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Seen and noted
 The American Pecan Promotion Board (APPB) partnered with Signal Theory, a branding agency known for its behavioral science approach to marketing VIEW THE 2 SPOTS  The advertisements talk about Atomberg fans being more convenient and easy to use. It shows its functions on how the fans can be used and controlled. It also talks about the benefits of using the fans and how user friendly they are.VIEW THE SPOT  For the latest 75th anniversary campaign from Volkswagen, in partnership with creative agency Johannes Leonardo, the team bucked convention from traditional sports advertising and created a campaign about US soccer, and how it's been uniquely shaped by its fans. True to Volkswagen's mission, 'a brand shaped by the people'.VIEW THE SPOT  Ranveer Singh is one of Indiaâs biggest movie stars. In a surprising twist of events, Ranveerwalks through a corporate office with some swag, flexing and posing his muscular body alongthe way. His co-worker asks him, Whatâs up these days? The film turns on its head withRanveerâs answer. VIEW THE SPOT Saje: Natural Wellness May Take The Edge Off Saje Natural Wellness and One Twenty Three West have collaborated to refresh the brand and launch an eye-catching campaign built on real, proven natural remedies.VIEW THE 3 SPOTS VIEW 2 OUTDOORS Spotify: Spotify Moments âArt is how we decorate space. Music is how we decorate time.â - Jean-Michel Basquiat Behind every story, every memory and every experience, thereâs that one song, album or playlist that takes you back to that feeling. Because where there are moments, thereâs Spotify.VIEW THE SPOT  IPG-X, a luxury custom agency part of the Interpublic Group of companies, has developed its first global brand campaign for Bentley Motors Ltd, Britainâs leading luxury automotive brand; âHow do you Bentley?â.The 360 integrated campaign brings to life the âGen Bâ platform which re-positions Bentley as more than a luxury automotive brand, helping to connect with audiences that exist beyond cars as part of its evolving identity. VIEW THE SPOT Hellmanns: Mayo Eclipse A reactive piece to the Eclipse that happened in parts of the world, including the east coast of Canada. VIEW 2 OUTDOORS VIEW THE AD National Skin Awareness: Thermal Camera Tan We tailored a thermal camera and intercepted beachgoers to show the effects UV rays have on your skin when you don't use sunscreen and shared the captured images via social and OOH as warnings and reminders to protect yourself against skin cancer.VIEW 3 OUTDOORS Intel Australia : Core AI Studio In collaboration with Intel Australia, creative agency BRING â Universal Music for Brands have created an experiential activation to showcase the true power of responsibly trained AI. The idea manifested as the Intel Core AI Studio, a hub for creatives to come together to educate and learn, as well as experience its true power themselves by allowing them to use a custom-built digital experience.VIEW THE CONCEPT  Enjoying a non-stop trip is enjoying a trip to the fullest. That's the good thing about traveling by car, you enjoy the road without having to stop so much to get to your destination, enjoying the landscapes and sunsets of the places as well as the comfort that only a good truck can offer. That's why the ad plays with humor and the repetition of two destinations as if said by a stutterer to allude to the amount of airports one has to stop over just to go from one place to another.PLAY THE SPOT Whoever you are, and whatever your jam, you will Find Your Fit at Anytime Fitness. These audio spots are an extension of the Australian gym networkâs Find Your Fit campaign, which introduced us to the wide and wonderful range of people you might expect to encounter at Anytime Fitness. In this campaign, we meet five very different gym goers whose characters and bespoke audio environments are inspired by the genres of music favoured by Anytime Fitness' member basePLAY THE SPOT Guest Judge: Regan Grafton, chief tinker/co-founder, Thinkerbell.jpg "https://www.bestadsontv.com/news/upload/Thinkerbell-19Jan23-048-crop-scaled (1).jpg") This week's guest judge is Regan Grafton, chief tinker and co-founder at Thinkerbell, Aotearoa. Winner: KFC UK & Ireland 'Believe in Chicken'. To be honest, I'm usually not a fan of dancing. Whether it's line dancing, River-dance or dancing ads. However, KFC's 'Believe in Chicken' dives headfirst into this genre with impressive craftsmanship, resulting in an intriguing and surprisingly watchable spot. READ MORE  Hahn is a great tasting and low in carb making it the ultimate win-win beer. This spot takes that win-win attitude to the golf course in a game where itâs less about who wins the round and more about whoâs shouting the first one at the 19th. Because when youâre in good company and thereâs beer involved thereâs no such thing as losing only degrees of winning. How Good. VIEW THE SPOT  Just because youâre without a home, doesnât mean youâre without hope. Uniting SA is asking South Australians to give a little hope to the more than 10,000 locals who are living rough this winter, and the many more who are under threat of losing their home due to the rising cost of basic amenities like power, food and rent. The campaign video was created with a single 40 second shot to give it a sense of authenticity, and is based on the real scenarios of families living and sleeping in their cars every single night.VIEW THE SPOT Situation Sthlm: Salespersons As Entrepreneurs Situation Sthlm is a street paper sold in Stockholm by homeless people so they can earn their own money. But the vendors aren't merely salespeople. They buy newspapers from Situation Sthlm and sell them for twice the price. They invest their own money and work hard to achieve their goalâjust like any other entrepreneur.VIEW THE 3 ADS xplORe: "You pay only just a part, and let xplORe fulfill it." Thai people love it when they do not have to pay in full. They would find the best way to save, negotiate a discount or check on e-commerce to find if the prices are lower. However, when it comes to deals, they really have no idea of what the deal is.VIEW OUTDOOR  When people think of palliative care, most think âend-of life, imminent death, lying in bed, unable to move.â But this is an incomplete understanding of what palliative care actually is â one that hinders peopleâs ability to access the right care at the right time. VIEW 3 OUTDOORS  A new Australian Department of Social Services spot exposing the hidden trends of disrespectVIEW THE SPOT  This ad highlights the protective and nourishing power of foliar fertilizer. A protected crop is a crop of strong, healthy, and well-nourished plants. The corn illustrated as if it has muscles is a metaphor for the nutrition provided by the fertilizer.VIEW THE AD  Hard-working friends. Pets are inseparable, hard-working, consistent and faithful friends. They often accompany their owners to do the most difficult tasks. For that they need to be well fed and taken care of in their health, that's why a food elaborated with 100% natural food gives them the strength and vitality they need to live doing their tasks and also to their owners.VIEW THE 2 ADS  Gender violence is an evil that is affecting millions of women worldwide. The most serious thing is that not only do many women end up brutally beaten, affecting their lives forever, but also excessive aggressions end in homicides. That is why we work strongly on the power of the word and encourage women to denounce any violent act. To catch the aggressor and keep him away from their lives.VIEW THE AD  As part of a bigger activation at public pools around Texas for Don't Fry Day (the Friday before Memorial Day) we captured images of our Monster Melanoma pool decals to create awareness that the dangers of skin cancer come from above, not below.VIEW THE 4 ADS Toyota: Fake Parts Every vehicle is an intricate balance of design, engineering, and craftsmanship. When you introduce counterfeit parts into this balance, you're not only compromising the integrity of your Toyota but also jeopardizing your safety. Just as a ferocious beast can turn against nature's intender order, a car with counterfeit parts can turn against its owner. Protect yourself, your passengers, and your Toyota.VIEW THE 3 ADS  While everyone is talking about the new season of "House of the Dragon," the true rulers have already claimed their thrones in each of their homes. That's why we show our feline kings as they truly are, the real monarchs of the house, transforming every corner they choose into their majestic home empire. Long live the kings, with all the benefits Nutritec offers for their development.VIEW THE 3 ADS  Gildan is a blank t-shirt maker. To show their minimalist style, we created print ads resembling a minimalist t-shirt with witty lines.VIEW THE 3 ADS  Everyone has at least one horror story from living with flatmates or partners. We let them get away with a lot in the name of harmonious living, but sometimes their antics just get to be too much â they do something that is just so messed up itâs unforgivable. I Like To Move It Removals put just a couple of those breaking-point moments on display in this series of print ads, to show that they will be there to make your situation a little easier when itâs finally time to get out of whatever nightmare youâre in â when itâs time to move.VIEW THE 3 ADS .png&width=200 "https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2024/Jun/tn_164982_1718523032_MicrosoftTeams-image (104).png&width=200") ÎÎÎÎ FATHER'S DAY / SCREWS Rationale: IKEA Furniture Assembly Instructions for Dads Step 1Throw away the instructions. Step 2Assemble the furniture as you see fit, and if thereâs any screw, nail, or any other part left over, it means it wasn't needed for the furniture and the manufacturers included it just to be on the safe side.Step 3 Sit comfortably in the chair you just assembled and accept the praises from the whole family. Well, maybe not too comfortably because that screw might not have been extra after all. VIEW THE 3 ADS Nissin Ramen: Shattered The Japanese art of Kintsugi is the practice of repairing broken pottery with gold lacquer to rebuild shattered pieces into stunning works of art. Instead of hiding the cracks and flaws, in this art form, they are otherwise highlighted and embraced. Here, imperfection makes things even more beautiful.Nissin, a beloved Japanese noodle brand, wanted to imbibe this philosophy of embracing the imperfect. VIEW THE AD  On every family outing or trip out of the city there is always someone who fuels their children's adrenaline the most: Dad. He is the one who is always ready in case one of his little ones tells them to jump from a tree, climb a mountain or do something extreme; becoming the ideal adventure companion for years.We present to you the latest Jeep Peru campaign for Father's Day.VIEW THE 3 ADS  Count Dracula.Its intense coffee flavor and high dose of caffeine make Intenzo a delicious coffee that also allows you to stay alert for a long time. The following commercial is a satire where we use a character who sleeps during the day and works at night and needs to be awake like any other worker. VIEW THE AD  We found a new use for the Iki Fresh space freshener. In the era when food is order is consumed anywhere, we said what if we use Iki Fresh for masking food odours in cars. The campaign is themed around this.VIEW THE 3 ADS Fundacion Ser: Love That Hurts Love can be beautiful as a fatal trap, where verbal aggressions leave deep psychological marks on its victims. Verbal aggression hurts like a deep blow that leaves its victim marked, affecting their self-esteem forever. This ad generates awareness and every action we take is to generate awareness in the immediate denouncement.VIEW OUTDOOR Mitsubishi Motors: Woman Driver Mitsubishi Motors carried out a transformative action beyond the racetracks. In an impactful campaign, the brand managed to change the meaning of the word 'pilota' in the Michaelis dictionary. In Brazil, masculine words end with the vowel O, while feminine words end with the vowel A. Previously, 'pilota' was associated with "defeat" and "loss." Now, 'pilota' is a symbol of leadership and female empowerment. This initiative mobilized thousands on social media, reinforcing the importance of gender equality.VIEW THE CONCEPT The Ad Award Blocker An elite cross-section of the global advertising industry will soon be packing their sunscreen, sunglasses and retro sneakers and heading to the South of France to network, sip champagne on la Croisette and enjoy the annual Cannes Lions Festival of Creativity, whilst hoping to pick up a few awards in the process.VIEW THE CONCEPT The Perth Mint is celebrating its 125th birthday. Which calls for a very big cake, a whole lot of candles, and even bigger lungs.PLAY THE SPOT Many times we make decisions without knowing what we are listening to and even worse, believing we understand what we are hearing and understanding, that is why we created a radio advertisement to make people aware of the importance of knowing English to make important decisions in life.PLAY THE SPOT KFC UK Ireland: Believe In Chicken Tonight, the nation will be treated to the kick-off of KFCâs biggest-ever UK brand campaign: Believe in Chicken. The launch film will premiere at the Euros opening match, Germany v Scotland, from 20:00 on ITV1, with a prime 90â slot. VIEW THE SPOT VIEW 4 OUTDOORS  A typical golf announcer speaks in a calm and respectable manner. The gravity of each shot can be felt through the announcerâs hushed voice and controlled breathing during crucial moments of the game.VIEW THE SPOT  Casey House creates fictitious drug, Stigmavir, to smash HIV stigma within the health care system Specialty hospital uses Gloria Gaynor's I will Survive to create a PSA that calls on health care practitioners to deliver equitable care for those living with HIV. The campaign is the fifth awareness campaign created in partnership with Toronto-based Bensimon Byrne to #SmashStigma VIEW THE SPOT « First « Previous Next » Last » 2 of 5 |
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