Seen and notedBobtail: Journey
Filmed along South Africa's ridiculously beautiful Wild Coast, this is the story of a man's journey to find himself with his Staff. Agency: Mortimer Harvey, Johannesburg
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The search is on for the 2017 Porsche Asia Pacific Driver of the Year. To recruit drivers and promote the event, the competition has kicked off with the launch of the'Licence to Thrill' campaign. Those who make it through to the final round will be put through their paces in a series of highly unusual and exhilarating practical tests at the Sepang International Circuit in Malaysia.
VIEW THE SPOT Vodacom: This Is Your Time
Egg Films' Dan Mace directed 'This Is Your Time,' Ogilvy South Africa's inspiring new ad for Vodacom NXT LVL. The mobile network's spot subverts the way we immediately box people, suggesting that instead of seeing a poor girl living in a shack, we should see someone with dreams and hustle and a 20-year plan, a whole universe of knowledge in the palm of her hand.Agency: Ogilvy, South Africa.
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Twitter launched their new positioning #SeeEverySide with three films in one week. Summergeddon features sweaty, city folk dealing with a record temperature day, addressing all sides of the climate change debate.
VIEW THE SPOT Clark's Shoes: Shoe Test Drive
Idependiente, Panama wanted to prove that Clarks shoes are the most comfortable shoes in the market. That's why we created The Shoe Test Drive, an action where anyone could try a new pair of Clarks with just one condition, they have to leave theirs at the store.
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Despite all the buzz caused by the digital media that promised to end travel agents, what we actually see is that in recent years, is a movement back to the origins. People have re-booked their travels that need special care and a personal touch with their trusted agents. It guarantees that someone is always ready to solve any unforeseen in just a call or instant message. In this scenario, a campaign was created by Mestica to break paradigms and to show real situations that can spoil someone's trip and that could only be solved by a travel agent.
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Lack of time and parental attention makes kids feel emotionally abandoned. This leads to anxiety and social withdrawal. Talk and listen to them at least one hour a day. Campaign by the Beneva Foundation
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A child with autism finds it difficult to fully communicate and interact with the world around them, and common symptom is a difficulty in making eye contact. We used this symptom as a way to raise awareness around autism in a creative way, creating a call to action for parents which would lead to early detection of autism in their children. In a society where mental health is surrounded by a certain stigma and awareness is scarce, we aim to break the stereotype and raise awareness around this important topic. Agency: Y&R Amman
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Projected to be a top 10 brand in the frozen novelty desserts category by the end of the year, Yasso Frozen Greek Yogurt has climbed the frozen novelty ranks, And theyâve done just that with products that are 100-150 calories with 5 grams of protein, with new products to launch later this year. The campaign was created in partnership with new agency Fortnight Collective, which takes a two-week timeframe to solve for a brand challenge,
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Watch how three different women, from three different countries #changedestiny by tackling age-related pressure. In Asia, only 2 out of 10 women feel comfortable with the idea of getting older according to a new study by SK-II. The reasons are many pressure from family and friends, society's scrutiny or feeling the burden to marry before an artificially created deadline is up. With SK-II's #changedestiny philosophy and in a follow-up to last year's "Marriage Market Takeover" campaign in China, SK-II is highlighting this topic with "The Expiry Date". In the film, . Agency: Forsman & Bodenfors, Sweden.
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Flip The Script is a comedy series that does just that to the issues of gender parity like Women in Film.
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In 1919, a tea lady eavesdrops on a top-secret government meeting called to solve the latest, gravest problem facing the British Empire.A satirical comedy which wryly suggests that today's obsession with female appearance was borne out of one official government meeting.
VIEW THE SPOT Barba Men's Grooming Boutique: Barber Poles
Terri & Sandy has created this "#StrandsForTrans" campaign encouraging barbershops not to discriminate against transgender people.
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This summer, Budweiser has been honoring those who protect our freedom to dream. So we delivered a life-changing scholarship to a family who has sacrificed for their country and for each other with the help of Folds of Honor and Adam Driver #ThisBudsForYou. Since 2011, weâve awarded scholarships to more than 2,000 families of fallen or injured veterans through our partnership with Folds of Honor. And earlier this year, we honored another group of veterans with a surprise befitting their service
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The math adds up in this Jordan Brand spot. Russell Westbrook is the league's 2017 Kia NBA MVP. Agency: Wieden + Kennedy, New York.
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The All England Club, Wimbledon, is launching a series of content films created by McCann London to bring to life its 'In Pursuit of Greatness' campaign, focusing on what make the tournament so unique. The global brand campaign communicates the special characteristics of The Championships to audiences around the world. The two new content films, 'Under The Skin' and '140 Years', which will run across TV and social media globally.
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Mercedes-Benz Canada is using the transformative power of art to show its support for the LGBTQ2 Community. A recently-unveiled mural sends a message of love and inclusivity to passers-by in Toronto, while the corresponding digital campaign takes a stand against abuse and hate speech on a national scale. BBDO Toronto, Mercedes-Benz Canadaâs agency of record, developed the concept and commissioned Toronto-based queer artist Thomarya "Tee" Fergus to create a mural that was inspired by conversations with people from the LGBTQ2 community who have experienced hate speech, bullying and discrimination.
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Martini, the worldâs leading vermouth and best-selling Italian sparkling wine brand, is celebrating the summer in style, with the launch of its new brand campaign film. The 60 second cinematic spectacle, entitled "Play With Time" was shot against the iconic backdrop of Rome, and truly brings to life the 'gioia di vivere' (Italian joy of living). Agency: AMV BBDO , London
VIEW THE SPOT Abloy Locks: The Immortal Mr Henriksson
Story of The Immortal Mr. Henriksson to celebrate Abloy's 110th anniversary and Finland's most remarkable invention.
VIEW THE SPOT Home Hardware: Pack With Care
Home Hardware has partnered with the SPCA to help reduce the pet abandonment surge that happens every year around Moving Day in Quebec. Agency: John St, Toronto.
VIEW THE SPOT VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Seem: The Family Way
Seem was developed based on nearly 200 clinical trials conducted under the supervision of infertility treatment specialists. Seem's microscopic lens captures the image of sperms that are too small to see with the naked eye, and outputs it as a video image, which will be automatically analyzed by a pre-installed program on a smartphone to display the data of sperm concentration and motility. In order to communicate Seem's user benefit, i.e. reduction in the duration, cost, and stress of infertility treatment achieved by men's early participation, we uploaded a documentary movie showing the stories of multiple couples.
VIEW THE CONCEPT Allstate Foundation: Lost Purse
You can't always see the signs of financial abuse. To help people take notice, the Allstate Foundation gave them a glimpse into a victim's life through a lost purse. Agency: MSL Group Chicago / Leo Burnett
VIEW OUTDOOR Kein & Aber: Trumping For Love
Walker Zurich has drawn upon the latest developments in Trump's saga with the US senate in order to create a satiric print ad promoting Kein & Aber's bestseller, The Decision Book: 50 Models for Strategic Thinking. The double-page ad, which ran in the conservative FAZ (Frankfurter Allgemeine Zeitung), aims to highlight the usefulness of the little black book as an aid to making good decisions and keeping a cool head in tough situations.
VIEW THE AD Amnesty International: The Refugee Nation
What to do when the status of a refugee is forced on you and you have no where to go? For the people no one wanted, the feared unfamiliar crowds with the muffled voices, we created a nation to stand for them, and first on the agenda of the inception of a nation is its statehood symbols. Thus a flag and an anthem came to being, advocating ever since for the inclusion of every refugee in the world, starting with the Refugee Olympic Team. Agency: Ogilvy & Mather, New York.
VIEW THE SPOT Kimpton Hotels : Lets Never Stop Dancing
Kimpton Hotels & Restaurants stand together, louder and prouder than ever in this "Let's Never Stop Dancing" spot for released this Pride Month. Agency: Quirk Creative, New York
VIEW THE SPOT Pride In London: The Apology
This Pride season marks 50 years since Parliament first voted to start legalising homosexuality. Across the UK, Prides will be marching with a message of hope, acceptance, activism and love. Ahead of the London parade on 8th July, Pride in London and WCRS have launched a multi-media campaign, celebrating love in all its forms. The 'Love Happens Here' campaign will play out in two phases; 'Hate' and 'Love'. The first phase draws attention to the rising problem of anti-LGBT hate crime in the London with Guerrilla-style fly-postering across the city, a covert take-over of Wi-Fi networks, statistic led taxi-tops and an event, which all tell stories aimed to raise awareness of the ongoing prevalence of prejudice.
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Centrica-owned smart home brand Hive will today unveil 'Sweet Dreams', the second spot in its multi-market 'Let's Get Living' campaign, which broke earlier this month providing specific perspectives on how people can benefit from Hive smart home plans and connected home products. The 30"âSweet Dreams' spot, airing across the UK, the US and Canada, illustrates how Hive smart home solutions can help customers enjoy the moments that matter by focusing in on a dad holding his soundly-sleeping baby. Created by CHI&Partners
VIEW THE SPOT Commonwealth Bank Of Australia: Pay You BackKFC Double Down Burger: Sad Man Meal
Men aren't supposed to get emotional. If something sad happens they are supposed to bottle it all up inside. But KFC is for everyone and believes every man is a man, even if he gets sad. So this campaign features normal guys from all walks of life confessing some rather sad things that have happened to them. In the style of a talk show host who soothes and commiserates, our lead character comforts each of these confessions by sympathizing with the men. Finally, our lead comforter breaks a little and shows his own emotional self, when he hears the one man explain the very sad fact that: KFC's Double Down is coming off the market. That is the saddest thing of all. Agency: Ogilvy & Mather Johannesburg.
PLAY THE FIRST SPOT PLAY THE SECOND SPOT PLAY THE THIRD SPOT Fully Booked Bookstore: Lives of Frank, Hanna + Nicky
Fully booked is one of the largest and most famous bookstore chains in the Philippines. They wanted to encourage people to keep reading and promote their comprehensive selection of titles as well. This radio spot reminds readers that when they read a book, they're not just turning a page - they're living a whole other life through the characters in the story. At the end of each spot, the title of the book is revealed, and listeners are invited to check out other reads by visiting Fully Booked or fullybookedonline.com. Agency McCann Worldgroup Philippines.
PLAY THE FRANK SPOT PLAY THE HANNA SPOT PLAY THE NICKY SPOT Alliance Francaise de Singapour: French Films to Hollywood
An aspiring French filmmaker sits down with Hollywood's top producers of big budget blockbusters to pitch his seemingly eccentric movie ideas. It doesn't go well. Unbeknownst to them, the scripts he describes have already been created and released to commercial success and critical acclaim, even winning The Palme d'Or, the highest prize awarded at the Cannes Film Festival. This is the crux of new short films released today by Alliance Francaise de Singapour, part of the leading global network promoting French language and culture, in support of their efforts to promote French cinema to audiences in Singapore and around the world and grow its popularity. Agency: Ogilvy & Mather Singapore.
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McCann Thailand plays on the well-known (and well-despised) behavior of Thai policemen bent on stopping any and all suspicious behavior, and linking it to the working efficiencies of a new fat capturing supplement Verena Sure in âCapture.â Bringing trademark Thai humour back into play in this execution makes the storytelling even more compelling.
VIEW THE SPOT FlyBuys: We Love To Give
To celebrate its 125th birthday in 2017, Del Monte challenged quench to create a platform that conveys its many innovations and achievements in the trade. The platform was "Fruit Fanatics for 125 years."
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Anyone can suffer misfortune. Even a president. The person in this picture is former President of Finland, Mrs. Tarja Halonen. Salvation Army Finland wanted to increase empathy and willingness to help. Poverty is a growing problem also in Finland. Campaign site: www.autaihmista.fi. Agency: Make It Simple, Helsinki
VIEW THE AD Diamond Concierge: The 5th C
Australian men are invited to forget about trying to learn all things cut, colour, clarity and carat weight and call on the 5th C for their next diamond purchase, the first brand campaign for The Diamond Concierge, via McCann Queensland.
The campaign which introduces the only 'C' you need to know when shopping for a diamond, the online retailer's 'Diamond Concierge' is here to share his wealth of knowledge for men who find themselves lost in the search for the perfect stone for a loved one. VIEW THE SPOT Chemsols Limited: Happy Father's DayAlorica Latam: Karaoke Test
Alorica Guatemala wanted to recruit candidates with an intermediate level of English for the ELT program. That's why we created karaoke test, an activation where we could measure the English of the candidates in a different and fun way.
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