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Seen and noted
Boerns Vilkår: The Art of Sharing Before you read any further, ask yourself 'how does my kid(s) feel about being part of my social life?' Weird, right? You, like many others, probably haven't even considered it to be an issue. Turns out that 33% of kids get sad, embarrassed and angry when parents share images of them without their consent. Only 4 % don't really care. Agency Worth Your While recently launched by 4 former Grey execs offers a new agency model, and now they've launched a campaign for the Danish childrens rights organization Boerns Vilkar which uses the copyright law to protect kids from parent's image sharing in Social media. VIEW THE SPOT  Created by Neil A Dawson & Company, the inaugural integrated brand campaign for property market disruptor Nested.com was launched in March. Now the Double Agent campaign continues with further TV, plus new radio and outdoor executions being aired and running across London.VIEW OUTDOOR Parkinson’s NSW: No Escape Room With five Australians under 40 diagnosed with Parkinson's every day , Parkinson's NSW has launched the first-ever 'No Escape Room' to simulate what life is like for people living with the disease. The one-of-a-kind experience, created by Wunderman Thompson Australia and Airbag, started with a callout via Facebook to Australia's biggest escape room enthusiasts, with the opportunity to be the first people to trial a new escape room. What the participants didn't know was that they were taking part in an experiment to dramatise the everyday challenges of people living with Parkinson's. VIEW THE CONCEPT 7-Eleven: CLiQQ Rewards CataLIVE: The First Ever Live Catalog Welcome to the CLiQQ Rewards CataLIVE - a live feed on all the newest rewards offered on the CLiQQ app! 7-Eleven's loyalty rewards program CLiQQ regularly offers a lot of exciting treats and exclusive promotions for their loyal fans. However, when they open the app to check out the Rewards Catalog, they're greeted with tiny images that reduce the offers' impact. To ensure this won't be the case for the special promotions they have lined up for 7-Eleven Day, CLiQQ decided to mount the Rewards CataLIVE - the first-ever live feedof treats up for redemption! Agency: GIGIL VIEW THE CONCEPT Tradie Body Wash: The Inspired Unemployed Building on their reputation for funny all-Australian ads, Tradie has teamed up with creative comedy duo, The Inspired Unemployed, for the TV launch of Tradie's new Body Spray range. Tradie's series of 15 second Body Spray TVCs show these best mates deeply enjoying each other's scent in a locker room. The new 15 second spots will air on National TV from this weekend. VIEW THE'DATE NIGHT'SPOT VIEW THE'WORKOUT'SPOT VIEW THE'TWENTY 4 SEVEN'SPOT  While the people of Sri Lanka excitedly wait for the crazy deals that Daraz Mobile Week brings, Magic Mango, Sri Lanka decided to focus on the individuals who weren't happy about it at all.VIEW THE SPOT Northern Territory Tourism: TV Fatigue Australia's Northern Territory is showing the rest of the country what they've been missing while isolated in states that still have firm COVID-19 restrictions. This campaign finds a lighter side in the world of social-distancing, in which Australians have been living, to contrast it with the freedom of a holiday in the Northern Territory. Launched to coincide with borders reopening between Australian states, 'The Territory is the Answer' campaign provides the answer to one of the biggest questions in the current climate - 'Where do we go and what can we do now?'VIEW THE SPOT Republican Voters Against Trump: Shining City on a Hill? Ronald Reagan spoke often of America as a shining city on a hill: a prosperous, free, and virtuous model for the nations of the world. Reagan's famous speech is heard again in this film asking if Trump's Republican Party living up to that vision of our potential and if your party left you? Republican Voters Against Trump is a coalition of Republicans, former Republicans, conservatives, and former Trump voters who canât support Trump for president this fall.VIEW THE SPOT South Australian Police: Smarten up. Buckle up. Failure to wear a seatbelt is one of the leading causes of road fatalities in Australia. Approximately 20% of drivers and passengers killed in crashes are not wearing seatbelts. Unrestrained drivers and passengers are 8 times more likely to be killed in a crash. Wearing a seatbelt reduces the risk of fatal or serious injury by up to 50%. Despite these facts, a large number of Australians continue to not wear seatbelts. Which made us ask, are they just stupid?Agency: kwp!, Adelaide VIEW THE SMARTEN UP SPOT VIEW THE PUMP SPOT VIEW THE BOOK SPOT VIEW THE COUCH SPOT VIEW THE WALK SPOT VIEW THE FEET SPOT VIEW THE LADDER SPOT VIEW THE MATTRESS SPOT VIEW THE PARK SPOT VIEW CIGARETTE OUTDOOR VIEW BOOK OUTDOOR VIEW LADDER OUTDOOR  Argos is challenging the nation to make the most of their summer with a new, fun-filled advertising campaign that inspires viewers to seize the day. Set in a back garden, the advert centres on a family trying to enjoy a sunny day. The opening scene feels very every day, even a little boring, before the sound of an Argos delivery changes the mood bringing an explosion of colour, energy and positivity. Agency: The&Partnership, London VIEW THE SPOT  Magnum ice cream today announced its latest collaboration and boldest campaign yet with international music sensation, creative and activist, Halsey. Magnum has always believed that a day without pleasure is a day lost and that we should all be able to pursue whatever it is that brings us happiness. While the barriers that exist cannot be ignored Magnum, in partnership with Halsey, wants to continue to inspire and encourage everyone to be true to themselves. A champion for creativity, Halsey has always believed that no one should be held back.Agency: LOLA, Mullenlowe VIEW THE SPOT  An Post Money and Folk Wunderman Thompson have created a new 'More Than A Bank' campaign reinforcing the commitment to supporting Irish people and communities, as the country strives to get back to normality. 'More Than A Bank', launches today with a new TV ad featuring Angela Scanlon, informing the Irish public that they deserve more than a bank. The campaign focuses on how An Post Money offers an alternative to traditional banks and can support Irish people and communities to be at their best. VIEW THE SPOT ZSL Zoo: Don’t Let ZSL Become Extinct Sir David Attenborough fronts a landmark new TV spot to save conservation charity behind London and Whipsnade Zoos 'from extinction'. The advert, the first of its kind that Sir David Attenborough has appeared in, presents a compelling case highlighting ZSL's world class zoos and its global science and conservation work. It airs for the first time today during the Bournemouth vs Spurs match on Sky Sports, and rolls out across multiple channels after that. Narrated by Sir David, the film lands the seriousness of the current situation. The agency donated all creative services to help ZSL, with the broadcast slots also given for free via Sky Media. Funds are being channelled through JustGiving.Agency: Wunderman Thompson, London VIEW THE SPOT Burger King: Passport Stamp Card Burger King and INGO Stockholm have released 'Passport Stamp Card,' applying only to Swedish passports including expired and perforated passports. Running for a limited time in Sweden stamp your passport and receive a free 'World Gourmet' burger.VIEW OUTDOOR Nike: Create with Air Max Nike Japan presents "Create with Air Max," a 56-page zine created via AKQA Tokyo, Shanghai and New York that invited top fans to create their own Nike designs through a colouring in book and augmented reality which brought the designs to life. VIEW THE CONCEPT  Ogilvy Paris brings animals back in the race in this campaign for Nestle owned water brand Vittel.VIEW THE LADYBUG SPOT VIEW THE BEE SPOT VIEW THE SQUIRREL SPOT  You gotta talk about periods to learn about periods. Many of us honestly know very little about our tampons and vaginas, oh, and periods, too! Amy Schumer gets real in this 'Let's Talk About It' campaign by asking some of those questions you really want answered. Get the answers and ditch the period myths. VIEW THE SPOT National Highway Traffic Safety Administration: You Can Run... 'You Can Run But You Can't Drive High' in any situation as shown in this spot for Ad Council and NHTSA via Vox Creative.VIEW THE SPOT Nordax Bank: The Social Distancing Wreath Wikberg&Frisk, Stockholm has created this 'The Social Distancing Wreath' spot for Nordax Bank which showcases how Sweden was able to celebrate their midsummer tradition normally... well kind of. VIEW THE SPOT BBC / ITV / Channel 4 / Channel 5: Our Stories BBC / ITV / Channel 4 / Channel 5 are celebrating the lives and culture that shape British TV because 'Our Stories' are your stories. Agency: Uncommon, London. VIEW THE SPOT  TENA is launching its Intimates 100% breathable range in the US with a major new campaign to show women that incontinence should not hold them back from living full and empowered lives. The campaign centres on a film created by AMV BBDO featuring a woman playfully looking at her reflection in her bathroom mirror. She talks to the camera in an honest and unexpected way, explaining wryly that she wakes up feeling 'so darn awesome' not because she takes care of the skin on her face, but because she looks after her intimate skin. VIEW THE SPOT  BeGambleAware, the initiative from independent charity GambleAware and The Safer Gambling Board, whose mission is to keep people safe from gambling harms, has launched a tactical campaign starring ex-England international goalkeeper David James MBE, as it seeks to help people keep 'Bet Regret' in check following the return of the Premier League. The push was created in partnership with creative agency M&C Saatchi and is part of BeGambleAware and The Safer Gambling Board's broader 'Bet Regret' campaign,which promotes safer gambling, primarily amongst men aged 18 to 34.VIEW THE SPOT  Digitas India has created the 'My Jeep Story' film which was written in collaboration with Kartick Satyanarayan, in his words, recorded in his voice, and filmed at Wildlife SOS' Care and Conservation centres. For over 80 years, the Jeep brand has been the car of the adventurers' and off-road enthusiast. However, it's the story that goes beyond them that has captured the imagination of those who drive the Jeep SUVs. The lifestyles that the SUVs help realise. Inward journeys, newfound passions, closeness to nature, a new social circle, and so much more. Thus, Jeep launched My Jeep Story, a platform for owners to tell the world about the unique bond they share with their Jeep SUVs and the lives they live with it. Ways of life that are unique to each owner and powered by their machines. Tales that define the Jeep life.VIEW THE SPOT  As lockdown eases gradually across the globe, Land Rover and Spark44 create a love letter from the great outdoors to human beings asking us 'Where Have You Been?' The film opens on the outside world with stunning imagery from mountain tops and lakes, wide open deserts to empty playgrounds and deserted cities. The voiceover follows us through this peaceful, beautiful, abandoned world as if it is speaking directly to us. It leads naturally at the end to the Land Rover brand marque promising optimism and reminding us that people will be able to visit all these wonderful outdoor places very soon. VIEW THE SPOT BINGE / THE ICONIC: The Inactivewear - Teaser BINGE, Australia's newest entertainment streaming service, has partnered with THE ICONIC to create 'INACTIVEWEAR' - a 19 piece collection of unisex, luxe-loungewear, designed to help you stay comfy on the couch, while staying on trend. The INACTIVEWEAR campaign was developed by Thinkerbell who instigated the partnership between two of its existing clients: BINGE and THE ICONIC. The collaboration saw some of the world's most fashionable, yet inactive models... mannequins, strike some relaxed poses while streaming some of the world's best content on BINGE. Australian (human) model and INACTIVEWEAR brand ambassador, Tahnee Atkinson also features in the campaign. VIEW THE SPOT  NIVEA's new global agency in SEA, Publicis One Touch Thailand are making acne fun, with the release of the latest campaign for NIVEA Men Deep Rapid Acne Wash. Through trailblazing humour, the ad introduces a personified acne man who boasts about living âdeepâ under menâs skin. Opening with a wacky acne 'Funeral' this fresh, funny TVC and digital clips seize the spotlight. The lively storytelling includes popular celebrity, Ice Paris. The campaign set up the revolutionary benefits of NIVEA's latest acne face wash & serum. The spots defy the typical apathy of the young male target - and grabs attention with the benefit of stopping the acne cycle forever, all while celebrating the new notable ingredient of Himalayan Salt. VIEW THE SPOT  When we talk about birth control and women's reproductive health, we always stop short of talking about it openly and honestly. But we're well into the 21st century, so enough with the pre-apologizing and PG-13 language. ANNOVERA (segesterone acetate and ethinyl estradiol vaginal system) believes it's time to speak and live unapologetically as women. That's why we made an annual, comfortable, controllable birth control, so you can take control of your life. It's time to be direct and self-assured, always. Time to speak truth about our own reproductive health, time to speak truth and be sorry about it never. We are Annovera, and we don't do apologies. We do first-of-its-kind annual birth control. Finally.Agency: McCann, New York VIEW THE SPOT  Stella Artois's is kicking off the latest campaign with a music video starring Eva Longoria, Liev Scheiber, Blake Griffin, as well as everyday people who are coming together to showcase what can happen when you embrace The Life Artois by setting free the summer version of yourself. Ultimately encouraging people everywhere to slip into a daydreaming state of mind from home this summer (with a Stella Artois in hand, of course). Agency: Pereira O'Dell, San Francisco. VIEW THE SPOT VIEW THE 30 SECOND SPOT VIEW THE 15 SECOND SPOT  Automatically organize all your job site documentation in CompanyCam, but no personal photos please.VIEW THE SPOT Thank You, Heroes, Wunderman Thompson Philippines, working with leading comic book retailers Comic Odyssey, Filbar's and Planet X, have launched this #SuitsForHeroes fundraising campaign, to help purchase personal protective equipment (PPE) for our frontliners. Accessible at the SuitsForHeroes website, Comic Odyssey has pledged to reward each donor's contribution with store credit which can be used for back issues at Comic Odyssey's BGC branch. Working day and night, health workers tirelessly put their lives on the line in the fight against COVID-19. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD Asociación Defensora de Animales ADAD: Adopt a Mutt. "Adopt a Mutt. They'll love you the way you are"Agency: ADA Inhouse VIEW THE FIRST AD VIEW THE SECOND AD  Nordic gas station St1 is going against the grain. In their latest campaign, they are promoting their disadvantages. While their commercials on TV highlight the lack of toilets and staff, these billboards also want to mention the lack of coffee and hot dogs. The billboards are placed in connection with the stations.Agency: Garbergs VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR Royal National Institute of Blind People (RNIB): World Upside Do The world famous Piccadilly Lights digital billboard will be turned upside down by Royal National Institute of Blind People (RNIB), in association with The&Partnership in a multi-channel campaign to raise awareness of the challenges social distancing poses to blind and partially sighted people. The campaign asks people and brands to turn their social profiles upside-down to raise awareness of the challenges faced by people with sight loss whose world has been turned upside down by the coronavirus pandemic. In particular it highlights how social distancing has changed the way we navigate our public spaces. The message is particularly timely as we attempt to navigate our way through new and unfamiliar surroundings after restrictions were eased just two days ago. VIEW OUTDOOR Southampton Football Club: Defying the Odds since 1885 Southampton Football Club has today unveiled its brand-new kits for the 2020/21 season. The club has released an arcade style video game, which takes players on a journey through its 135-year history to unlock the new home kit and mark the milestone year. Called 'Defying the Odds since 1885', a nod to the club's tenacious legacy, the video game features three levels for fans to conquer, each unlocking a different part of the new home kit once complete. VIEW THE CONCEPT  An alliance of industry-leading healthcare experts, today announced the launch of a new campaign and PSA called 'Stop Medical Distancing.' Committed to helping Americans better understand the risks of not seeking medical attention for symptoms that would normally lead to visiting a healthcare provider or healthcare facility, the campaign draws a clear distinction between social distancing and medical distancing and underscores the preventive measures healthcare organisations now have in place to limit the spread of the virus, including the use of telemedicine.Agency: MullenLowe, USA VIEW THE SPOT  We Are Undefeatable is the campaign led by a collaboration of 15 leading health and social care charities, along with national lottery funding and expertise from Sport England, to support and inspire some of the 43% of people in England who live with a health condition to be active in a way that work for them. The campaign, created by FCB Inferno, returns to air with a new TVC and content series once again set to a re-recording of the classic "That's Life". Featuring both original cast and several new faces, all of whom are people living with health conditions across England.VIEW THE SPOT RIT Foundation: Please Arrest Me In India, 2 in 3 women are raped by their husbands and it's totally legal. The Indian law for rape has an exception where a rape inside a marriage is not considered as a crime. To fight this law and create awareness around criminalising marital rape, RIT Foundation found Sameer, an activist and sent him to a police station pretending he raped his wife. But in a few minutes, he was released as an innocent, proving the absurdness of this law. Agency: Ogilvy, Singapore VIEW THE SPOT  Reflections on the TV screen can be an annoying experience when you want to enjoy your favorite movie. Good to know that the anti-glaring technology of Samsung QLED TVs makes it possible to enjoy perfect picture quality in every light situation. In order to highlight this, we combined movie scenes with reflections of illuminated objects from living rooms proving that it's better to watch movies without reflections.Agency: Leo Burnett VIEW THE HORROR AD VIEW THE KUNG FU AD VIEW THE KNIGHT AD « First « Previous Next » Last » 5 of 7 |
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'Protecting Tomorrow' is in your hands in Dettol's latest campaign.
Shomei, Stockholm has released this outdoor campaign for FirstVet.