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Seen and noted
 Avid photographer and seven-time world surfing champion Stephanie Gilmore stars in a new inspirational lifestyle campaign developed by Wunderman Thompson Sydney, aimed at getting both amateur and professional photographers and videographers out to capture their special moments with Nikon Australia. Launched this week, the lifestyle series is spearheaded by a two-minute film which explores Gilmore's relationship with water, home and music - and her creative outlet, photography.VIEW THE SPOT Visit Victoria: Find Your Happy Space This Winter Visit Victoria has launched its new 'Your Happy Space' campaign via Clemenger BBDO Melbourne that encourages Melburnians to cosy up to winter in regional Victoria. Your Happy Space showcases Victoriaâs stunning regions, with the latest campaign activity highlighting the drama of winter landscapes, soul-warming food and wine, scenic drives, fewer crowds and cosy accommodation all within easy reach for a short break in regional Victoria.VIEW THE SPOT  The New York Times is demonstrating its commitment to its hometown of New York City through a series of journalism installations housed in storefronts throughout the five boroughs, a new ad that showcases its rigorous reporting on the M.T.A. and a new Local Edition Collection of merchandise from The New York Times Store. The Truth Is Local campaign from Droga5 aims to show that The Times has been covering issues that have affected New Yorkers for nearly 170 years, and that they should subscribe to help support its reporting. The campaign coincides with The Times investing even more in local journalism as of late. Metro editor Cliff Levy just last month announced the creation of a new Metro investigative unit, on the heels of the desk's two-part bombshell into the collapse of the city's taxi industry.VIEW THE SPOT  ApsaraPearl Group has partnered with RAPP MEA for a film about the importance of compassion and connection, told through the story of two independent girls whose friendship crosses faith and cultural divides. At a time when brands are stepping up to promote important issues, ApsaraPearl Group's 'Shirley and Fatima' shows that wherever we come from, we are stronger together. Directed by British director, Samir Mallal, with Piers McGrail (BAFTA winning, IFTA nominated) as the Director Of Photography, the film was produced by Hanzo Films with London-based Assembly Rooms (who recently won the D&AD Awards for Best editing for John Lewis' Elton John Christmas campaign). Company 3 (Marvel, John Wick and Godzilla) worked on editing and colour. VIEW THE SPOT  Fallon London and insurance brand AXA has launched a social and online campaign aimed at promoting the AXA brand and their health screening test: Realise Health. The campaign documents the story of the Blue Tits Cold Water Swimmers, a group of ladies in West Wales who swim together every day throughout the year. The campaign shows the value of partnership in achieving health goals. The protagonists of the film are called Sian and Sam. Sian is the founder and leader of the Blue Tits, and Sam has been an active participant for just under a year. Because of the partnership and the health benefits of cold water swimming, Sam sees her mental and physical health improve exponentially.VIEW THE SPOT  Cablevision Flow App, as a product, is the most used movies and shows on demand streaming service in Argentina. But also a solution to one of the problems people fear the most: SPOILERS. The spot show a parallel world named SPOILERLAND. This world is very similar to ours, but full of Spoilers.Agency: Don, Buenos Aires VIEW THE SPOT The Half Biscuit To remind Australians and New Zealanders that Anzac Day should be shared together, we split the iconic Anzac biscuit in two and created The Half Biscuit. One half went to Australia, the other to New Zealand. It became a powerful symbol that allowed both countries to commemorate their fallen Anzac soldiers not in isolation, but as one. While you enjoyed your Half Biscuit, someone from the other country would be sharing the other half with you. Agency: VMLY&R, MelbourneVIEW THE SPOT VIEW THE REUNITED SPOT  India is, as we know, a hot, tropical country. The average Indian is also not rich enough to have all luxuries at home. Fans, ageing fans, are still in full service to help Indians stay cool. The average Indian also still believes in the concept of 'atithi devo bhava', or 'treat a guest like god'. Any discomfort to them can only happen over their dead bodies. Unlike many modern appliances and conveniences, the humble home fan has not seen an innovation in the last 100 years. Agency: The Womb VIEW THE SPOT wwf: Your Plastic Diet Did you know that we could be ingesting 5 grams of plastic per week on average? That's like eating one credit card a week. No one should be on a plastic diet. This is a crisis that can't be ignored. Governments must act now to stop plastic pollution. Agency: Grey Malaysia.VIEW THE SPOT VIEW THE CREDIT CARD AD VIEW THE COMB AD VIEW THE DICE AD VIEW THE COAT HANGER AD VIEW THE PEN AD  Everyone loves a Scratchie, so Marketforce, created dynamic ads that point out the negatives around common, frivolous gift ideas to position Scratchies as the better gift â for any occasion.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Volkswagen: Power To The People While most car companies use exotic backgrounds, slick camerawork and elaborate CGI to prove their car's driving dynamics, Volkswagen Canada knows it doesn't require all that to demonstrate the high-end performance of the All-New 2019 Jetta GLI. Instead, VW took the opposite approach. Developed in partnership by DDB Canada and performance driving and content crew Hoonigan, director Brian Scotto - famed director of the Ken Block's Gymkhana series - armed locals with a how-to of optimal camera angles and techniques and the creative freedom to capture the unexpected and to experiment. VIEW OUTDOOR The Marty’s Range: Allergy-Friendly Snacks for Little Explorer Leading food company Danone has launched a digital push to support its allergy-friendly children's product range, Marty's. The work was created in collaboration with LAB, the independent digital agency that uses a blend of consumer neuroscience, psychology and behavioural economics to design, build and market digital brands and experiences. VIEW THE CONCEPT Coalition for Gun Control: Dodge The Bullet The Coalition for Gun Control has launched a new project to show how gun violence touches every corner of Toronto, the fourth largest city in North America. And one that has seen a major rise in gun violence over the past year. The project, titled Dodge the Bullet, uses geo-location technology to show how many meters away residents of the city of Toronto were from an actual shooting. Created by Toronto agency Zulu Alpha Kilo, the digital experience is the most recent activation in the Trigger Change campaign, an effort by the Coalition for Gun Control to pass a national handgun and military assault-style weapon ban. VIEW THE CONCEPT Uber Elevate: Uber Air 360 Video Pioneering tech company Uber has shared the latest news around what's shaping up to be another revolutionary transportation offering - aerial ride-sharing service Uber Air: Uber Elevate is poised to bring to market for the first time the ability for consumers to use aerial ridesharing within cities as soon as 2023. Uber Elevate handpicked Cannes Mobile Grand Prix and AICP-winning rising star creative and production boutique Bipolar Studio, for the innovative marketing campaign around the venture which launches today at Uber Elevate Summit. VIEW THE SPOT VIEW THE CONCEPT Metro News: Captcha Metro Newspaper turns captcha into an anti-fake news tool. Fake news has become a major issue worldwide. It's capable of driving nations' political paths and influencing elections. And to help fight this phenomenon, Brazilian agency Artplan and Metro Newspaper turned to technology.VIEW THE FIRST CONCEPT VIEW THE SECOND CONCEPT VIEW THE THIRD CONCEPT Court Appointed Special Advocates(CASA): When foster children in Dauphin County, Pennsylvania grow up, 94 percent won't earn a degree, 50 percent will be homeless, and 25 percent will get incarcerated. These bleak statistics are why a new, integrated pro bono campaign called "Change Their Narrative" has been created by Pavone agency on behalf of Dauphin County CASA (Court Appointed Special Advocates) in central Pennsylvania.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THE FIRST CONCEPT VIEW THE SECOND CONCEPT VIEW THE PRINT AD  A print campaign made for Honda Autos Colombia, showing its unique Utility Long Tall (ULT) system, which allows people to configure the internal space of the vehicle to carry longer, taller and wider objects smoothly.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD National Gun Violence Awareness Day: Don't Look Away Its time to face the bloody reality of America's gun violence crisis. Putting graphic labels on ammunition boxes could make it impossible to ignore. Agency: Droga5, New York.VIEW THE SPOT  Viagem e Turismo Travel website merges destinations in a new campaignCreated by Z HAVAS, the posters bring a mix of scenarios The new campaign "Destinations" created by the Z HAVAS agency for the Viagem e Turismo Travel website brings posters that fuse images from different scenarios around the world. To draw attention to the diversity of content and travel information that can be found in the magazine portal, the agency worked on the aesthetics of the images in a way that visually translated the concept of the campaign, bringing different destinations to the same place.VIEW THE NEW YORK AD VIEW THE SAN FRANCISCO AD VIEW THE LONDON AD Aviation Gin: Ryan Reynold's Dedication Tennessee faces its toughest critics yet with a new 'Kid Reviewed' campaign that launched today. The Tennessee Department of Tourist Development partnered with attractions across the state to find out whether joy can actually be measured. And if so, is it possible to identify the places and activities that generate the greatest joy among school-aged children? To answer these questions, the state introduced a special, wearable technology called the Laugh Tracker to scientifically prove where kids have the most fun. Laugh Trackers were deployed statewide in May, and Tennessee ambassador Dolly Parton got in on the fun when she invited a pint-sized panel of experts to experience Dollywood's newest attraction, Wildwood Grove.VIEW THE SPOT Jaguar Land Rover: Live For The City Land Rover collaborates with activist and model Adwoa Aboah to showcase the new Range Rover Evoque in the latest campaign 'Live for the City' with creative agency Spark44. Aboah, a British fashion model and dedicated activist for mental health among young women, joins her collective of local London creatives in a series of films following her day-to-day routine across the capital city paying tribute to neighbourhoods like Brixton and Golborne Road. Proving that the Land Rover is also for urban city dwellersVIEW THE SPOT  Eric Cantona has announced that he is going to space in order to prove that Kronenbourg is 'Le Taste Supreme' in the entire universe. Kronenbourg launched the brandâs first-ever âbreaking newsâ spot within a live sports match with Sky Media. The 30-second press conference, broadcast during the England v Holland UEFA Nations League semi-final on Sky Sports, stars footballing legend Eric Cantona. In the news conference, Cantona declares his commitment to travel into space to ensure Kronenbourg is the best tasting beer in the entire universe, and not just in the world.VIEW THE SPOT Colgate: Sign Language Tales Colgate Sign Language Tales is an inclusive platform that helps hearing-impaired children build the habit of brushing their teeth every day. In this platform parents and children relate to the brand in a positive way, because the brand makes brushing more fun for children (including deaf children) and helps parents in the daily battle to brush their teeth.VIEW THE CONCEPT Leroy Merlin: Lessons For Good Leroy Merlin with Lessons for Good changed the history of DIY lessons, making them useful to dozens of Italian NGO's. The idea was simple and impressive: moving from the store, the place where Leroy Merlin has always given lessons to clients on how taking care of their houses, to NGO's places in bad conditions.Turning unaware clients into volunteers, Leroy Merlin succeded in giving a new life to 50 NGO's for abandoned children, schools, centres for the elderly and refugee. VIEW OUTDOOR East West Market: Avoid The Shame Over 1,000,000 plastic bags are used every minute, most of which are filled once and discarded. So East West Market redesigned their bags, to shame people into using reusable bags. VIEW OUTDOOR Ambev: Dirnk Repsnosilby Soemtimes you dirnk and evethyring appaers to be ok. But it's not. If you drink, don't drive. Agency: SunsetDDB, Brazil.VIEW THE SPOT VIEW THE DIRNK AD VIEW THE BUDWEISER AD VIEW THE CORONA AD VIEW THE BRAHMA AD VIEW THE STELLA ARTOIS AD  Synchronized Orgasm: BETC/Havas creates campaign for new Jontex condomBased on the principle that men and women have different rhythms during sexual relations, Jontex is introducing a new product: "Synchronized Orgasm," a condom that prolongs the man's erection while stimulating the woman's pleasure, so that both may reach climax together. In order to publicize the product, BETC/Havas created a communication campaign that uses printed media, Facebook and Instagram posts, OOH media and activation by digital influencers.VIEW THE RABBITS AD VIEW THE CHEETAHS AD VIEW THE HUMMINGBIRDS AD  On pace to crack web view records for the title, Activision has launched the viral Call of Duty: Modern Warfare gameplay reveal trailer out of creative agency gnet. Returning to its beloved roots, the game boasts 4K footage of layered raids, battles and more, foreshadowing a successful addition to the record-setting franchise. The game, which features characters from the original Modern Warfare games, is set to be released on October 25th.VIEW THE SPOT  WorldPride Month honours the heritage of the LGBTQ+ communities past and celebrates its progress in promoting acceptance, inclusion and community. It also showcases what connects people through things shared in common such as the happiness of experiencing life together through acts of enjoyment. That's the idea behind the first-ever TV campaign for Gay Beer. The ad, created by Brooklyn-based independent agency Quirk Creative.VIEW THE SPOT  Ogilvy UK and British Gas have released a new film shining a light on the struggles of unpaid carers."Two Sides of the Story", which will run in cinemas nationwide during National Carers Week, highlights the relationship between unpaid carers and their closest friends. There are more than 6.5 million unpaid carers in the UK looking after a loved one whoâs older, disabled or seriously ill. This includes British Gas customers and employees. The film, which is part of the 'Share That You Care' campaign, encourages carers to open up so that they can get the help and support they need and deserve. In the film, four unpaid carers are interviewed. Separately, their closest friends are asked the same questions about the carer. VIEW THE SPOT  Pioneering tech company Uber has shared the latest news around what's shaping up to be another revolutionary transportation offering - aerial ride-sharing service Uber Air: Uber Elevate is poised to bring to market for the first time the ability for consumers to use aerial ridesharing within cities as soon as 2023. Uber Elevate handpicked Cannes Mobile Grand Prix and AICP-winning rising star creative and production boutique Bipolar Studio, for the innovative marketing campaign around the venture which launches today at Uber Elevate Summit. The integrated campaign includes a centerpiece film, experiential VR installation and print stills, as well as social content.VIEW THE SPOT VIEW THE VR FILM VIEW THE 2D FILM  Many Swedish female football players are world class within their sport, but several of them are unknown to the public. One explanation is the lack of stardom and visibility for female football players; if women are not visible or not marketed as stars then they will never be recognised as stars. Coca-Cola has in partnership with The Swedish Football Association, in advance of this summer's World Cup in France, created statues of four female players to celebrate the female national team and thereby increase the visibility for the players. The campaign was made by Coca-Colaâs creative agency Isobar Sweden, with the ambition to influence attitudes and increase engagement with women's football. VIEW THE SPOT Pride Month: Happy Birthday 57 years ago on May 19th, 1962, one of the most popular sex symbols of that time sang a sultry rendition of âHappy Birthdayâ to the countryâs 35th president, John F. Kennedy. The performance went on to become one of the most iconic (and sexiest) moments in US politics and history. Today a new film reinvents this classic moment in support of the LGBTQIA+ community for Pride Month... and Mike Pence's 60th birthday. Created by Macie Soler-Sala and Zeynep Orbay, a creative duo working at Wieden+Kennedy Amsterdam, and in partnership with Somesuch and director Abteen Bagheri, the film aims to kickstart a larger movement. VIEW THE SPOT  On Sunday, Carphone Warehouse launched a new TV advert with Peter Crouch as part of its 'Switcheroo' campaign, celebrating a dedication to securing the 'best deal' for customers switching mobile contracts. Whether it's new teammates, or a new mobile contract, switching can be made easy with the right expertise. The TVC, created by AMV BBDO, premiered during the UEFA Nations League Final on Sunday 9th June and features Premier League footballer Peter Crouch - famous for playing for several top football clubs throughout his ongoing career.VIEW THE SPOT  On June 7th, digital video channel NOWNESS premiered its latest branded short film from PRETTYBIRD director Jodeb, titled 'A Plentiful Feast,' as part of its Survival Season program. Inspired by the irreversible effects of climate change and the urgency it precipitates, NOWNESS created Survival Season as a week-long special program with social exclusives and four new film commissions, each inspired by a different earth element. VIEW THE SPOT  Miller Lite has created a fun solution for gamers who like to drink a beer while playing with the launch of the first-ever Cantroller, an innovative gaming controller that also happens to be a can of great tasting Miller Lite. Elegantly designed, the Cantroller is the first controller that gamers can actually drink, allowing them to play without ever putting down the controller. To launch the limited edition Cantroller, Miller Lite has partnered with comedian and gaming fan Eric Andre on a new campaign via DDB, Chicago, promoting this first-of-its-kind gaming controller. VIEW THE SPOT  Havaianas keeps on spreading the spirit of Brazilian summer in its new global campaign, created by AlmapBBDO. This time, the concept Let's Summer/ Partiu Verao, inviting people from different countries to dive into this laid-back way of life - light, vibrant, and happy - is expressed in a variety of invitations, encouraging people to make the most of the spirit of the season. VIEW THE SPOT  Yes, men manscape. On a regular basis. Almost everywhere. But why take the risk of a razor cut, making a mess or even burning pain when you can choose the effortless option for perfectly smooth skin? With Veet Men, manscaping is a no-pain proposition, a better option for boosting confidence. To promote the pain free, effortless Veet way, BETC brings out a new film for the brand. VIEW THE SPOT « First « Previous Next » Last » 4 of 6 |
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"Scars" is the latest spot from BMF Australia for TAL Insurance
How far would Ryan Reynolds go for his company? The answer is yes. #AviationGin.