English TV Spots.VIEW THE SPOT Moyee Coffee: Under The Influence We wanted to put our coffee to the taste test, but normal taste tests are so, so boring. Studies suggest that your sense of smell and taste are heightened when "Under The Influence" of cannabis. So we have put this theory to the test resulting in a short film appropriately titled "Under The Influence." A taste test has never been so fun, or been described so enthusiastically.Agency 180 AmsterdamVIEW OUTDOOR Ford : Wishlist Ford Christmas is that time of the year when we eat cookies, share the love with our families and watch commercials where "Brand X" is the right gift for us. But, thanks to FORD and the BlueHive team in Brazil, Christmas was a little different last year. To get away from what most brands say, they created a campaign that stated that, actually, drivers are the right gift for their cars. On Facebook, they searched each carâs own page for fans who have showed they wanted that car. By looking at comments like"I want one!" or "Saving penny by penny to buy one.", they were able to look at peopleâs profiles and find the ones that had pictures, hobbies and interests that matched the style of their cars.VIEW THE CONCEPT Finlandia Vodka: Raise A Glass Raise A $ Without pure water, there is no Finlandia. So we raise a glass for pure water in all its forms. Beginning World Water Day, March 22nd, we will donate $1 to pure water projects for every #4PureWater photo shared on social media. Join us in raising a glass of Finlandia and post your toast #4PureWater. Agency: Mistress USA.VIEW THE CONCEPT Peak Performance: Magic Hour Pop Up Shops Twice a day, something magical happens. Just before the sun rises and just before it sets. Thatâs when we open the Magic Hour virtual pop-up shops. The only catch is each one is out in the great outdoors. Agency: Perfect Fools, Stockholm.VIEW THE CONCEPT UTEC: Air Orchard In the Bujama region of Peru, irrigation comes from local rivers. But these rivers can be contaminated with arsenic, lead or cadmium that can seep into nearby farmland and crops. FCB Mayo Peru and its client UTEC (University of Engineering & Technology) the creators of water and air purifying billboards in 2013 and 2014, respectively have created an "Air Orchard" to demonstrate that pollution-free food can be grown and behavior can be changed through innovative engineering. VIEW OUTDOOR Los Angeles Clippers: 3D Projection Pre Game Video The National Basketball Association's Los Angeles Clippers and integrated production company The Famous Group collaborated to create a 3D projection mapping pre-game video that literally breaks the boundaries of video projection on the court. The work from The Famous Group is an example of how pro teams are using technology to engage fans in-venue and generate excitement before tip-off.VIEW OUTDOOR Transportes de Lisboa: Important To Be On Time The campaign from BAR Lisbon aims to show the public that public transportation is a reliable method for those who want to arrive on time.We used 3 characters for whom punctuality is vital: A surgeon, a firefighter and a bride.By choosing to travel by subway, bus or ferry they can guarantee that there will be no delays.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR  Sometimes all you can do is smile. Agency: JWT, São Paulo.VIEW THE WAVE AD VIEW THE SEX AD VIEW THE EMAIL AD VIEW THE CLAP AD Optus/Netflix: Ricky Gervais Ricky Gervais tells us how much money he's made starring in this campaign for Optus and Netflix. Agencies: Emotive, Sydney, M&C Saatchi, Australia and Fuel Communications.VIEW THE 'THEY'LL USE IT'SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT VIEW THE FOURTH SPOT VIEW THE FIFTH SPOT  Somewhere along the line, the competition has turned hardware soft. It's hardware, not software. While some are comfortable selling soft furnishings like occasional throw cushions, Aussie retailer Home Hardware thinks a true hardware store should resemble one, not an extension of the hardware aisle in the supermarket. So listen to the harder, more knowledgeable you and do the job properly. Come to the place thatâs giving hardware its balls back. Agency: Cummins&Partners.VIEW THE PERGOLA SPOT VIEW THE FEATURE WALL SPOT VIEW THE CARPORT SPOT VIEW THE BATHROOM SPOT EPER: Hospital What if all your diplomas suddenly lost their value? Many foreigners moving to Switzerland are faced with such a situation. Back home, they were doctors or engineers. Here, they work in supermarkets or drive taxis. Very often, a few advices, a better knowledge of the local market or a bit of networking would be enough to solve the problem. EPER is looking for people who would agree to become mentors mentors and help professionals in their field to find a job.Agency M&C Saatchi GenevaVIEW THE SPOT Shopping da Ilha: Instant Change The "Shopping da Ilha" mall was running a special sale. The promotion involved only two types of products, jeans and shoes. Many displays were positioned around the mall. The customers had to stand in front of the display and take a selfie so they could instantly change their clothes. The combination of their reflections in the mirror with pictures of legs using jeans and shoes resulted in brand new looks. Customers were also invited to post the experience on instagram.Agency: Phocus BrasilVIEW OUTDOOR California Tobacco Control: What Could Go Wrong Wanted share Duncan/Channon's new work for the California Tobacco Control Program and its first campaign to inform the public about the dangers of e-cigarettes. VIEW THE WRONG SPOT VIEW THE KIDS SPOT VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR  A true superstar knows the importance of individuality. You can't impose a style on a superstar nor a trend, or a colour. This is the ethos behind Supercolor, a release from Adidas Originals and Pharrell Williams. The iconic Superstar is transformed via a spectrum of 50 different colourways. 50 colours. 50 choices. Agency: Johannes Leonardo, New York.VIEW THE SPOT Telstra: The Making Of What Faster Feels Like Introducing its new 4GX network, Telstra's new campaign, via DDB Sydney, highlights what a slower network versus a faster one can feel like with a slow motion inspired stunt set to the soundtrack of Queen's Don't Stop Me Now.VIEW THE SPOT |
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Anida kills bacteria without the use of water. Agency: Havas Worldwide, Warsaw.
Veritas DDB Ecuador for Sukasa 
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