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Seen and noted
Afterpay: Before and Afterpay Afterpay is an Australian retail payments innovator that facilitates commerce between retail merchants and their end-customers. The service does not require end-customers to enter into a traditional loan or pay any interest or upfront fees. In it's short history, it has become a popular, category defining business with an enviable groundswell of fans and retail partners. This campaign was designed to drive the brand deeper into Australia's shopping vernacular. Agency: BD Network.VIEW THE SWIMWEAR AD VIEW THE CHRISTMAS AD VIEW THE FESTIVALS AD The Lost Dogs' Home: Wait with a Mate GPY&R Melbourne and JCDecaux have developed a new interactive Digital Citylight for The Lost Dogs' Home that allows commuters waiting for a train to 'play fetch' with an energetic virtual pooch.VIEW THE CONCEPT BRIS: We Make Christmas Less Lonely Swedish helpline Bris launches a child-counseling chat bot on Kik and Facebook with a heart breaking ad about a girl going on Christmas break all alone. The film from children's rights organization BRIS via agency Garbergs, illustrates a girl's last day in school before Christmas break, how she sees other people's joy and fellowship and feel left out. The robot is a symbol for the new chat bot service Brisbot that deals with the same kinds of questions as a regular helpline. Brisbot is available directly in the mobile phone on messaging platforms - Kik and Facebook Messenger. It gives professional counseling, answers and advice for children directly in the chat. VIEW THE SPOT Action Aid: All I Want For Christmas Is A Goat Wenderfalck in Stockholm is creating a sequel to their successful singing goats for ActionAid that gained over 700 million impressions last year. Now it's time for the next step in the campaign, All I Want For Christmas is a Goat â Live. A female choir will perform the most popular songs from the album at a concert in Stockholm on December 18th. VIEW THE SPOT Hugo Reitzel: Attraction Adidas is made for cricket as illustrated via this DDB Mudra India campaign.VIEW THE 1ST AD VIEW THE 2ND AD VIEW THE 3RD AD ROM Chocolate: Rombot Following negative global media coverage about Romanians in recent years (which, on a long term, is affecting investments, tourism and work force) an unbiased voice was needed to speak for them and show the world the true colors of Romania. ROM chocolate - a traditional chocolate bar wrapped in the national flag - and McCann Worldgroup Romania, launched ROMBOT: the first artificial intelligence ambassador of a country. ROMBOT is a learning machine that is currently learning from fellow Romanians what makes this country great and worth visiting. Romanians were invited to visit https://rombot.ro and start chatting live with the ROMBOT, who will be asking hundreds of questions about the Romanian way of life: "What do you eat?"; "What music do you listen to?"; "What sports do you prefer"; "What is the most beautiful place in your country?".VIEW THE CONCEPT Evelina Children's Hospital: DeFrosty A new interactive installation in London's Old Street is encouraging passers-by to keep the spirit of Christmas alive and focus on all the good feeling in the world. Featuring DeFrosty, a real snowman complete with scarf and carrot nose, the display is situated in the shop window of Old Street-based agency BBD Perfect Storm. DeFrosty is positioned in his very own freezer cabinet to prevent him from melting. The cabinetâs power is dependent on people tweeting using the hashtag #KeepDeFrostyAlive to stop DeFrosty melting away. Each tweet provides ten minutes of power to preserve DeFrostyâs smiling features. BBD Perfect Storm will spread further goodwill by donating 10p to Evelina Childrenâs Hospital for every tweet.VIEW THE CONCEPT Bacardi: Instant DJ BACARDI is partnering with Instagram to turn its Instagram Story into a DJ simulator using a creative hack of the platform. The campaign, which was created by BBDO New York, BACARDI's creative agency, is called BACARDI InstantDJ and it's the first Instagram Story hack of this kind. The interactive function BACARDI has employed uses the skip back and forth function in Instagram Stories to allow the user to skip between short clips of DJ scratches and loops on a pair of turntables. This innovative gamification of the platform lets the user control the DJ turntables with their thumbs and create their own scratch DJ set. As a company with a deep heritage and passion for music and the arts, BACARDI offers with this campaign yet another opportunity for fans of the brand to express their creativity.VIEW THE CONCEPT A.McDonald Shoe Collection: Odyssey In The Thicket director Lester Jones has shot a new film for the A.McDonald shoe collection. A continuation of Jones' work within contemporary branded content (focusing on fashion, art and culture) "Odyssey" offers a narrative driven and beautifully crafted film for A.McDonald.VIEW THE SPOT Durex: World AIDS Day: #CondomEmoji At Durex, we know that emojis play a vital role in young people's conversation around sex. That's why we're still campaigning for the creation of the world's first official #CondomEmoji. While we wait to get one, we've asked people what their alternative is when talking about safe sex and the umbrella emoji has resulted to be the most used one. Whenever you feel it's on, always remember to put it on! VIEW THE SPOT  Whether returning to familiar faces or reaching out with new traditions, life is always better when we celebrate together. Agency: Powell, New York.VIEW THE SPOT Public Eye: Return To Sender Freundliche Gruesse, Switzerland has created this web film for the Public Eye titled "Return to Sender"; in which dirty air from Ghana was sent back to Switzerland.VIEW THE SPOT WD Western Digital: Good Memories Good memories should be kept in your memory. Also good music, movies files and documents. Agency: Inedita PropogandaVIEW THE AD Red Cross Cyprus: Restore The NormCreative Director: Sao Paulo Boat Show The briefing meeting did not take place in a 80 feet luxury boat. Neverthless , we submerge in the deepest references to bring up the glamour , the majesty and the essence of the major nautical indoor event of Latin America ,Sao Paulo boat show .The campaign, the unseen nautical world myths took a new look at the sector, a more attentive glance at the visual and textual ,aggregating values to the event as well as its business. Besides creating a costumer recall , our sirens also called attention on other segments. Sailing is necessary. Enchant, is paramount. Agency: BigBee VIEW THE 1ST AD VIEW THE 2ND AD VIEW THE 3RD AD VIEW THE 4TH AD Rialto Channel: The Breast Cancer Screenings Rialto Channel, the home of serious cinema, wanted to show that their films connect with audiences on a much deeper level. So DDB New Zealand, made the audience part of the story, using films in a way they've never been used before: to fight breast cancer.VIEW OUTDOOR Pause Home Entertainment: Audiolord A NEW SERVICE THAT WILL SILENCE DISTURBING NEIGHBOURS FOREVER. The world is basically going to hell. There are too many problems to keep track of. But at least, we can all agree on one problem: Loud and disturbing neighbours. One of Sweden's best known audio retailers, Pause Home Entertainment, proudly presents a new service: THE AUDIOLORD. An extreme "on demand-service" that will silence your neighbours disturbing activities once and for all. If The Audiolord can't shut your loud neighbours up with his arsenal of big sound, no one can. Simply call the Audiolord Hotline and order an intervention that will leave you speechless, and your neighbours . . . well, possibly earless. An intervention by the Audiolord will set you back 750 Euro, money well spent, if you're living in an apartment with loud and disturbing neighbours. Agency: Akestam HolstVIEW THE CONCEPT Foot Locker: Audio Tours Foot Locker's tag line is "APPROVED," because everything in the store is curated, and only the best-of-the-best make it to the sneaker wall. To tell this story in-store, and deliver a differentiating experience to customers, Foot Locker launched "Audio Tours" in more than 300 stores across the country. Sneakerheads can input codes found next to select shoes on their mobile device and hear the stories behind the sneakers. BBDO New York interviewed the most influential figures in sneaker culture, from designers, to journalists and athletes, to talk about the cultural significance, inspiration and technology, in each shoe; making every shoe bought at Foot Locker more meaningful.VIEW THE CONCEPT Mercedes Benz Sprinter: Amazing Christmas Lights An unassuming family home in the American town of Salt Lake City encounters the Mercedes-Benz Sprinter and its owner's unstoppable Christmas spirit. The result is a wonderful Christmas show. After a year full of action and adventure with exceptional vans and their stories, MYVAN and the light artist Richard Holdman bring the holiday season feeling into your home. Agency: fischerAppelt, Germany.VIEW THE SPOT Hennessy: Master Blender's Selection Creating cognac requires patience time, nature's elements and skill. Master Blender Yann Fillioux captures the essence of his art through excellence, extraordinary sensory memories and perfect knowledge of Hennessy's reserves. To convey the spirit of Master Blender's Selection No1, Hennessy partnered with New York based artist CJ Hendry whose signature life like drawings embody a contemporary attitude similar to Hennessy. Through this blend, the Hennessy Maison in France wished to honor its long relationship with the United States through an exclusive offering that debuts in US stores November 2016. Agency: DDB Paris.VIEW THE SPOT  Something Good, Oslo created this spot for WWF to protest the killing of 47 of the remaining 68 wolves in Norway.VIEW THE SPOT Kit And Ace: Pause For A Moment In a season steeped in nostalgia, it's easy to get lost in remembrance. The allure of chasing old memories, to feel the glow of fading embers burn hot again if only for a moment, it's hard to deny. But by staying in the present, new traditions have a chance to take hold. VIEW THE SPOT  'Greenery' is the PANTONE Color of the Year for 2017! A fresh and zesty yellow-green shade that evokes the first days of spring when nature's greens revive, restore and renew. Greenery symbolizes the re-connection we seek with nature, one another and a larger purpose amid a complex social and political landscape.VIEW THE SPOT  Target presents The Toycracker, a mini-musical spectacular, starring John Legend as the Rat King and Chrissy Teigen as the Nutcracker. Agency: 72andSunny.VIEW THE TRAILER VIEW THE SPOT Adidas: Metallic Shimmer Never Follow Adidas knows that women are nothing like men, so they don't want their shoes splashed in some colour. We want our own. Finally, a cleat built for women #NeverFollow. Agency: Swift.VIEW THE SPOT  DDB Stockholm has released this TV campaign for ELKJOP.VIEW THE MOTHER SPOT VIEW THE TEEN SPOT VIEW THE OLD MAN SPOT Anomaly Self Promotion: A Tale Of Avian Misery Phoebe Waller-Bridge narrates this 'The 12 Days Of Christmas' self promotion web film for Anomaly, London.VIEW THE SPOT Virgin Holidays: Seize The Holiday Seize the holiday with Virgin Holidays. Agency: AMV BBDO, London.VIEW THE BALLOONS AD VIEW THE CITY AD VIEW THE DESERT AD VIEW THE AIRBOAT AD Student Flights: Travel Young TBWAHuntLascaris Johannesburg illustrate why you should travel while you are still young.VIEW THE DUDE AD VIEW THE BABE AD VIEW THE MAKEUP AD Amway Nutralite Fiber: Let Them Out Rediffusion Y&R, Mumbai show the benefits of Amway Nutrilite Fiber.VIEW THE 1ST AD VIEW THE 2ND AD VIEW THE 3RD AD  Grey London has offered to redesign the WWF logo for free and created this disappearing 'Polar Bear.'VIEW THE AD People For Good: The Togetherness Shirt Not everyone would be willing to give the shirt off their back to a stranger, but would you put a shirt on your back with a stranger? People For Good approached random Canadians and asked them to share a t-shirt in this stunt via Zulu Alpha Kilo, Toronto.VIEW OUTDOOR Black And Decker: Floor 99.9 It's so clean here you could eat off the floor at Black and Decker and you actually do. Agency: These Days Y&R, Belgium. VIEW OUTDOOR Loyens & Loeff: Unforgettable Job Interviews At Loyens & Loeff, we give candidates the chance to write their own story. We give them that chance right from the start at their 'Unforgettable Job Interviews.' So, for once, we arranged for a special interview where candidates could truly show us who they are. The candidates we hire are unforgettable, and we made sure we gave them an interview which was just as unforgettable. Agency: Air Brussels.VIEW OUTDOOR Tramontina Knife: Cutting Edge Horizon FCB Soudi Arabia has created this 'Cutting Edge' outdoor and print campaign to promote Tramontina Knife. VIEW EGGPLANT AD VIEW LETTUCE AD VIEW POTATO OUTDOOR VIEW SAUSAGE OUTDOOR New Zealand Women's Refuge: The Shielded Site Saatchi & Saatchi New Zealand has created 'The Shielded Site', a tool for victims of abuse to ask for help, without fear of it showing up in their browser's history or an abusive partner ever seeing it. A simple icon which can sit on any website and launch a powerful resource to help end domestic violence.VIEW THE CONCEPT NBA 2K Fitbit: Boost NBA 2K and Fitbit have teamed up to create this interactive campaign which boost's your virtual "NBA 2K" character's player rating the more you exercise outside of the game. Agency: Crispin Porter Bogusky USA.VIEW THE CONCEPT  Suntory Japan has launched the 'DNA Glass' which creates a individual beer glass based on key factors found in their DNA including alcohol tolerance, taste and smell sensitivity and personality and preferences.VIEW THE CONCEPT « First « Previous Next » Last » 3 of 6 |
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Webfilm for Hugo Reitzel cornichons via Thomas Leisten Schneider
Leo Burnett Germany promotes filet-o-fish at McDonald's.
Marketway, Publicis present this ad for Red Cross, Cyprus