 |
 To support the new electric version of the Renault Twingo, Publicis Conseil invited TROUBLEMAKERS and directing duo Luca & Sinem to work with the illustrator Philippe Petit-Roulet to rejuvenated the original 1993 campaign for the small, non-conformist city car that woke up the city. The original campaign marked its time and has remained in the hearts and in the DNA of Twingo. VIEW THE SPOT
 As an evolution of the brand's Keep Walking campaign, Johnnie Walker has partnered with 4-time Grammy-award winning musician Brittany Howard to reimagine the iconic Rogers and Hammerstein tune "You'll Never Walk Alone" for a national TV spot airing the evening of November 3rd on MSNBC. VIEW THE 60 SPOT VIEW THE EXTENDERED SPOT
 Recognizing the importance of putting your best face forward at all times, especially when youâre meeting new people, DAVID Madrid collaborated with WPP@Unilever to create the "Love at First Sight," a launch campaign for the new Pond's Men Pore Vacuum. "Love at First Sight" shares the unlikely love story of two young professionals with offices across from one another. VIEW THE SPOT
 People perceive gym as a place to gain muscle, lose weight, or just get fit. Well, it's true. But we also know that there are people who come to the gym for other reasons: stress at work, distracting themselves from a heartbreak, following trends, following friends, or just to take a shower. So, wouldn't it be great if we celebrate the many other reasons too? Because any reason is a good reason to start a journey.We are bringing this campaign to acknowledge, to celebrate and empower anyone, not only the bodybuilder or the health-conscious, but also for the one who want to find soul-mate, the one who stressed out from work or even the one who want to meet their idol. VIEW THE SPOT
 Melina Matsoukas gives French Ballerina Taïs Vinolo the spotlight in an uplifting Christmas campaign for Amazon. The timely ad demonstrates the determination of a highly trained dancer in the face of the Covid19 pandemic, and sends a message of hope for the arts whilst capturing the community spirit which is guiding the world through this crisis. Amazonâs global Christmas TV ad campaign follows a talented young ballet dancer as she prepares for the role of a lifetime. This being 2020, things donât go to plan, but with the support of friends and family, and her own tenacity and optimism, she delivers a spectacular performance for her awestruck neighbours. VIEW THE SPOT
 Remembrance Day, when commonwealth countries hold ceremonies to honour their veterans, will look different in 2020. As we face one of our greatest challenges in peacetime the COVID-19 pandemic it's more important than ever to ensure that our veterans' stories of courage and selflessness are passed on to future generations. Last year, the Royal Canadian Legion, in partnership with HomeEquity Bank and Zulu Alpha kilo, brought the Remembrance Day moment of silence to video game streaming services like Twitch in a highly successful campaign that saw nearly a million gamers in 114 countries around the world lay down their controllers. VIEW THE SPOT
 Christmas always seems to come early. This year, however, it can't come soon enough. Lance Kelleher gifts us some much needed cheer in this touching film for Westfield. VIEW THE SPOT
 Based on an infamous Jordanian saying, "it's giving me gray hair," for all things frustrating, the films highlight what a lousy network and continuous frustration can do to you. The films build on that insight by exaggerating the loading time, the interruption time, and the waiting time to time that feels much longer than it is. In waiting mode, our characters age, waiting for the content to load. VIEW THE STREAMER SPOT VIEW THE GAMER SPOT VIEW THE GUITARIST SPOT
 This year, the Holidays may feel a little different. But now more than ever, Hudsonâs Bay believes in celebrating the moments that bring us all together. With a little help from some friends, 2020 Emmy Award winners and stars of Schittâs Creek Catherine O'Hara and Annie Murphy, Hudson's Bay is rallying all Canadians to embrace the festive spirit of devoted Holiday enthusiasts, in its 2020 Holiday Campaign âA Call to Joy.â VIEW THE CALL TO JOY SPOTVIEW THE GIFTING GURU SPOT
 This is the surprising but united message that BURGER KING France decided to launch to show its support to the (fast or not) food service industry, highly impacted by the 2nd lockdown that has been established in France last week. A print that has been published in two of the biggest newspapers in France (L'Equipe and Le Journal du Dimanche) and posted on the brandâs social networks. Agency: Buzzman, Paris. VIEW THE AD
 The campaign took on different animals that are known to possess unique physical traits that have placed them at the helm of their Kingdom, however, with a creative twist. Each visual equips the animal with what seems like an upgrade on their already hereditary super strength, reflecting how with the help of Housing Bank, there is always more, even for those Jordanian's who believe they have already reached their peak wealth. VIEW THE CHEETAH AD VIEW THE EAGLE AD VIEW THE DUCK AD
 One thing that's certain is that 2020 has been completely uncertain. Just when there was a break in the clouds, a derecho flew in like a bat straight out of hell. Itâs the dumpster fire that would not (and still wonât) quit and thatâs just speaking in generalisations.When considering how this has impacted advertising specifically, things havenât looked much brighter. While weâve been keeping our hands away from our faces, COVID19's clutches havenât spared a single part of our industry. VIEW THE SPOT
 SOVA is Sweden's leading supplier of quality beds. To promote their new adjustable beds we jacked into the popular catchphrases of electric cars, this time pointing out the electric motor in the beds as the future. A fun and quirky way of taking a well used phrase and applying it to something new and timely. VIEW THE AD
 Every year, Portuguese People can donate 0,5% of their tax return to an NGO without any cost to them. But even so, NGO's like APCL struggle to find donations because the Portuguese don't know how to do their taxes on their own.In order to change that, we created a team of palsy accountants, trained by certified CPAs, that helped people fill their taxes in exchange for the assignment of their zero point five percent donation to APCL. VIEW OUTDOOR
 With the help of his Hilux, a dad retraces his steps on an epic journey to help his daughter find her lost toy. VIEW THE SPOT
 Creative Juice Bangkok and production company Mum Films have launched new automotive campaign for PTT Lubricants Thailand. VIEW THE SPOT
 The film was written and directed by Suthisak Sucharittanonta and tells the introspective narrative of a girl who was abandoned as a baby in the woods among ants and was found and raised by a poor construction worker. Following the girl's narration the vision takes us on a journey of the girl's life one filled with suffering and sacrifice. From her birth mother abandoning her, to her "new" mother finding her covered in ants to be saved, only to discover that she has cerebral palsy. VIEW THE SPOT
 McDonald's in the Philippines has thrown itâs considerable weight behind child education in the country with a lovely idea that saw the opening up of their closed party restaurant areas to teachers. The Philippines is in one of the worldâs longest lockdowns. The school year opened this October to the harsh reality of distance learning. With inadequate internet coverage in the country and cramped conditions at home, teachers are struggling to make this work. Meantime, quarantine protocols prohibit public gatherings and restrict dine-in services. So McDonaldâs party rooms remain empty. McDonaldâs and Leo Burnett Group Manila transformed them into McClassroom. VIEW THE SPOT
 Sydney digital creative agency AnalogFolk has created a moody new spot to launch Hyundai's new N-Line sports package for the i30Sedan, launching across YouTube, Instagram, Facebook, Twitter and cinemas. The 90-second spot takes a non-traditional approach to a traditional car category with dream-like sequences and a quirky, original soundtrack featuring deconstructed nursery rhymes and rap using only Australian talent. VIEW THE SPOT
 BETC London has created Terry's Chocolate Orangeâs first major advertising campaign in over ten years, after winning the account in a competitive pitch. VIEW THE SPOT
 Ninth century. It is in the heart of medieval England that Eivor evolves, the latest born hero of Ubisoft's cult series. Fearsome Viking leader and determined to save his own, Eivor must show strength and ruse to ensure the survival of his people. Better than anyone, he knows you donât get to make a good first impression twice, so he leaves nothing to chance. A state of mind created by the Swedish studio Goodbye Kansas, which, thanks to a realistic, dynamic and off-beat film, plunges us into the heart of a Viking raid. It is the beginning of a long quest during which Eivor will not only have to secure his place at the table of the all-powerful but also in Valhalla, the paradise of warriors. Agency: DDB Paris. VIEW THE SPOT
 Supermarket Aldi has kicked off its Christmas campaign with a new teaser advert featuring its much-loved Christmas mascot, Kevin the Carrot. Created by McCann UK, the advert begins with a scene reminiscent of 80s cult classic movie, Top Gun, with our central character seen cruising at altitude in a fighter jet, accompanied by wingman Lieutenant Turkey. VIEW THE SPOT
 The fight against a fire-breathing dragon, a warrior with a shield and sword, an adventure. Inside a book, the letters create stories. VIEW THE AD
 Print to celebrate the journey full of work and dedication of Grupo Marquise, who was recently recognized in important rankings that highlight the largest companies in the infrastructure sector. These achievements deserve celebration, after all, they motivate us even more to contribute to the development of Brazil. VIEW THE AD
 80% of Australians want to recycle, but only 41% didnât know that soft plastics can actually be recycled too. So to show people that they can help simply by dropping their wrappers into a RedCycle bin at their supermarket, we turned the iconic KITKAT pack into an effective reminder to do just that. We replaced the famous logo on every limited edition pack with a special recycling symbol, which also became a visual device for the whole campaign reminding Australians to help give the planet a break. VIEW OUTDOOR
 A room to to save a relationship. Radio for City Lodge Hotels South Africa PLAY THE SPOT
 PWD have a confession to make ⦠when it comes to SEO ... they're complete and utter rankers. PLAY THE SPOT
 MediaMonks Shanghai launches new campaign raising awareness around the very serious threats that face sea turtles in China and inform us of the actions people can all take to do our part in their protection and conservation. The campaign film directed by Henry Chen, features famous actor and activist Eddie Peng, who is surrounded by powerful projections of sea turtles. He educates our audiences on key actions they can take to do their part and encourages them to join the Sea Turtle Warriors. VIEW THE SPOT
 After Victoria's second wave of Covid-19 hit, the state went into lockdown for over 100 days. Eventually, after consecutive days of zero new cases the state reopened. This ad celebrates the Victorian people for making that happen by using the official daily case graph data to dramatise the tough journey down the other side of the peak. VIEW THE AD
 First Bank, the leading American-owned bank in Romania offers an innovative loan available entirely via video call. To highlight the fact that The Loan from Anywhere can be accessed from literally any location, we invited the customers of competing banks to apply for our loan in front of their actual banks. Or from in front of the website of their own bank, for those who wanted to stay inside. To help our trick, we treated them with a horrifyingly low interest of just 6.66%. VIEW THE SPOT
 Christmas is full of amazing moments. Christmas is this Very moment. Life is this Very moment. Agency: Grey London. VIEW THE SPOT
 Hobby Lobby believe 'Christmas Is What You Make It' whether that is making holiday crafts with the family, decorating your Christmas tree with the cutest buffalo check decor, or making the perfect DIY gift for your neighbor, we have you covered. VIEW THE SPOT
 Award-winning British animation studio, Blue Zoo, has created a powerful and incredibly moving short feature exploring the struggles of confidence and self-love. In Shapes, created and directed by lead animator Zoe Risser, is part of the studio's annual in-house opportunity which gives staff from all departments the chance to direct a short feature. In Shapes is an emotive and poignant mixed-media animation exploring the insecurities of a girl at the swimming pool. Though initially excited to put on her new costume, she finds herself comparing her image to the girls around her. She finds flaws in all areas of her body; reality is portrayed in 3D with the reflections of herself appearing in hand-drawn 2D. Itâs not until she sees a confident, self assured woman that the beginnings of self love start peering through, in the form of a young animal. VIEW THE SPOT
 The Alzheimer Society of B.C. has released a bold new regional campaign urging people not to change how they support and spend time with family and friends living with Alzheimer's disease or another dementia. Aimed at increasing the public's understanding of the role they can play in supporting people living with the disease, the campaign is a first for the charity. The Alzheimer Society of B.C. ensures people affected by dementia are not alone, VIEW THE SPOT
 Mediterranean Layered Dips offer something unique to party hosts. Theyâre the only dips in New Zealand that are made of stacked layers of flavour. So, we decided to put that at the heart of our campaign, showing entertainers that these dips can be a dramatic centrepiece for whatever kind of party theyâre hosting. VIEW FIRST OUTDOORVIEW SECOND OUTDOOR
 This year everyone will have to be a bit more creative when it comes to celebrating Halloween tomorrow. To ensure trick-or-treaters maintain a safe social distance this year, MediaMonks Labs put the power of terrifying tech to use to channel the Ghost of Distance Past. Whatâs the trick to getting your treats and avoid being haunted? VIEW OUTDOOR
 Over the last few weeks, Table of Content commercial director Tom Krueger has been traveling through battleground states on a run-and-gun shoot for a series of independently produced ads to help get Joe Biden elected. He's rallied a host of production and post-production partners to contribute their talents and get these spots across the finish line, including soundlounge, Nice Shoes, and Hooligan. Krueger conceived the campaign to motivate Latina, senior, and millennial voters even lifelong Republicans to vote for Biden. VIEW THE HAROLD SPOTVIEW THE GET OUT SPOTVIEW THE PLAN SPOT
 The much-loved Argos Christmas gift guide, affectionately nicknamed 'Book of Dreams' is the inspiration for the retailerâs highly anticipated 2020 Christmas advertising campaign, launching tonight to millions of viewers across the UK during Family Fortunes. The film, shot by award-winning director, James Rouse, taps into the nostalgia that so many people can identify with, eagerly looking through the Argos Christmas gift guide and dreaming of opening your most wished for gifts on Christmas day. VIEW THE SPOT
 In the middle of our political cycle, we seem to have forgotten that our kids are watching and learning. We are concerned citizens who want to make America decent again. VIEW THE SPOT
« First « Previous
Next » Last »
8 of 9
|
Gold sponsors
Silver sponsors
Search blog
Members
Past guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
Visit Campaign Brief for Australian creative advertising news
|
 |