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POSTERS
 IKI FRESH â "Feel Joyful" Car Freshener SeriesThis playful poster campaign transforms the daily drive into a delightful escape. By pairing our signature IKI Fresh fragrancesâRelaxing Lavender, Refreshing Camphor, and Sea Aquaâwith adorable animated car hangers, weâve brought emotion and character into the category of car fresheners. VIEW THE 3 ADS  A trip to McDonald's is a great way to bring a little joy to the routine. So, as Aussies returned to work after the Christmas holidays, we targeted office workers with these eye-catching spreadsheet artworks. With over 760 placements in digital OOH sites, office building lobbies and even elevator screens â we reminded those getting back to the grind that there are always more delicious things to crunch than numbers.VIEW 3 OUTDOORS Free The Hounds : Don't Bet On Our Lives This poster serves to remind people that Free the Hounds online petition to end greyhound racing in Western Australia closes soon. VIEW THE AD  In China, the phenomenon of people being addicted to mobile phones is getting increasingly serious." In 2023, people used their phones 116.3 times and 7.2 hours daily. The addiction of family members to phones has silenced countless families. Yeco Coco Chicken, a Chinese chain restaurant, released a series of posters titled "Silent Families" on May 15th the International Day of Families. VIEW THE3 ADS  For many years, the SAQ has focused on the spirit of sharing special moments with loved ones.By capturing the instant when everyone clinks their glasses together, the visuals highlight celebration and provide inspiration that varies with the seasons. The overhead shot and the position and colour of the glasses allowed us to create impactful and recognizable seasonal symbols.The campaign posters were displayed in the windows of 410Â SAQ stores in Quebec throughout 2023.VIEW 5 OUTDOORS AMC Cinemas: Unlimed Free Refills Amidst the sea of movie posters in cinema halls, our campaign stands as a beacon of innovation for Industry Craft. By ingeniously utilizing the half-tone technique to feature AMC's Infinite Beverage Refills, we've not only navigated the challenging advertising space within AMC's own venues but also elevated the promotional landscape. Our bespoke, eye-catching movie posters serve as a strategic and artistic endeavor to highlight AMC's distinctive offering, engaging consumers precisely at the decision-making point beside POS stands, and setting a new benchmark for creativity in a competitive environment.VIEW OUTDOOR  39% of gamers suffer from Intermittent Explosive Disorder which causes 1 in 5 the harrowing experience of breaking their game controller out of frustration. Introducing the AngerSense Controller the first gaming control with a case of customizable outer LEGO blocks that can be assembled and disassembled as many times as you want, letting off some steam and then, piece by piece reassembling your way to fun.VIEW OUTDOOR  From Dominos Greece 3 new outdoor posters VIEW DINO OUTDOOR VIEW OCTOPUS OUTDOOR VIEW ZOMBIE OUTDOOR AMPGY: Fk With Lights On For The Revolution The price of energy in EU has reached record levels. Customers feel they are being ripped off by big electricity companies. In responce, AMPGY, a company that installs solar panels for self-consumption, was born. The goal: to empower users to feel they are the owners of their energy. The problem: there are already more than 770 solar energy companies in Spain. What could we do to make a difference? We launched a promo revolution.VIEW 1 OUTDOOR VIEW 2 OUTDOOR VIEW 3 OUTDOOR  SOVA is the number one marketplace for quality beds in Sweden.To promote their top notch deal we dramatized the fact that the mattress is the topping of the bed by taking visual inspiration from other toppings.VIEW OUTDOOR  A topical campaign to exploit AI engine, Midjourney and its current shortcomings.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR Greate Cause: The Plastic Grim Reaper The campaign seeks to raise awareness about the environmental damage caused by using plastic bags :Each year, plastic bags kill 100,000 marine animals.Hence the need to warn about the danger associated with the use of plastic bags both for the environment and for the species that live thereVIEW THE AD  In the world of cinema there are millions of movies, each with a different poster. Each poster is as unique as each one of us is. So we can say that cinema is for everyone, thanks to its infinite variety of films and to represent it visually during this pride month, we used more than 258 different posters to build three flags that represent the pride of being so unique, as different as the posters and the movies we see when we go to the cinema.VIEW THE LBGT AD VIEW THE TRANSGENDER AD VIEW THE PRIDE AD McDonalds: Southern Style Chicken To promote the launch of McDonald's new chicken drumsticks, we took their most famous phrase and packaging and gave it an unexpected twist.VIEW OUTDOOR  Posters for Brazinco sun protection from Carnaby, BrasilVIEW SAMURAI OUTDOOR VIEW KNIGHT OUTDOOR VIEW KNIGHT 2 OUTDOOR New Zealand Aids Foundation: The Amigo Men know their shoe size. They know their jeans size. But they have no idea about their condom size. And unfortunately, a bad-fitting condom leads to bad sex. Which leads to condomless sex. Which can lead to HIV. So we need to help men find a condom that fits. But THE CONDOM FITKIT won't just help you find your perfect condom, it could help you find your true self. Weâve created archetypes for each of the 8 condoms so youâll learn if youâre The Amigo ,The Explorer, The Magician, The Artist, The Legend, The Prince, The Ringmaster, The Entertainer or The Ring Master. VIEW AMIGO OUTDOOR VIEW RINGMASTER OUTDOOR VIEW ARTIST OUTDOOR VIEW PRINCE OUTDOOR VIEW MAGICIAN OUTDOOR VIEW LEGEND OUTDOOR Living Forest Institute : Logging More Than Trees Old growth forests offer ancient tree structures that are black bears' preferred habitats for winter denning, birthing, and early rearing of cubs. So, when we log old-growth forests, we take the bears with them - and much of that lumber is being shipped overseas to make cheap furniture. This idea shows people what they're really buying when they get products made from old-growth forests and then show them how they can help stop it: sign the petition at Ancient Forest Alliance to help stop logging BC's old growth forests, and help save the black bears that live in them. VIEW SHELF OUTDOOR VIEW CHAIR OUTDOOR VIEW TABLE OUTDOOR  Durango Cares! positions mask wearing as the cityâs ticket to freedom, supporting community and economic health as the city continues to navigate COVID-19. The campaign includes social, digital, OOH (transit vehicles, sidewalk), posters for local businesses, etc. and will expand to include virtual and socially distanced in-person events in the coming months. The campaign was inspired by the "grit" embodied by the people of this historic western town. "Mountain town people have the particular ability to endure the hard times, because the good times are just so good,â said City of Durango Mayor Dean Brookie. "Harsh winters, fire-scorched summers and good old-fashioned hard work are just the facts of life when you live in a place as special as Durango." VIEW THE FOUNDERS SPOT VIEW THE TOUGH SPOT VIEW THE FEATURE SPOT VIEW THE ENOUGH SPOT Patrol Police: Don't Spoil Your Holidays New Year's holidays last in Ukraine for a whole month. The holiday period starts on December 25 (Catholic Christmas) and goes on until January 25 (Tatyanaâs Day). According to a database, 3 715 car accidents occurred in Ukraine because of reckless driving, 88 people died and 1 299 were injured in 10 months of 2020. For the same reason, 10 511 people died in the United States, 5 200 in the UK, and 3 300 in France in 2018. To reduce the number of car accidents during the Christmas & New Year holiday season, Patrol Police of Ukraine released outdoor campaigns, called âDonât spoil your holidays. Donât drink and driveâ. It aims to raise awareness of the issue and avoid car accidents throughout holidays. These posters appeared in Kyiv, the capital of Ukraine. VIEW THE FIRST AD VIEW THE SECOND AD Pure Sh*t: A Bag Of Poo For Charity Rock posters throughout Melbourne and Sydney supporting the launch of Pure Sh*t, a manure brand for charity, VIEW THE AD Villa Mediterranean: Put Art Into Entertaining![https://bestads-files.b-cdn.net/local/files/print/2020/Nov/tn_119776_1604348353_KHC0024 OOH 384x592px_2[2].jpg](https://bestads-files.b-cdn.net/local/files/print/2020/Nov/tn_119776_1604348353_KHC0024 OOH 384x592px_2[2].jpg "https://bestads-files.b-cdn.net/local/files/print/2020/Nov/tn_119776_1604348353_KHC0024 OOH 384x592px_2[2].jpg") Mediterranean Layered Dips offer something unique to party hosts. Theyâre the only dips in New Zealand that are made of stacked layers of flavour. So, we decided to put that at the heart of our campaign, showing entertainers that these dips can be a dramatic centrepiece for whatever kind of party theyâre hosting.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR  There is a war under the ocean. Our natural paradises are in danger because of our plastic usage. Plastic that ends up in the sea and becomes a lethal weapon that harms millions of marine animals every year.In order to make tourists more conscious, we are showing them this problem by turning waste into bullets, and inviting them to make peace with the ecosystem by joining Coronaâs beach clean ups.VIEW WHALE OUTDOOR VIEW TURTLE OUTDOOR VIEW SEAL OUTDOOR  Stockholms public transportation, or "SL"as they are known have a safety number you can call if you feel unsafe, and safety-staff will be sent to your location. However, calling in can be difficult and put people in harms way, and it's a difficult problem to address without startling people even more. VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR Support The Doctors: Real-life Heroes Poster campaign from McCann Beograd, "Support The Doctors," which asks us to recognize real-life heroes when they appear. VIEW THE SPIDERGIRL POSTER VIEW THE BATMAN POSTER VIEW THE IRON MAN POSTER  Tencent is China's top Internet-based platform and technology company; it cooperates with famous schools and enterprises to provide young people with free internship experience projects. The brand hopes to create a series of impressive posters to communicate with youth. We dig into the internship content provided by enterprises, combined it with hobbies and interests of youth, and used an exaggerated visual expression. Swim in the night-shrouded water, spend a night with whale sharks, various fish are formed into waves; the picture embodies a project of having an overnight camping experience in Chimelong, exploring the secret of the ocean kingdom.VIEW THE WHALE SHARK AD VIEW THE MUSEUM AD VIEW THE BASKETBALL AD VIEW THE BOOK AD VIEW THE AI AD Amnesty International: Gender Persecution Amnesty International Indonesia and Grey Indonesia have partnered together to create an awareness campaign that sheds light on the societal impact of a single signature. Utilizing the simplicity of single line illustrations, the poster campaign visually communicates the strength of signature campaigns â one of Amnesty Internationalâs long-running programs â when it comes to potentially ending human rights violations. The first series of posters highlight three human rights issues that really matter to Indonesiaâs millennial segment â child marriage, gender-related persecution, and the suppression of freedom of expression.VIEW THE GENDER AD VIEW THE CHILD AD VIEW THE FREEDOM AD  A new Russian poster campaign for McDonald's highlights a benefit of the fast food brand's globally iconic logo that's not often discussed - its value as a universal landmark to help people navigate. To show the way tourists and locals use McDonald's as a landmark and a reference point to help them get around cities, the designs by Leo Burnett Moscow reconstruct routes to the most popular tourist sights in five cities, turning the posters into simple maps. A key waypoint on each route is a McDonald's restaurant because, of course, no matter what city you're exploring, there is likely a McDonald's nearby. VIEW THE CHINA AD VIEW THE LONDON AD VIEW THE MILAN AD VIEW THE NEW YORK AD VIEW THE PARIS AD  Roladin, the leading chain of confectioneries in Israel, is well known for the donuts it produces during Hanukkah (the Israeli Christmas). For the first time in thirty years, Roladin has opened a pop-up shop for the sale of donuts during the summer-break, where a new and unique colorful and innovative collection is sold alongside well-known traditional donuts.VIEW PURPLE OUTDOOR VIEW GREEN OUTDOOR VIEW YELLOW OUTDOOR  Imagine your own McFlurry with your favorite toppings.VIEW OREO OUTDOOR VIEW STRAWBERRY OUTDOOR VIEW CHOCO OUTDOOR  Viagem e Turismo Travel website merges destinations in a new campaignCreated by Z HAVAS, the posters bring a mix of scenarios The new campaign "Destinations" created by the Z HAVAS agency for the Viagem e Turismo Travel website brings posters that fuse images from different scenarios around the world. To draw attention to the diversity of content and travel information that can be found in the magazine portal, the agency worked on the aesthetics of the images in a way that visually translated the concept of the campaign, bringing different destinations to the same place.VIEW THE NEW YORK AD VIEW THE SAN FRANCISCO AD VIEW THE LONDON AD  The campaign depicts the stories of three homeless young people through the prism of their friends, who have missed the tell-tale signs that they are homeless. Although the stories are fictional, the scenarios are very real occurrences amongst 16-25 year-olds.VIEW FIRST POSTER VIEW SECOND POSTER VIEW THIRD POSTER National Geographic: If It's Bad For The Planet As part of the campaign Planet or Plastic?, National Geographic brings a collection of posters to make you rethink about the use of single-use plastic.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD Vodka O: The All Australian Vodka Australia is known for many things. Vodka isnât one of them.So, to relaunch Vodka O in its local market,TBWA Melbourne created a classic poster series with a uniquely Australian tone, and a bold look capable of cutting through the wallpaper that is alcohol advertising. VIEW OLIVE OUTDOOR VIEW GUITAR OUTDOOR VIEW SUN OUTDOOR VIEW EGG OUTDOOR VIEW DONUT OUTDOOR VIEW TWISTER OUTDOOR VIEW POOL OUTDOOR VIEW LOADING OUTDOOR Intuit QuickBooks: Credits Where Credit's Due QuickBooks is a champion of the the self- employed. 85% of the movie industry work for themselves, so at a time of year when the spotlight is on the big names in Hollywood, we wanted to shine a light on the lesser-known crew who help make the movies happen. The people who never get to walk the red carpet. Posters highlighting some of the crew behind 'A Star is Born' appeared in the cinema where the film is playing, along with fly posters around Hollywood.Agency: TBWA Chiat Day VIEW THE ERIC AD VIEW THE ALBERTO AD VIEW THE NINA AD VIEW THE BOB AD Shutterstock: Bohemian Rhapsody Inspired by Andy Warhol Shutterstock has announced its seventh annual Oscar Pop! poster series drawing inspiration from world famous iconic pop artists to reimagine movie posters for the 2019 Academy Award Best Picture nominees. Shutterstock's talented in-house designers each channelled the style and aesthetic of a particular artist to recreate one of the eight nominated films using imagery from Shutterstock's collection of over 225 million images.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD VIEW THE SEVENTH AD VIEW THE EIGHTH AD  TBWAParis has been working with the association Entourage for two years now, and has just created a print campaign of six posters to raise public awareness about isolation of homeless people. Knowing that in a day, a homeless person can run into 3000 people in the subway and sometimes just two of them say hello, the campaign is trying to appeal to the humanity of the other 2998 people. VIEW THE GAEL AD VIEW THE MARIE AD VIEW THE BRAHIM AD VIEW THE DIDIER AD VIEW THE PIERRE AD VIEW THE JEFF AD |
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Poster campaign for the Iconic that was designed to get the whole of Australia looking
Poster campaign to promote the Library on Wheels service from Stories. 
Three posters from Plus, Italy for Terme di Comano
New posters from TBWA Lisbon for McDonald's