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Seen and noted
 Seven Sunday Films was recently approached by ASUS to create an opulent brand campaign to position its Zenfone3 model as a premium cost smartphone and to show off the phone's camera functionality, with the tagline, 'Built For Photography'. ASUS also came direct to Seven Sunday Films to handle the brand's print launch campaign, including copywriting and photography, along with shooting the brand commercial. The production company brought on board CHAI Advertising to help realise the entire campaign, which was turned around in just two weeks.VIEW THE SPOT Australian Unity: The Interview For the launch of Australian Unity's NDIS services, our strategy was to show how people with disability are now in control of their own destiny. The media rarely show people with disability in positions of power. So with this campaign, that's exactly what we did. Agency: DPR&CoVIEW THE LAUNCH SPOT VIEW THE 175 YEARS SPOT VIEW THE EVERY STEP SPOT Moscow Black: A Coffee So Dark You Need Tor To Find It Coffee is not a drug campaign is the first legal product advertisement on darknet. Creative agency, POSSIBLE Moscow, is helping the Chernyi Cooperative sell its 'Black' coffee through Tor, the anonymous communication network. The shop operates at cherniyx23pmfane.onion. Once a purchase is made using Bitcoins and the Qiwi payment system, buyers receive coordinates as to the whereabouts of their stash. VIEW THE SPOT Volvo Autonomous Driving System: ABC's Of Death Daniel Titz and Dorian Lebherz direct this Volvo spot which demonstrates Volvo's Autonomous Driving System. VIEW THE SPOT Rustlers: 80 Years Of Torment Droga5 London is repositioning Rustlers with a new campaign that takes the idea that the past was a glorious time in which to be alive and turns it on its head. The ad, called "80 Years of Torment", subverts the advertising cliche of taking a rose tinted flashback view of an individual's life a history as a happy place, and takes a grittier and depressing look at an individual's lifetime. The film, which launches Rustlers' new flame grilled burger, follows a man's life from boyhood to old age. The campaign is designed to engage the brandâs core target audience of 16-24s, while also appealing to the parents who buy it by promoting its quality credentials through an emphasis on its unique flame grilled cooking process. VIEW THE SPOT Volkswagen: 011 Beats Volkswagen challenged Hip-hop star, Kwesta and top music producer, Dabone to find the #011Beats in the new Polo Beats. This is how they made their hit track. Agency: Ogilvy & Mather Cape Town.VIEW THE CONCEPT Save The Children: Real Problems McCann Lima, in partnership with Save The Children Peru, saw an opportunity to confront the issue of underage pregnancy by using the subjects of math and language to soften the message and engage Peruvians. This video was used as part of the campaign to promote the website www.problemasreales.com, in which these problems are displayed.VIEW THE CONCEPT National MS Society: Notes On Blindness Into Darkness is an interactive VR-project based on the audio diaries of writer and academic John Hull, who, after decades of steady deterioration became totally blind in 1983. The VR-experience is part of a multi-platform project that includes also the film "Notes on Blindness" directed by Peter Middleton and James Spinney. John Hull began keeping a diary on audio cassettes to help him make sense of the upheaval in his life. Over three years he recorded in excess of sixteen hours of material, a unique testimony of loss, rebirth and renewal, which excavates the interior world of blindness. VIEW THE CONCEPT  "Rogue One, A Star Wars Story" hits the theaters next month. Gillette marks the occasion with its own "Every Story Has a Face" campaign from Grey New York featuring never before seen snippets of footage from the highly anticipated Disney/Lucasfilm. The campaign will showcase special edition gift packs that feature iconic package designs and Gillette products that give every man the precision to take on the Galaxy.VIEW THE SPOT  The whole family's coming over for the holidays in this spot for Crate & Barrel via Preacher. VIEW THE SPOT  BBDO New York has released this spot for Grey Goose. A holiday party in a forest of evergreens is enchanted with strings of lights surrounding the town. Grey Goose vodka, enclosed in a blue container, is given as a gift during the festivities.VIEW THE SPOT  Russell Westbrook stars in this spot for Jordan Brand as he gets his fans hyped for the opening of the 2016-2017 NBA season. Agency: Wieden + Kennedy, New York.VIEW THE SPOT  In a Heartfelt Public-Led Campaign, this Christmas Tesco & Rothco hand over advertising space to the Irish public to share personal thanks with holiday hosts. On November 1st Tesco and Rothco are launching the first phase of an innovative new Christmas campaign, 'Here's to the Hosts'. Tesco's ambition was to create a Christmas campaign that would really resonate with its customers on an emotional level. The brief was 'to win Christmas' and in response, Rothco made it clear that to win Christmas, Tesco needed to win hearts and minds first.VIEW THE SPOT  For the release of Just Dance 2017, the latest instalment of the best selling music video game, Ubisoft and BBDO have conducted a survey in several European countries, in collaboration with OpinionWay, about the social power of dance. This confirmed Ubisoft and BBDO Paris' own observations as they worked together for the first time to create the international ad campaign: "You never know someone until you dance with them". The campaign spotlights this true power of dancing: revealing something completely new about the person you're dancing with. The result is an international campaign that gives us a good reason to dance and discover Just Dance 2017. VIEW THE AGATHA SPOT VIEW THE BILL SPOT VIEW THE SARAH SPOT  The Sid Lee Collective pairs with the World Wildlife Fund to bring true terrors to life with Real Scary masks.VIEW THE SPOT Fernet Branca: Life Is Bitter Ogilvy Copenhagen points out how bitter life can be.VIEW THE 1ST AD VIEW THE 2ND AD VIEW THE 3RD AD VIEW THE 4TH AD McCain: Frozen At Their Best Joe Public in South Africa highlight how McCain frozen food is "Frozen at their Best."VIEW THE RUGBY PLAYER AD VIEW THE VIGILANTE AD VIEW THE LIFEGUARD AD  A houseful of creepy dolls or a handful of sweet Wonderful Halos, take your choice. Agency: The Wonderful Agency.VIEW THE SPOT Noe Conservation: The Less Visible Fred & Farid Paris illustrates how important and linked all species are.VIEW THE SPOT VIEW THE 1ST AD VIEW THE 2ND AD VIEW THE 3RD AD  JWT, London has created this print campaign for Oxo.VIEW THE DRAGON AD VIEW THE TOAD AD VIEW THE BAT AD VIEW THE NEWT AD  We all have beloved traditions and for millions of families, watching the Macy's Parade on Thanksgiving morning is one of them. "Old Friends" is a heartwarming story that tells just that. The Macy's Parade brings two together year after year much like how it gathers family and friends nationwide, generation after generation. Agency: BBH New York.VIEW THE SPOT Steinlager Tokyo Dry: Welcome To The Other Side New Zealand's raw ingredients meet Japanese brewing mastery, resulting in a collision of two cultures. Agency: DDB Group New Zealand.VIEW THE SPOT BBC Children In Need: Help A Child BBC Creative, London, has released this print campaign for BBC Children In Need to show that a small amount of money can help a child.VIEW THE CANCER AD VIEW THE LOSS AD VIEW THE BRAIN INJURY AD Salvation Army: Life Saver At Christmas poverty is especially hard to bear. Donate to The Salvation Army Christmas Kettle, so you will help low-income families with children. Finnish campaign site: www.joulupata.fi Agency: Make it simple, Helsinki.VIEW 1ST OUTDOOR VIEW 2ND OUTDOOR Quick: A Mega Reduction Coupon For The Mega Giant Quick is a Belgian local fast food hamburger chain. The Giant is their most iconic burger (like the Whopper of Burger King). And now they have a MEGA version of this iconic Giant. To activate their audience they created a MEGA reduction coupon. Agency: Happiness Brussels, Brussels.VIEW OUTDOOR Socialist People's Party: Trump Bus In Denmark alone 8,714 Americans are able to vote in the American election and the Danish Socialist People's Party have their eyes literally rolling at one of the candidates. Agency: Uncle Grey Copenhagen.VIEW OUTDOOR Lincolnshire Community Safety Partnership: Angela A poster placed in a women's bathroom in a Lincolnshire, England bar advises anyone who is feeling wary or in danger on a date to ask the bar staff for "Angela". This represents a code word to staff that the lady is in need of help. VIEW OUTDOOR Road Safety Authority Ireland: RSA VR Experience There's nothing that will stop you getting in a crash like being in one. So, the Road Safety Authority of Ireland via Irish International BBDO, created two VR experiences in Oculus Rift to help bring to life the experience of driving with a mobile phone, and driving while tired. They both involve taking control of a vehicle, which users control with driving peripherals, for around 2 minutes - trying to contend with the visual difficulties associated with these forms of distraction. The units travel across universities, businesses and communities across Ireland in the Road Safety Authority Shuttle. They're used on a daily basis, giving people first hand experience of what it's like to crash. And helping save lives.The best place to experience a crash is in a virtual world. VIEW THE CONCEPT Netflix: Halloween Doorbell The Netflix "Halloween Doorbell" is a DIY device that will transform your home into a trick-or treaters' haven while you snuggle up inside to stream scary movies non-stop. Agency: Deeplocal, Pittsburg.VIEW THE CONCEPT Captain Cook Cruises: All AboardMars Petcare U.S.: Temptations All Natural Cat Treats Agency, adam&eveDDB, London present, Smith & Western Destroy Christmas! Temptations Treats 'Keep them busy' with a different distraction: A feline horde lays waste to a beautiful Christmas Winter Wonderland scene slashing, smashing and trashing presents, sparkly lights and festive food in a holocaust of epic proportions. Gifts are gnawed and pulled apart. Wrapping paper litters the carpet in sorry shreds. The tree topples, its broken branches trampled beneath little cat feet. And it all takes place to a raucous musical accompaniment provided by Sydney's own Smith & Western Sound. VIEW THE SPOT Krispy Kreme: The Effect Is Real Hidden inside a Krispy Kreme box, two cameras catch candid, unscripted reactions as the sweet boxes are carried on elevators, taken to a yoga class, a kids' ballet studio, a football tailgate party, various corporate offices, carried on a train, and just walked down the street on a hand truck. There is no dialogue (other than one kid's triumphant "yesss!"), and the video includes no offers or promotions, nor does it feature any special or seasonal doughnuts. Agency: Baldwin&VIEW THE SPOT  Three TVc's via agency Brunner, launch Musselman's new "Squeezable Sours" applesauce line. Sour flavored applesauce is an industry first. The three varieties, Sour Cherry, Sour Raspberry and Sour Lemon, in kid-friendly, 3.2 oz. pouches, are intended to drive share growth. Sour flavors in general are trending this year, according to Food Business News.VIEW THE FLYING SAUCER SPOT VIEW THE SOUR CISING SPOT VIEW THE DOJO SPOT  The potential for public Wi-Fi networks to be used as mediums for fraud is vividly portrayed in a new commercial directed by STORY's David Orr for AARP and Washington, DC agency GMMB. VIEW THE SPOT JKCCS: Kashmir Blind Spot Being the oldest dispute on the UN's roster of international conflicts, Kashmir has turned into a blind spot for the world over the years. In order to communicate to the people who turn a blind eye to Kashmir issue, BlackSheep.Works, created special typography, using Braille, for the strong messages exhorting them to open their eyes and hearts to Kashmir's pain. With 20 million plus impressions, 8.5 million plus reach on Twitter, and over 25,000 poster downloads from the micro site #KashmirBlindSpot Campaign hit all the right spots and generated a huge response for the cause.VIEW THE SPOT VIEW THE 1ST AD VIEW THE 2ND AD VIEW THE 3RD AD Wendy's NZ: Brings The Toughest To Tears Wendy's new Ghost Pepper Range is a deliciously, spicy burger made with the world's hottest chili - Ghost Pepper. For most people, hot chilies and jalapenos are like kryptonite, turning even the toughest, most staunch of us into a sniffling, blubbering mess. This content video pokes fun at the genuine reactions captured from a bunch of staunch bikies after eating one of the burgers. Agency: Augusto, NZVIEW THE SPOT |
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UDKU, Sydney present this spot for Airtasker.
Wieden + Kennedy, Portland put Secret to the ultimate bathroom stress test. 
Sibling present this spot for Westfield.
With Captain Cook Cruises, the journey is the destination. Agency: The Studio At SCA
Blu design e comincacao, Brasil, presents this print ad for Pneufree.com