Seen and notedParliamentary behaviour at its best
The Hindu has released a new advertising campaign - Classroom. The campaign created by Ogilvy & Mather South India expresses The Hindu's point-of-view on yet another issue simmering among Indian youth.
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Middle aged consumers are often concerned about the health of their hearts. This Grey Hong Kong TV commercial introduces Abott Ensure as an ideal health supplement to release burdens on their hearts so they can live a worry-free life.
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The latest research revealed that mental ability begins to decline in our 20's. This slip in performance cannot be avoided. Grey Hong Kong's aim was to demonstrate how taking Brand's Essence of Chicken can help keep your brain in good shape and keep up your outstanding performance.
VIEW THE SLIDE SPOT VIEW THE ALARM SPOT QR cookies satisfy literary environmentalists
Electronic book store "Four Directions" is an environmentally friendly business. Naturally, the book store was looking for ways to advertise offline that wouldn't be harmful to the environment. Rather than using printed flyers to distribute a QR code, Grey Hong Kong invented an environmentally friendly advertising medium with only HKD40,000 budget- QR cookies.
VIEW OUTDOOR Enjoy the world without leaving the bathroom
The moment you win Gold Lotto's Superdraw is like experiencing all of the best feelings in your life, all at once in the bath. Agency: GPY&R Brisbane
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3M Nexcare wanted to promote its cartoon series of plasters, which suffered from low awareness in the market. Grey Group Hong Kong targeted people who love comics and cartoons, urging them to watch out for paper cuts when they read comics.
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD Expect the unexpected
Part of a series of installations that depict the most unimaginable that could happen to a car. This mysteriously bisected car is the first of its kind to be seen on the roads in Singapore. Curious onlookers and drivers were directed to a QR code they could scan to find out what had happened to the car. Filmed from the perspective of an in-car camera, this is the first of three dramatised tongue-in-cheek videos of unexpected events caught on camera. The videos drive home a safety message to drivers, that with an in-car camera you can expect to see the unexpected. Agency: DDB Singapore.
VIEW THE IDEA Let's get things sorted
AA Insurance, New Zealand's most trusted insurer, launched a new major brand campaign on Sunday night with a minute and a half television commercial.
The campaign, directed by Special Problems through The Sweet Shop, features a world of wrongs put right - from the small to the large, the important to the downright annoying. It embodies what insurance is there for: putting things right. It's part of a multi media campaign that spans TV, digital, DR, outdoor and radio. VIEW THE SPOT Guest Judges: Olivier Lefebvre+Benjamin Marchal, CLM BBDO Paris
This week's guest judges are Olivier Lefebvre and Benjamin Marchal, creative directors at CLM BBDO, Paris.
The HIV film is a good idea that works better in print. But the surprise works well the first time you watch it. READ MORE
Every parent knows 'that face' when their baby chooses the most inappropriate time to make use of their nappy. Luckily, your Mamia nappy will always be ready, even when you're not.
Running across TV, print, online and catalogue, this campaign is looking to shake up a category that is more renowned for picture-perfect mums and babies, shot in soft focus, rather than the (sometimes messy) realities of parenthood. VIEW THE SPOT Take care US east coast
Ariel via Saatchi & Saatchi London are launching a pan-European campaign that moves away from the traditional product demos of detergent TV ads, and focuses instead on people's clothes and their relationships with them.
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The latest commercial from AT&Tâs "rethink possible" campaign. Itâs called "Helloâ"and it tells the story of a memorable moment being shared across the country on the nationâs largest 4G network, AT&T. The spot was created by BBDO Atlanta
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A graphic demonstration of an English word from Script , Rio de Janerio
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Draftfcb in London have created a new TV spot for sported., a charity that offers support to volunteer and community sports organisations in order to help young people avoid street crime. "Turn It Around", captures the power sport has to transform lives by featuring a relay team of personal testimonials explaining how sport changed their perspective on their futures. There are no professional actors in the commercial, only athletes that the charity has supported and sported. ambassador and double Olympic medalist Mark Hunter MBE.
VIEW THE SPOT The games show gets you a better seat
In its latest campaign, SWA is recruiting all road warriors to take advantage of the airlineâs business travel offerings. On September 5, GSD&M rolled out the âBusiness Travel Challenge,â highlighting the airline industryâs shortcomings and challenge business travelers to reconsider their airline choice. Business travel has become a game that executives can no longer win.
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Changhong is breaking into the mainstream in Australia with the launch of a new advertising campaign, designed by 10 feet tall at increasing awareness of the brand at the retail level.
VIEW THE SPOT When dead men vote
More often than not, the dead are more enthusiastic in voting than the living. In the Philippines, one form of electoral cheating is using a dead person's name to vote, thus the "living dead" votes sometimes outnumber the votes cast by the actual living voters. The campaign from Campaigns & Grey /CSR is rolled out to remind Filipinos not to miss the deadline for registering to vote, and be vigilant about electoral cheating, as illustrated by zombie voters (dead people whose names are used by unscrupulous people to vote).
VIEW THE SPOT The possibilities become possible at University
New film from Giovanni Draft FCB, Sao Paulo for University Center UDF, one of the most important Universities of Brazil.
VIEW THE SPOT New can revealed bean by bean
Nescafe Greece used its Facebook timeline cover photo to illustrate fans "liking" its Facebook page in a campaign by OgilvyOne, Athens to promote a new tin design. Last week, an image of 30kg coffee beans in a glass tank was used as the cover photo, and as each fan liked the brand, one bean per fan was removed. Eventually, the new coffee tin was revealed.
VIEW THE CONCEPT Turning young professionals into successful professionals
American Express Israel via BBR Saatchi & Saatchi Tel Aviv is promoting The Young Professionals Project a nourishing environment for young business talents - and chose to focus and guide nine young professionals for a year providing them with diverse and valuable professional guidance as well as a variety of tools and offers that will help bring them to their full potential. The launching of the campaign started with a music clip in collaboration with TYP - an Israeli electro pop band made up of producer Johnny Goldstein and singer/songwriter/producer Ivry Lider.
VIEW THE CONCEPT Down the wild rabbit hole
Droga5 New York designed an immersive journey down an infinite rabbit hole leads to a world of inspiration from Manny Pacquiao, Erykah Badu and Martin Scorsese, helping users answer for themselves, "What's Your Wild Rabbit?"
VIEW THE CONCEPT One small tweet for mankind
Honor Neil Armstrongâs remarkable life by taking a 238,900 mile voyage via Twitter to the site of his greatest accomplishment. Each tweet tagged #onesmalltweet moves us 100 miles closer to the moon.Site from The Martin Agency, Richmond
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October 12th is known in Brazil as "Children's day."Propeg created a campaign for the Ministry of Cities of Brazil that used the fact that october is the month of children's day to draw attention to the number of children that die due to car accidents in Brazil each day. The idea of the ad is to impact the reader and make him reflect about what can be done to help reduce car accidents.
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The Hong Kong Tourism Board wanted to attract young tourists from short-haul markets to visit Hong Kong. Grey Hong Kong leveraged the idea: "every moment, a different world" to show potential tourists that in Hong Kong, there is something new and fantastic to discover every moment.
VIEW THE SPOT Which side of the fence is your pet on?
Do your dog's ears perk up when Rush Limbaugh's voice fills the room? Does your cat feign interest when Michelle Obama appears on Ellen, again? You may be living in a bipartisan household and not even know it. Well, wonder no more and find out if your pet wags to the left or the right.
VIEW THE CONCEPT Fresh start
Whitelion, a charity that provides mentoring to troubled young people, is looking to challenge perceptions of troubled youth and encourage businesses to become "Fresh Start Employers" in a new campaign by creative agency BMF Sydney.
VIEW THE CONCEPT Happy Birth Control Day
Sir Richardâs Condoms, Boulder, creates a non-procreatorsâ holiday, Birth Control Day, November 13, via an online and social media campaign by advertising agency TDA_Boulder, Boulder, Colo. At birthcontrolday.com , visitors can choose from 12 digital âHappy Birth Control Dayâ cards to send their loved one(s), via Facebook, Twitter, Pinterest or email. Each card links back to the microsite, and the microsite links to Sir Richardâs. November 13 is the date on which, in 1921, feminist pioneer Margaret Sanger was arrested for trying to keep the New York City Police from closing down the nationâs first American Birth Control Conference, an arrest that incited her followers to riot.
VIEW THE IDEA VIEW THE IDEA VIEW THE IDEA VIEW THE IDEA Who, what, when, where, how?
Since the beginning of time we have questioned everything. Like, well, the beginning of time, for one. How did we get here at the very start of it all? And where do we go at the very end? Yet, for some reason we still can't get comfortable with asking questions about our money, and how it can make for a smoother journey in between.
In this multi-channel campaign, Westpac encourages all New Zealanders to 'start asking' questions about their money, so they can help with the answers. VIEW THE SPOT
A poster campaign by adam&eveDDB to launch Beauty Bazaar, Harvey Nichols - a new concept store in Liverpool dedicated solely to beauty. The striking posters feature women on the verge of a passionate kiss with themselves, alongside the headline, âLove Thyself. Beauty Bazaar, Harvey Nicholsâ.
VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR American kids want adult voters to re-elect Obama
Jeff Goodby wrote the song (despite being a registered Republican) and Rich Silverstein served as the Art Director. The Goodby Silverstein video features school children singing a song lamenting where the world will end up if their parents don't vote for Obama. The chorus repeats, "We're the children of the future, American through and through. But something happened to our country, and we're kind of blaming you."
The Future Children Project from FutureChildrenProject on Vimeo.
Following the launch of EnergyAustralia's rebrand in August, which saw a man catapulting out of a giant 15ft slingshot, comes the new brand campaign, via Leo Burnett Sydney.
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DDB Helsinki did a print/outdoor campaign for mobile network operator Sonera that has the best 3G network coverage in Finland.
VIEW THE AD Water borne Altima spectacular
Nissan, via TBWA Toronto, chose Canada Day to launch the 2013 Altima in a guerilla campaign that targeted hundreds of thousands of families who gathered to watch the fireworks along the shorelines of Vancouver, Toronto, Ottawa and Halifax.
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In a campaign created by Clemenger BBDO South Australia that sets out to change drivers' attitudes to low-level speeding we exposed the community problem that sits at the heart of it - we all contribute to the trauma on our roads. With the help of internationally acclaimed body artist Emma Hack, we constructed a car crash made up entirely of people. The final image took a total of 18 hours, using 17 men and women - each with up to five layers of paint applied to their bodies.
VIEW OUTDOOR Only limited by your imagination
Set to the French DJ band C2Câs "Down the Road," the video from DAN, Paris features a surrealistic dance-off between four female dancers and a gorgeous Thoroughbred, as trained by equestrian stunt master Mario Luraschi.
VIEW THE SPOT Interrogation Makes It Cheaper
Three arresting spots for Samsung Galaxy TV for Mayo DraftFCB, Lima
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