Seen and noted
After 2 years of research, Disneyland Paris unveils its new "magic formula" to encourage families to visit the Park, formally marking the end of the Disneyland Paris' era of annual celebrations. This new campaign, created by BETC Paris, consists of 2 films, as well as outdoor and online parts. Many families want to visit the Park, but for several reasons they tend to postpone their visit
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Baby.jpgMTS underlines the data superiority of its 3GPlus network in India with an endearing and quirky campaign which features a new born baby who is familiar with technology and is exploiting the internet straight from birth, and quite literally so. The campaign "Born for the Internet", created by Creativeland Asia, is a reference to both the MTS network, which was created to deliver a great data experience, and to the MTS customer today's digital natives for whom the internet is a way of life.
VIEW THE SPOT Johannesburg Zoo: Tweeting Honey Badger
The world's first live tweeting honey badger is at the Johannesburg Zoo. Agency: Hellocomputer, South Africa.
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Pixar's Andrew Stanton's (Toy Story, Monsters Inc, Finding Nemo, WALL-E) TED Talk provides the voiceover to Google's latest spot that played during the Oscars.
VIEW THE SPOT Samsung: Web User Controlled Camera
Inspired by the Mars exploration rovers, Cheil London has built a web user controlled camera-bot for Samsung to showcase the unique connectivity of the Galaxy NX Camera. To show off the Galaxy NX's capabilities the NX Rover will take on an international trip around the world.
VIEW THE SPOT Apoteket: Wind Train Arrives
Stop Family and agency Akestam Holst Sweden produced the Apotek Hjartat modification of one of Clear Channel's Play screens in the Stockholm subway. The mission was to make it look like the models hair on the screen was caught by the turbulence from the train arriving at the platform.
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OBI pushes ads for DIY stores beyond showing paint, saws or hammers by advertising more beautiful homes. On different run down houses, OBI renovates an area the size of an advertising billboard.Agency: Jung von Matt, Hamburg
VIEW OUTDOOR The Guardian: Oscar Winners
BBH, London has launched a new online interactive for The Guardian showcasing ten years of Oscars red carpet fashion. The tool features fashion commentary on the latest trends, and allows people to explore the red carpet looks from last nightâs Academy Awards ceremony in a brand new way.
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The leading manufacturer of rubber footwear and fashion, Aigle, is unveiling the 3rd phase of the saga of its iconic founding product: Wellington boots. After Chantebelle and Aiglentine, it is now Miss Juliette's turn to pose before the camera. Inspired by a model of the 'sixties, Miss Juliette is a feminine-looking smart urban boot available in three models. Agency: BETC, Paris.
VIEW THE FIRST AD VIEW THE SECOND AD Hotelscom: Captain Obvious
Hotels.com is the obvious choice for booking hotels. Even Captain Obvious would tell you that. And he did.Agency CP B USA
VIEW THE SPOT VIEW THE FIRST AD VIEW THE SECOND AD SABC: Clown Love
An unreal moment of romance/drama/comedy takes over the veggie section of a supermarket in this message from DDB Johannesburg to TV viewers that their TV licenses can now be paid in-store. Pay your license and the entertainment will immediately find you.
VIEW THE SPOT Seachtar Dearmadtha: The Other Seven
In 1916, There was a revolution in Ireland. In the aftermath, the English army executed the seven people who signed the Irish proclamation of independence. Every kid in ireland would know these names. However, this show is about the other seven people that the British Army executed who also lived and died for irish independence. So, for every name you know there's one that you don't. In this ad we visualise the forgotten seven who were also executed but lived in the shadows of signatories by literally putting them in the shadows and facing them away from the camera.Agency: Publicis Dublin
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD VIEW THE SEVENTH AD PLAY THE SPOT VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR Ondazul: Nature Snap Facts
OndAzul is an NGO that supports environmental projects. In an attempt to reach young people, OndAzul has created a profile on Snapchat. The messages show a list of natural resources that are vanishing from Nature.Agency NBS Brasil
VIEW THE SPOT National Geographic Channel: Mandela Lives
On 5 December 2013 we lost a towering figure of the 20th century.Ireland/ Davenport, Johannesburg were asked to create a tribute to this man, Mandela, which reminds us of all that he stood for and all that he's given to the world.
VIEW THE SPOT Polar Beer: Cell Phone Nulifier
Brazil beer brand Polar created a beer cooler that cuts out GSM, Wi-Fi, GPS, 3G and 4G signals in bars so you have to talk to each other.Agency:Palm
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"It's not just you alcohol ruins" is the message in this campaign from Jung von Matt/Elbe, Hamburg
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD American Airlines: The Legend is Back
American Airlines glamorous new print campaign, "The Legend Is Back," from McCann New York breaks in time for the Oscars. The New York to Los Angeles route is itself part of the legend. It is quite literally "Flight 1." American flew the very first nonstop transcontinental service in 1953 with its DC-7s, the luxurious flagships of another era.
VIEW THE KELLY AD VIEW THE PECK AD Toyota AFL Premiership Season: Launch
Footy's back, hope is everywhere and everyone reckons they're a chance. But only one thing's certain in 2014, Everything's Possible.Agency GPY&R Melbourne
VIEW THE SPOT Samsung: What's Your Problem? Sport Doesn't Care
New Samsung spot from 72andSunny in Amsterdam to promote their sponsorship of the Sochi 2014 Paralympic Winter Games. Sport doesn't care about abilities or disabilities. Sport makes no distinctions. All that matters is that you give your best to win.
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"Only a Cupra can handle the engine of a Cupra". Lola, Barcelona spot for Volkswagen Seat.Agency Lola Lowe Barcelona
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adam&eveDDB have developed an idea for (our client) Google and Man U that will give loyal United fans around the world the opportunity to cheer on their team live, appearing via a Google+ Hangout on Old Trafford's pioneering digital hoardings during United vs Liverpool on 16th March.
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MPC NY and NBC Entertainment Director Kendall Bowlin combine forces to create a viscerally thrilling domino sequence, created almost entirely in 3D, for NBC's #1 new drama The Blacklist.
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BBH London's new campaign for Dulux takes stylistic cues from prohibition America, the film tells the story of a couple who find love through colour and demonstrates the transformative power that colour has on people's lives. Set in a fictional time when police enforced a ban on colour.
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"That's the nectar of the gods, baby."Yea, thatâs just Ol' Blue Eyes' term of endearment for Jack Daniels and it's featured in the new TV spot. Agency: Arnold Worldwide New York.
VIEW THE SPOT Guest Judge: Rob Palmer, Executive Creative Director, Doner, LAThis week's guest judge is Rob Palmer, Executive Creative Director at Doner, LA. Alrighty then. Neuro Sleep: Sleep with Neil Patrick Harris is great stuff. And it gets greater with cameos by Problem and Asher. It's entertaining, does a great job of communicating what Neuro Sleep is, and it's chock full of sexual innuendo. However, the sing your product benefits gag is sort of familiar, and even though it is pretty self aware, Neuro Sleep comes in at Runner Up. READ MORE HCL: Relationship beyond the Contract
In today's uncertain world, not even the best contract can capture what will change tomorrow. A contract can only convert to business advantage through a value centric relationship. At HCL, a business model driven by our three core values: Employees First, Trust, Transparency and Flexibility and Value Centricity has led to consistent customer delight which points to one thing:
Our relationships go beyond the contract. VIEW THE SPOT The Famous Grouse: The Famous Sculpture
Lowe Campbell Ewald has created a new national campaign for the Milk Processor Education Program (MilkPEP). The new multi-million dollar, integrated campaign is designed to reinforce how milk's many nutritional benefits "Milk Life" will replace the current "Got Milk?" tagline
VIEW THE CAPE AD VIEW THE BREAKDANCE AD VIEW THE ROCK BAND AD Harvey Nichols: Vintage Toy
Agency FP7 Dubai needed to encourage Male Shoppers to visit the Harvey Nichols' Men's Department, where they could discover the latest gizmos, gadgets and limited edition collectibles. Harvey Nichols is the purveyor of high-end fashion, ultimately keeping its shoppers fashionably first. So, what happens when limited edition collectibles become a new edition to the Men"s Department? We created a series of adverts that illustrated popular toys finding their sense of style with Harvey Nichols. To further build on the idea, the Men's Department even housed life-like toys in the latest fashion essentials.
VIEW THE VINTAGE AD VIEW THE MANGA AD VIEW THE VINYL D Vi Agroforestry: Life Without Trees
During the winter 2013/14 the Swedish organization Vi Agroforestry decided to cut down the trees in Sweden's most famous parks. They did it to make people conscious of the deforestation around Lake Victoria in Africa. And to raise awareness of the relatively unknown Vi Agroforestry, an organization that supports the area through tree planting. But how do you cut down the trees, without actually cutting them down?We often see retouched photos, but it is usually about adding elements or creating entirely new ones. These photos had to remove something substantial. And it had to look real. Or no one would care. To bring the photos to life they were animated into films for YouTube and Facebook ending with a strong message. Agency MRM Stockholm
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During ABC's broadcast of The Academy Awards, Snickers through BBDO New York will unveil the latest commercial in its successful and ongoing "You're Not You When You're Hungry" campaign.The campaign, which has featured the likes of Betty White, Robin Williams, Aretha Franklin, Joe Pesci and more, appropriately brings a movie touch to this latest commercial execution, featuring Godzilla in a way viewers have never seen the character before.
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