Ryan Clayton

I’m a creative director who shapes brands & crafts solutions.

During my career, I've turned rural towns into rest stops, compensated AFL fans for mishaps, tackled global beard pandemics, invented 14 pen-based sports, humanised V8 Supercars sponsorships, developed mobile games for servo runs & train safety, and crafted brand platforms for a pint-sized popcorn brand and Australia's top insurer to deter cheaper alternatives.

I’ve worked my way up from Finished Artist, Designer, Art Director and ultimately into Creative Director roles alongside some of Australia’s top CCOs, ECDs and CDs.

I’ve picked up gold & bronze at Cannes & multiple Effies along the way. I’m still chasing that elusive yellow pencil.

I co-led the AAMI Insurance account for 4 years with an annual media spend of $XXXM. Highlights included elevating the brand to Australia’s #1 insurer, multiple Effies for our AAMI DOES platform, and pivoting AAMIs Road Side Assist to keep essential workers on the road for free during COVID.

I’m also currently co-head of AWARD School Victoria with Huei Yin Wong. We curate speakers, give lectures, conduct masterclasses, host functions and of course guide students.
I’ve also previously tutored first place students.