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Seen and noted
 A globally-launched tourism campaign from Critical Mass that dared the young and free-spirited traveler to explore Alberta, Canada. The cohesive campaign immersed its audience by placing them at the doorstep of adventure and prompting them to take the first step with one message ARE YOU READY? The campaign was designed to reinforce Travel Alberta's current brand entitled (remember to breathe).VIEW THE FIRST SPOT VIEW THE SECOND SPOT  Go to the movies says the tese spots from Telecine BrasilVIEW THE MOON SPOT VIEW THE PAST SPOT VIEW THE WILD WEST SPOT Grant's Blended Scotch Whisky: Grain To Glass Who cares about the destination? We believe it's the journey that shapes the character. The Maker, the Muscle and the Master all play their part, but it's 198 pairs of hands that carry Grant's Whisky from #GrainToGlass.VIEW THE SPOT  AMV BBDO has launched this 'First Steps' spot for BT Mobile, produced by Great Guns which highlights the importance of being present for life's unmissable moments. VIEW THE SPOT  Skunk director Georgi Banks-Davies has produced the latest spot for carwow through Creature London, which aired on Boxing Day. The campaign hopes to drive awareness of how carwow helps their customers to buy cars and find their ideal vehicle. VIEW THE SPOT Lean & Caviar: Never Met A Dollar Print from 11.21 Rio for clothing company Lean & CaviarVIEW THE DOLLAR AD VIEW THE BLOODY AD VIEW THE COUSIN AD VIEW THE ASSOCIATES AD Haven Holidays: A Breath Of Fresh Air Iris, London has launched its first work for Haven Holidays since winning the account in a four way pitch in June last year. The new campaign saw a light-hearted and humorous commercial land on Boxing Day alongside exciting creative appearing across multiple channels. The campaign positions Haven as 'A Breath Of Fresh Air' for British families a refreshing escape from stressful city living. This new creative is part of a wider strategy aimed at introducing the brand to new audiences and re-engaging those who are already aware of the offering.VIEW THE SPOT  Athleta invited eight women to test our new Up For Anything Tight. What they didnât know was that they would also be testing their strength, their limitations and their relationship to gravity. From bungee to trapeze, we proved these women and our new tight are truly are #UpForAnything. Agency: YARD, New York.VIEW THE SPOT  Many children dream of cars. Not every one dreams of a Volkswagen. Fortunately Volkswagen think of everyone when building their cars. Agency: Grabarz & Partner, Hamburg.VIEW THE SPOT  These notification sounds are the sound of violence for thousands of children and teens around the world that are being subjected to cyberbully. Agency: Titrifikir, Turkey.VIEW THE SPOT  Arcelik thanks the Turkish people who contributed to being a national brand with a profound effort. Agency: Y&R, IstanbulVIEW THE SPOT Tramontina Barbecue: Tales of the Master of Churrasco Master of Churrasco is a mythical entity of the barbecue. A hero that appears to assist every time someone is about to disrespect the most sacred of the culinary rituals. In the comic strips, the Master shares his knowledge about one of the main cultural expressions of the country, such as the process of sharpening a knife, dosing the course salt, and controlling the flames. To create the comic strip, the brand went after the master in comic books, Rafael Grampa, one of the most renowned comic book artists in Brazil, winner of the Eisner Award, the Oscars of international comic books. Agency: J. Walter Thompson, BrasilVIEW THE JOURNEY SPOT VIEW THE CLEANING SPOT VIEW THE KNIFE SPOT  Every year over 1,600 young people die by suicide. People who are thinking about suicide often give out signs. Which is why TBWA/Manchester launched this stunt for Papyrus about noticing them. VIEW THE SPOT PornHub Premium: Hanukkah Gets Lit This year, 'The Festival of Lights' is getting lit AF because Pornhub's giving everyone a whole new reason to get excited about Hanukkah: Free Pornhub Premium for all eight crazy nights! Sign up for your free 8 day trial and turn your 'Happy Hanukkah' into a 'Horny Hanukkah.' Agency: Officer&Gentleman, Madrid.VIEW THE SPOT  Insurance shouldn't be difficult. At 123.ie we are offering simpler, smarter insurance that won't take a toll on you. Agency: The Public HouseVIEW THE SPOT Cabletica: The Walking Dead Some filters aren't enough to protect your children as illustrated in this "Parental Control" print campaign for Cabletica via Jotabequ Grey, San Jose.VIEW THE WALKING DEAD AD VIEW THE GAME OF THRONES AD VIEW THE SHINING AD VIEW THE CHUCKY AD  The pieces highlight key aspects of the brand: the use of selected fruits, which reflect on the taste and quality of its products. Agency: Dupla comunicacaoVIEW THE LIME AD VIEW THE COCONUT AD VIEW THE PASSION FRUIT AD J. Walter Thompson: Holiday Card This year J. Walter Thompson decided to allocate the Holiday's card budget to do something intimate related to the Christmas spirit: to buy food for the Syrian refugees in partnership with Save the Children. So this year the Holiday's card for J. Walter Thompson's clients will be just one image, seen below.VIEW THE AD  Saatchi & Saatchi, USA has illustrated this print campaign for Amanda Foundation. VIEW THE CHIHUAHUA AD VIEW THE MASTIFF AD VIEW THE GERMAN SHEPHERD AD VIEW THE MUTT AD Bundesliga: The Loyalty Test True fans are not for sale. Or are they? The German Bundesliga is on its annual winter break. As football is on hold, fans from all over the world have to just wait and sit through the holiday season without their favourite sports. But although the actual playing is paused at this time of the year, the winter transfer window is open and players are for sale. Clubs are excited to make signings that will shape the second half of the season and are willing to offer a lot of money for star players to change colors. But more than players, football is shaped and made by its fans. In this online film, 3 die-hard fans are surprised by a new kind of transfer window. Agency: Duval Guillaume, AntwerpVIEW OUTDOOR  Droga5 creates hype for the warm breakfast confection with its spot opening on an airline pilot and his co-pilot going through the motions of their preflight safety check. But in an amusing twist, rather than hearing the expected technical aeroplane jargon, the pilots replace all their keywords with "pancakes" as it becomes clear that they're re-routing the plane and all the passengers to IHOP for All You Can Eat Pancakes.VIEW THE SPOT Centrepoint: Unleash Greed Centrepoint are inviting everyone to be greedy. In fact, they feel it would be a crime if you werenât. Agency: Impact BBDO, Dubai.VIEW THE SPOT The X Files: Aliens In NYC Thinkmodo, New York has used hidden cameras to capture the reactions of unsuspecting New Yorkers when an alien pops out of a newspaper dispenser to promote FOX's The X Files. VIEW OUTDOOR Red Cross: The Christmas Supporter 11.000 families in Denmark can't afford Christmas. An increase of 525% over the last six years. To save their Christmas, the Danish Red Cross has created a unique Christmas tree stand in the shape and color of their own logo. Whenever people buy a Christmas tree, they can choose to pay a little extra for the Red Cross stand. The profit goes entirely to families in need, so that everyone can have the Christmas they wish for. Agency: Hjaltelin Stahl, Copenhagen.VIEW OUTDOOR KLM Royal Dutch Airlines: Connecting Seats Airports are crowded with people from different backgrounds. This Christmas, KLM Royal Dutch Airlines brought them together with Connecting Seats. Two seats that translate every language in real time, so people with different cultures, world views and languages can understand each other. Agency: DDB & Tribal Worldwide, Amsterdam.VIEW OUTDOOR Treepex: Burned Christmas Trees To remind people about the damage, we exhibited burnt Christmas trees next to the charming fir trees at the annual Christmas fair. Recent wildfires destroyed 10 million square meters of forest in Georgia. The problem is huge, but there is hope. Let's start a new Christmas tradition - plant a real Christmas tree and save the forest. Agency: Leavingstone, Tbilisi.VIEW OUTDOOR Decathlon: The Sportable Gift Wrap BBDO Belgium has literally wrapped up 2017 with this "The Sportable Gift Wrap" campaign for Decathlon.VIEW OUTDOOR Shine On Sierra Leone: 9 Mile Scroll David&Goliath, Los Angeles has created this interactive "9 Mile Scroll" website which replicates the average 9 mile distance children in Sierra Leone walk to get to school. VIEW THE CONCEPT Self Promotion: Gift Card Wunder, Halifax has pranked all of their clients in this self promo using some old stuff they had laying around the office, to set up a gift shop on their website. Then, created our own gift cards, each with a unique code and link to the gift shop. We mailed them to our clients to redeem for a selection of 'awesome' gifts. When they eventually settled on one of these lame gifts and reluctantly added it to their cart they were pleasantly surprised. It was actually an Amazon gift card, and the unique code on the back allowed them to get any gift they wanted.VIEW THE CONCEPT  Ryan Reynolds narrates this "Our Home" spot for Air Canada about what home really is. Home isn't just a place. It's a feeling that lives in us. Agency: FCB Canada.VIEW THE SPOT  Matter Unlimited has created this PSA spot for those people who are the ones to inspire our generation and stand for the idea of opportunity for everyone. VIEW THE SPOT  There's only one way to say goodbye to 2017. Six new Black Mirror stories, now streaming. Agency: B-Reel.VIEW THE SPOT The Greatest Showman: Live Commercial Hugh Jackman is joined by Academy Award nominee Michelle Williams, Zendaya, Zac Efron and Rebecca Ferguson in this "The Greatest Showman Live Commercial."VIEW THE SPOT AA Charitable Trust: Make It Home For Christmas M&C Saatchi and Mad Ruffian today launch the FIA Foundation and AA Charitable Trust's Christmas campaign, 'Make it Home for Christmas', an online and social campaign which aims to highlight the fatal danger of texting and driving. Set to Bing Crosbyâs 1943 hit 'I'll be Home for Christmas', the film shows a father and daughter innocently texting back and forth whilst he's driving home for Christmas. The AA Charitable Trust reports that according to Transport Research Laboratory (TRL) research, reaction times are twice as long text driving as drink driving, but despite this there is still a prevalence of high profile court cases of drivers causing death and serious injuries due to texting, calling or searching for music on their mobile phones while driving.VIEW THE SPOT Western Cape Department of Transport : The World's Biggest Idiot Remember the people who brought you the #ItCanWait Don't Text & Drive message earlier this year using a fail video that went viral reaching 83 million views and 780 000 shares from a worldwide audience? Well, they're back with a new video, just in time to remind us all to guard against distractions, like that mobile phone when driving over the December holiday period. Agency: FCB Cape Town.VIEW THE SPOT Hyundai A-League: You've Gotta Have a Team This is the true story of one kid who inspired millions to pick an A League club to call their own. Enter Yoshi: a 10-year-old football-crazy kid without a team. Every club competed to win him over, tailoring once in a lifetime experiences. Players, fans, and sponsors followed his journey on TV, Cinema, Outdoor, Radio, Digital, Social and PR added the extra fuel making Yoshi an overnight sensation. The campaign via BMF, increased game attendances, TV viewership, club membership and helped secure the A League's biggest ever TV deal. Most importantly, inspired a new generation of fans to find a team.VIEW THE SPOT  The night before Christmas, a father tells a story to his daughter. Although the father tells a classic tale, the girl imagines a totally different story. With this campaign, Proximity, Barcelona and Audi are looking to raise awareness about how classic tales include gender stereotypes in their stories and, moreover, to claim the power of imagination to fight against these stereotypes. VIEW THE SPOT Changi Airport Group: 60 Million Hearts. 1 Home. Changi Airport Group is celebrating having welcomed over 60 million passengers this year, with its latest spot "I'm home' created via J. Walter Thompson Singapore. The latest film, '60 Million Hearts. 1 Home', showcases the stunning features and facilities of Changi Airport's brand new Terminal 4, while highlighting the intimate moments shared by the myriad different passengers enjoying the Changi home from home experience. The accompanying soundtrack song, 'I'm Home' is performed by Ben Sweeney and the Kodaly Zoltan Magyar Korusiskola Children's Choir - having originally been written for Changi Airport Group's SG50 celebrations, in collaboration with Benjamin Kheng, co-founder of the popular Singaporean indie band The Sam Willows.VIEW THE SPOT Boys and Girls Clubs of Greater Milwaukee: Winter Wonderland Samsung and 18 creators have partnered with the Boys and Girls Clubs of Greater Milwaukee to turn an abandoned Northridge mall in Milwaukee into an incredible "Winter Wonderland" to do something special for the 2017 holidays.VIEW OUTDOOR « First « Previous Next » Last » 6 of 7 |
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David, Buenos Aires has created this spot for MACMA.