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Seen and noted
Water Safety: Get Water Safe Not Sorry The love of water is an expression of Austrailan Culture, however between Christmas and 8th January, 21 people in NSW died in the water. There was no common thread â there were many different activities and amongst the victims were people from all ages, gender, race and religions.While water is associated with innocent fun and good times, people need to realise that wherever there is water, there is danger. The public information campaign developed by LOUD utilises print, radio, digital and social to raise awareness in the community of the measures people should take to avoid drowning. VIEW OUTDOOR LISTEN TO THE SPOT  To depict how easy OUIGO makes travel and to demonstrate its contagious positivity, the agency came up an analogy, likening the brand and its offers to the world of pinball. Pinball, the game which transcends generations and in which, for only a few euros, you can experience a unique colorful adventure. Agency: Rosapark VIEW THE SPOT  One of the nation's favourite chocolate brands, SNICKERS, today revealed the launch of "Sknickers" a new underwear range for men from the brand who clearly knows its nuts. VIEW THE SPOT Motor Accident Commission of South Australia: Life's Fragile Easter is always a dangerous time on South Australian roads, as thousands of extra people get in their cars to getaway for the long weekend. To remind these people to drive safely, kwp! Adelaide replicated a head-on collision between two cars using two Easter Eggs and recorded it in super slow motion. The resulting film is a haunting metaphor for the fragility of human life.VIEW THE SPOT  Following the launch of their 'Active Care' insurance last year, AIG Japan has created an online film to promote the new concept that sideswipes all of the old conventions of the local insurance industry. Within three days of the launch, the film exceeded 10 million organic views online across Facebook, YouTube and Twitter. As part of all standard AIG Japan insurance coverage, the company actively cares for customers before, during and after all of life's major milestones. Active Care is as much about trying to prevent bad things from happening as it is about dealing with the consequences of adverse events. The film created by TBWAHakuhodo named #TackleTheRisk, features New Zealand's National Rugby Team storming the streets of Tokyo, and tackling stunned citizens all over the city. While All Blacks' leading player Jerome Kaino unexpectedly wipes out a high school student on Shibuya crossing, other players send a bike messenger flying, decapitate a mascot in costume handing out flyers, and obliterate salary-men exchanging business cards. We then realise that the flying tackles are not random, but that each one is actually a lifesaving act, rescuing someone from a terrible unforeseen accident. The movie illustrates in a humorous and light-hearted way how there can be risks lurking in unexpected places throughout our lives. Most of us don't have guardian angels flying at us in the form of burly rugby players - but the movie shows AIG will be there to proactively help prevent terrible things from happening with Active Care. VIEW THE SPOT  What happens if you refuse to listen to what "can't be done?" Samsung believes the only way to achieve the impossible is by refusing to accept anything is. #DoWhatYouCant. Elton John's "Rocket Man" is the soundtrack to this spot that shows an ostrich take flight. Agency: Leo Burnett Chicago.VIEW THE SPOT  Exposure to domestic abuse as a child can greatly increase the likelihood of perpetuating violence as they grow up. This startling truth about the cycle of violence and the need to end it is precisely what The Joe Torre Safe At Home Foundation and its new integrated, national advertising "End the Cycle" campaign were created to change.Agency: Gyro New YorkVIEW THE SPOT Amnesty International : Death Penalty Test In Belgium, due to the terrorist attacks that occurred in Brussels and Paris, 7 in 10 people considered reinstalling the death penalty for terrorists. Amnesty International Belgique francophone couldn't let this happen. For Amnesty the death penalty is never an option, regardless of who is accused. It is cruel, inhuman, degrading and a clear violation of human rights.VIEW THE CONCEPT  Outdoor campaign from Altman + Pacreau for the April Fools' day.VIEW WOMAN OUTDOOR VIEW MAN OUTDOOR  Its easy to Google how to break in. Print from Dhelet Y&R Argentina VIEW THE BARBED AD VIEW THE ALARM AD VIEW THE ELECTRIC AD VIEW THE LOCK AD VIEW THE CAMERA AD La Monnale de Paris: France by Jean Paul Gautier After the poetry of the Little Prince, La Monnaie de Paris and the "bad boy of fashion"Jean Paul Gaultier invite us to discover France like never before, thanks to a modern and remarkable campaign orchestrated by la chose group !This new series of collectible coins is born from the encounter of two wonderful creative worlds: fashion and the workshops of the Monnaie de Paris. VIEW THE SPOT  The film is for all sports enthusiasts, but also for those who've experienced or are looking to live in a certain psychological state, better known as 'The Zone,' which is reached during an intense experience revolving around gaming, music and sports, for example. The film was also inspired by Tibetan monks who were seeking to reach the specific state.VIEW THE SPOT Toyota HiLux: King Of The Sandpit Pushing the limits of Unbreakable, Toyota Australia has joined forces with the world"s toughest toy to create a special-edition HiLux Tonka concept vehicle VIEW THE SANDPIT SPOT VIEW THE MAKING OF SPOT NZLotto: Dylan After years of successfully celebrating the life-changing possibilities of winning big, DDB and Lotto NZ have ventured into new territory, highlighting Lotto NZ's core purpose of generating community funding heritage as a community funding initiative. This film enters the world of young Dylan, a keen, albeit trepidatious, football player, who with a light tap of the ball, sees his own life take a dramatic shift. VIEW THE SPOT Guest Judge: Jens Waernes, CD, Goodby Silverstein & Partners.jpg "https://www.bestadsontv.com/news/upload/hello (1).jpg") This week's guest judge is Jens Waernes, creative director, Goodby Silverstein & Partners, San Francisco. Winner: National Canadian Film Day: The Man Who Was Always Late. A fun spot that makes you smile and long for catching the worm. If the worm was a film festival, that is. READ MORE  Thanks to car insurance savings with MoneySuperMarket, well known cartoon villain, Skeletor, wakes up with an unusual spring in his step, and feels EPIC. He struts straight out of the 1980's and down the high street grinding his hips to Irene Cara's Fame. The Masters of the Universe baddie inspires a number of admirers along the way, including a school boy sidekick, who accidentally lets off a laser beam from the disco demigod's staff. Agency: Mother VIEW THE SPOT  A shocking advertising campaign for the non-profit First Call begs the question, "Is addiction a disease?" by examining what would happen if the families of cancer and Parkinson's patients treated them the same way many respond to those struggling with drug and alcohol addiction. Created by VML and Sundance Award-winning director Chusy, the spots bring to life to key findings published in "Facing Addiction", VIEW THE CANCER SPOT VIEW THE PARKINSONS SPOT Su 22: Doorlock Media Storm faced the challenge to demonstrate the developed infrastructure and the variety of planning concepts of Lukino-Varino Apartment Complex, which would meet the requirements of all family members. The door lock mechanism has become the metaphor standing for perfect conditions.VIEW THE SPOT VIEW THE FIRST AD VIEW THE SECOND AD  Campaign from Carnaby created to show how people fool themselves, with bad excuses, not to go to the gym.VIEW STUDYING OUTDOOR VIEW HOME OUTDOOR VIEW TREADMILL OUTDOOR Dr Agora: Blister Dr.Agora is a brazilian popular medic clinic specialized in vaccines. With the autumn approximation, the cases of H1N1 flu increases fastly, and the Brazilians think that with simple pills they can be protected, but this believe is extremely wrong.To show that, we created store banners and billboards communicating that only the vaccines can make the people really protected from H1N1 flu. VIEW OUTDOOR The Survivors Trust : Guilty Clothes Marvelous, Moscow has created this "Guilty Clothes"project to show a society quick to condemn that it is not clothing that provokes rape. Victims have been returning home from work in a smart suit, running around the park in a tracksuit, or having a cup of coffee with an old friend in comfy jeans and a sweater. There are lots of similar stories out there. We hope that our project will enable victims and society to realize that only the rapist is to blame for a rape. Donât blame the victims. They need your support. VIEW OUTDOOR Absolutely Adult: Happy Ending Love stories aren't the same with sad endings. Absolutely Adult has everything customers could ever want for happy endings in their own love stories.PLAY THE SLEEPING BEAUTY SPOT PLAY THE SNOW WHITE SPOT PLAY THE CINDERELLA SPOT Zoobrevivientes Dog Shelter: Happy Tails In its second U.S. marketing campaign for Victoria, the community builds on the "proudly Mexican" ethos it created for the beer brand. The spot, Weather Girl, features a group of friends crowded around a laptop as they watch Mexico's weather report. 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Cossette Chicago posters for McDonald's 
Lanfranco & Cordova, Peru print for Almirante
Even a knight gets squeaky. Print from TBWA , Nicaragua
Print from Dhelet Y&R Argentina