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Wilson Mateos

Chief Creative Officer at Fischer America

Wilson Mateos


Biography

I am currently the Creative Vice President at Fischer Group, an independent full service agency here in São Paulo, Brazil. Before that, I was at CuboCC, an agency from the IPG Group, as Chief Creative Officer. It was there that I met Bertrand Cocallemen, who was Chief Strategy Officer at the time and is now Planning Vice President at Fischer. Since then, Coca (as we call Bertrand) and myself have been working together, as partners, finding solutions that combine the strategic and creative views which make things less departamental and more fun, democratic and free-thinking for everybody from our team. And I dare say that, in our presentations, it’s hard to point out when the planning part ends and the creative one starts. :)

Well, before that I worked as Creative Director in some of the most important and creative agencies in Brazil, such as DDB, Y&R and BBH and as copywriter for other large agencies such as AlmapBBDO, F/Nazca S&S, Lew Lara TBWA and FCB.

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