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Seen and noted
Cerveza Aguila: Craving Sixpacks ABInBevâs Aguila Beer, Colombiaâs leading beer brand, has launched CRAVING SIXPACKS, an initiative to promote responsible drinking at home. With home-delivery of food and alcohol surging while people are in lockdown, Aguila Beer partnered with the Rappi, the largest delivery app in Colombia, to encourage people to eat while drinking. When people order an Aguila Beer Six Pack through Rappi, they receive the beer delivered to their door, but with a twist. VIEW OUTDOOR  'It pays to keep an open mind. Thatâs the message HSBC Bank Canada is focusing on as part of a new advertising platform scheduled to launch later this month. As an International bank in over 64 countries, HSBC knows first-hand that diverse perspectives can lead to prosperity. And right now, a little open-mindedness could make a world of difference. To demonstrate this belief, the bank has created a small icon with a big message. Tomorrow, on World Emoji Day, HSBC is partnering with Twitter in the creation of a new custom emoji which will appear anytime the hashtag #OpenMinds is Tweeted. The hope is that the emoji - which will be active for four weeks - will act as a reminder on social media that, while the views shared by others may be different than your own, it doesnât mean they donât have their own merit. VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT  Promote Iceland has unveiled a major new multimarket campaign, which invites the world to let out their frustrations into its vast and beautiful landscapes to relieve tensions and feel renewed. âLooks like you need to let it outâ, which aims to position Iceland as a desirable destination and make it top-of-mind as people start to book holidays again, was developed in partnership with creative agency M&C Saatchi Group. It is the firstwork to launch since Promote Iceland appointed them earlier this year and will run across the US, UK, Germany, Canada and Denmark. For the next two weeks, people worldwide can visit the website to let it out and, with Icelandâs uniquely spacious surroundings and seemingly endless landscapes, the only noises the world will have to compete with are a nearby waterfall and the crashing waves of the ocean. VIEW THE SPOT  Fact: When you need a Nandoâs, you canât think about anything else. To show the power of a PERi-PERi craving and celebrate the launch of nationwide delivery, Nandoâs is launching a new ad campaign filled with famous cameos. Directed by Rich Hall of Riff Raff Films, and produced by creative agency Phantom, each film puts one of Nandoâs Gen-Z customers in an everyday situation, and interrupts it with both a Nandoâs craving trigger and a famous cameo. The twist? Turns out that when you spot a Nandoâs, you might totally miss Anthony Joshua standing in front of it, or when you see the word PERi, you donât see the very real Perrie Edwards metres away from you.VIEW THE SPOT VIEW THE SPOT Klarna Swedish: Shirtless
July 17, 2020 13:43 (Edited: February 17, 2023 05:19)
 According to global shopping service, Klarna , only 9% of surveyed shoppers find online shopping 'fun.' To help change that, Klarna is continuing its Swedish for smooother shopping'US launch campaign with a uniquely-targeted, shoppable entertainment/interactive experience. Klarna's "48 Hour Smoooth Room", a first-of-its-kind digital pop-up gives shoppers a chance to explore, and win, some of the Internetâs most coveted items - straight from the brand's own advertising. VIEW THE SHIRTLESS SPOT VIEW THE PLUMBER SPOT VIEW THE BAKING SPOT VIEW THE LUGGAGE SPOT  Every once in a while, even the simplest tasks require a lot of effort. When it happens, it takes only an extra dose of energy to overcome the routine and feel like a champion.VIEW THE CLEANING AD VIEW THE COOKING AD VIEW THE GETTING UP AD  When Nashvilleâs leading independent brand communications agency was awarded a promotional opportunity through the American Advertising Federation, they arrived at a concept and execution that was powerfully appropriate for these uncertain times, albeit unorthodox. Instead of creating an ad the full-service firm took the opportunity to create an industry-wide brief on something far larger: the human experience. The worldwide creative brief, penned for the "client" Humankind, defines the core problem as a "catastrophic global pandemic, which has caused irreparable loss of life, crippling economic impact and has since been amplified by the universal outrage of social injustices, unthinkable murder and call for reform." VIEW THE AD Virgin Radio: Music Distancing Virgin Radio and McCann Bucharest launched 'Music______ Distancing,' a campaign to remind people to always be aware of social distancing rules and stay safe during these difficult times. When the strict lockdown ended in Romania, people were quick to forget the social distancing rules when leaving their homes, which can lead to a rising number of Covid 19 cases in the following months. Aiming to play their part and lend a helping hand to authorities, when the lockdown ended, Virgin Radio Romania was quick to launch 'Music_______Distancing,' an innovative way to use music as a constant reminder to respect social distancing rules, especially since social distancing is required in those places where people normally listen to music on their headphoes, like public transportation, gyms or beaches.VIEW THE SPOT  BP Ultimate fuel cleans your engine while you drive, but in the down and dirty world of the Supercars Championship, keeping things clean was the last thing on anyoneâs mind. So, when BP became the official race fuel supplier, we decided to ask the pertinent question â Who keeps things clean at the Supercars? VIEW THE SPOT Meat Emporium: Freeze Your Chops Off Our client has a warehouse sized cold-room filled with delicious cuts of meat. And while customers are always welcome to visit, they really wanted to up their online trade. So we enlisted a familiar sounding chef-type actor.PLAY THE SPOT PLAY THE SEXY OVERCOATS SPOT  Mob Sport have launched an engaging and modern piece of online content, sitting on the channels of both Everton FC & Hummel. Directed by Mob Sport's content director, Craig McLaughlin, Everton and Hummel decided to explore their common key values through a beautifully poetic film that navigates the history and future for both brands. Hummel is the new technical kit sponsor of Everton FC, steeped in rich history the partnership represents a new era for both parties. The home kit launch has produced record breaking sales for an Everton kit, smashing their record in just three days! Combining a studio set up for the kit and an abundance of archive material, the project was about introducing the Hummel and Everton partnership and highlighting the More Than Eleven message. A visually impressive and stylised piece of content, narrated by Danish Everton Giant, Thomas Gravesen; the film brings new character to a kit launch. The project will draw interest from a global audience.VIEW THE SPOT  "Make Life Flavorful" is the brand purpose of Lays. But how could people share intangible flavors of potato chips on social media? Make the intangible tangle! We built up the Lays Flavor House with interactive technology, in which people can play with âflavorsâ through the incredible and intuitive interface and share their flavorful experiences on social media. Chips fireworks explored along with seductive scent of potato; Cheese waterfall fell and melted through your fingers; Giant and virtual aquariums amazed you with vivid seaweed dancing. Lays Interactive House made a great hit in Taiwan. Now, you can see, touch, and interactive with the classical and popular flavors of Lays!VIEW OUTDOOR  Tipping point, the spectacular launch film by DDB Paris for Ubisoftâs Watchdogs : Legion, directed by Alberto Mielgo. Welcome to the world of Watchdogs Legion: a dystopian vision of post-Brexit London in the very near future. To launch the third instalment in the Watch Dogs series, DDB Paris called upon the extremely talented Alberto Mielgo (Love, Death + Robots) to direct a powerful short film that is an ultra-stylized vision of a dystopian nightmare. The film shows a manic, mesmerising chase in which a street artist that is part of an improvised resistance is being pursued by a heavily militarized police force called Albion. Caught up in all this is a taxi driver confronted with choices that will change his life forever.VIEW THE SPOT  Goodyear Thailand would like to present products through online communication. The communication should reflect the excellent driving performance of the F1 racetrack in the name of "Goodyear Eagle F1 Sport" which answers the young drivers who seek for the enjoyment of fast-driving, Ability to control the car and Excellent braking system, even among competing brands that lead the market.VIEW THE CHATAHOLIC SPOT VIEW THE DISTRACTION SPOT VIEW THE COMPLAIN SPOT  The Brazinco facial sunscreen offers high protection for people who live long periods under the sun. And also for those people who do not live, but wish.VIEW THE MAN AD VIEW THE WOMAN AD Created by Neil A Dawson & Company, the inaugural integrated brand campaign for property market disruptor Nested.com was launched in March. PLAY THE PILOT SPOT PLAY THE FOOTBALL SPOT PLAY THE WEATHER GIRL SPOT  When two legends meet, great things happen. Thatâs exactly the case for Leo Burnett Tailor Made and Fiat's newest integrated campaign, "The Legend," starring The King of Rock and Roll and the New Fiat Stradaâthe newest pick-up truck for the iconic brand. The duo homed in on the concept, "New Fiat Strada. The legend has outdone itself," to bring Elvis back to screens in an innovative, timeless way. To fully replicate The Kingâs mannerisms and appearance, the team recruited one of the best doubles, Dean Z from Missouri. The team then replaced his face with a fully CGI likeness based on real scenes captured from Elvis' shows and film from 1968. To the tune of âBlue Suede Shoes,â VIEW THE SPOT  2020 might be a weird year so far, but we still didnât see this coming. An 11-year-old country singer stars in a garish music video about cow farts and burps, directed by French filmmaking legend Michel Gondry. What a combination of concepts. But if there was one advertiser to combine such a surprising collection of elements, itâs Burger King. The fast food brand that revolted (and also impressed) the world with its 'Moldy Whopper' at the start of the year is raising eyebrows again with the video starring âthe biggest little star in country musicâ, Mason Ramseyes.VIEW THE SPOT  A new expert sports nutrition service that reveals the secrets of elite sports scientists and coaches at Chelsea FC is set to launch through a campaign created by earned-first advertising agency, The Brooklyn Brothers. It is the agencyâs first work for the brand after being appointed this year, following a competitive creative pitch. The launch campaign for Blue Fuel was developed to rise above the noise of the sports nutrition category, which is busy with brands talking in baffling scientific jargon and complex consumer messages. 'Fuel the Way You Play' reflects the more human and democratic positioning of Blue Fuel, presenting the brand in an honest and straightforward way thatâs accessible to everyone. It also reflects the personalised approach of Blue FuelVIEW THE SPOT Mercedes Benz : Powered By Progress Mercedes-Benz EQ Power Technology: Let the progression takes the wheel.The demand for plug-in hybrid electric vehicles (PHEVs) in Thailand has grown significantly over the past few years. To catch up with tremendous market growth, Mercedes-Benz never stops improving and developing our technology from day one. However, thereâs still no brand that can register PHEV more strongly in the market until now. So for us, apart from remembering the EQ Power Badge, our consumers need to understand the true meaning of what EQ Power stands for. VIEW THE SPOT  A new campaign for Domino's via Elevencom, directed by Jonathan Nyquist at Taxi Film Production.VIEW THE SPOT  GREYnJ UNITED Bangkok unveiled an uplifting, and brighter side of human nature, an insight found during COVID-19. It shows how âempathyâ can take centre stage in the Covid-19 economic fallout and how it has played a critical role in helping people and businesses to get through the crisis, together. As the pandemic subsides in Thailand and with the easing of COVID-19 restrictions, businesses are gradually reopening. The government and financial institutions have launched a series of financial measures, targeting cash-strapped small and medium-sized enterprises (SMEs) who are struggling. Kasikornbank is one of those taking part in helping with the scheme by offering interest-free borrowing for SMEs as a way to keep businesses afloat and workers on payroll during the pandemic. With limited resources available, some eligible SMEs have opted to forego and not take-up an interest-free loan from the scheme with the hope of a reallocation of loans to SMEs in more need of help -SMEs who may be struggling and finding the financial situation relatively far worse. VIEW THE SPOT  This year, the UK will be settling in for staycations aplenty, as travel restrictions and underlying sense of caution threatens to ruin hopes of the usual trip abroad. But perhaps, there's another way to get away? Audible.co.uk has always offered listeners the chance to escape to any number of fictional or factual destinations, but now they've gone even further. Their latest campaign in the UK, developed by Fold7, reimagines the brand as a means to travel, transporting its users across space and time, to offer a much needed escape this summer. Introducing Fly Audible. VIEW THE SPOT Thai Health Promotion Foundation: Conscience Leo Burnett Bangkok with Thai Health Promotion Foundation trigger people to quit drinking alcohol to stay safe and well during COVID-19 pandemic. During this time of COVID-19, people have got to be extra cautious living their daily life to avoid the virus while stay fully conscious at all time to be able to plan life well in order to fight through this crisis. But, drinking lessens people's conscience and decreases the ability for people to stay aware and being on top of their games.VIEW THE SPOT McDonald's: Who Are You Making Happy This Summer? TBWANEBOKO Amsterdam has released this spot directed via Pink Rabbit's Ishmael ten Heuvel for McDonald's asking one simple question, 'Who Are You Making Happy This Summer?'VIEW THE SPOT  NHL stars come together in this 'Better Days' spot announcing the return of hockey Aug. 1.VIEW THE SPOT Apple: The Whole Working From Home Thing The Underdogs are back in this new Apple film, watch as they navigating their new normal with lots of unknowns but one reliable constant: Apple helps unleash their creativity and productivity even when they're working from home. It's still a world of deadlines, meetings, group chats, conference calls, coworkers, and bosses. But it's also a world of kids, a dog, and a hairless cat. And it's a world where collaboration never misses a beat, whether the team uses iPad, iPhone, iMac, MacBook, or all of the above. Working from home (or working from anywhere) isn't new, but what you can make happen together is.VIEW THE SPOT The Automobile Association: Feel The Joy of Driving The AA is helping drivers - many of whom have been stuck at home during lockdown - get ready to get back behind the wheel with the confidence of knowing the AA is by their side, in a new campaign from adam&eveDDB and Goodstuff that celebrates the feeling of getting back on the road. Tukker the dog, the campaign's hairy hero, embodies the nation's visceral response to the exhilarating freedom and possibilities presented by a long-awaited car journey - however big or small. VIEW THE SPOT Stella Artois: Practise Makes Perfect Draught Combining subtle gestures, eye movements and interactions, Stella Artois and 19 Sound strike a balance between being both comical and classy for its latest spots. The client's brief was to create a music track that evoked a relaxed, sophisticated atmosphere, one that complimented the look & feel of the films. Having been involved in various jazz ensembles as musicians, and looking at the feel and vibe of some of the recent work created for Stella, Will and Jack at 19 Sound thought the best approach would be to use traditional jazz instrumentation.Agency: Acne VIEW THE PERFECT SPOT VIEW THE WORK SPOT VIEW THE INTERRUPTED SPOT  We have a long way to go to make America beautiful for everyone, but Dove thanks everyone who is doing their part to fight systemic racism in this spot created by Ogilvy Canada / UWG / Ogilvy UK. VIEW THE SPOT Spark: Matariki 2020 Kupu, Spark's te reo Maori translation app, gets a refresh in time for Matariki via agency Colenso BBDO. The app, which launched in 2018, translates the world around you into te reo Maori with a photo. This year, it reveals nine Matariki stars in objects found in your home, backyard or neighbourhood. The campaign, in guidance with renowned Maori astronomer Dr Rangi Matamua (Tuhoe), is designed to help New Zealanders better understand the intrinsic connection between Maori astronomy and the physical world. VIEW THE CONCEPT 7-Eleven: CLiQQ Rewards CataLIVE: The first ever live catalog Welcome to the CLiQQ Rewards CataLIVE - a live feed on all the newest rewards offered on the CLiQQ app! 7-Eleven's loyalty rewards program CLiQQ regularly offers a lot of exciting treats and exclusive promotions for their loyal fans. However, when they open the app to check out the Rewards Catalog, they're greeted with tiny images that reduce the offers' impact. To ensure this won't be the case for the special promotions they have lined up for 7-Eleven Day, CLiQQ decided to mount the Rewards CataLIVE - the first-ever live feed of treats up for redemption! Broadcasted on FB Live for all the fans to see, the Rewards CataLIVE showcases the treats in all of their glory, giving the products (and special surprise guests!) the spotlight, and the fans more motivation to redeem for themselves a treat. Agency: GIGILVIEW THE CONCEPT  adidas neo, the youth leisure sub-brand under the adidas Group has teamed up with Gudetama, the ever-popular Sanrio character to launch its summer social campaign on Douyin (TikTok China). The campaign created by TBWAShanghai, aligns with the summer launch of adidas neo's Gudetama apparel and sneaker collaboration. The iconic Japanese cartoon icon, Gudetama is a chilled-out egg with a very casual attitude towards life. Gudetama's attitude is thought to be similar to the younger generation's attitude in China today, to slow down the pace of life and enjoy the moments. The summer dance challenge on Douyin, the highly addictive short video streaming app, aims to encourage users to share their own interpretation of a lazy laidback summery dance video and adding the hashtag #goodday.VIEW THE SPOT Hair Recipe: Apple & Ginger / Kewi & Fig Sweetshop China has produced two films and a print campaign for P&G super-food inspired Japanese brand Hair Recipe. You are what you eat, so is your hair. Hair Recipe uses a proprietary method co-created with Japanese nutritionists, crafting a naturally derived combination of rapeseed oil and nourishing superfoods infusions. The two films depict the craftsmanship and dedication that went behind the brand's philosophy with discerning Japanese Aesthetics. They give life to the brand story where Hair Recipe has perfected an optimised recipe for hair. The camera movement throughout the film is designed to flow like a stream of water, taking the audience through the inner journey of a Zen master.VIEW THE APPLE & GINGER SPOT VIEW THE KEWI & FIG SPOT Ackermans: Faces of Change The 'Faces of Change' campaign created via 99c, Cape Town is celebrating the unseen superwomen in your community.VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT IWC Schaffhausen: Born of a Dream Scholz & Friends, Berlin / VMLY&R Network have released this 'Born of a Dream: A Boy From San Mateo' film for IWC Schaffhausen which tells the story of some of Tom Brady's most significant career milestones as well as taking a look at his childhood.VIEW THE SPOT  Suzuki and creative innovation network Iris, have launched a new integrated campaign to help get Britain's drivers back on the road. Sales in the auto industry are down 89% year on year thanks to Covid-19, but now that the government has given car dealerships the green light to re-open, Suzuki is racing ahead to show consumers that their showrooms are safe to visit once again and that they're offering the best deals on the market. With the help of two real-life Suzuki car dealers, Paul and Swara, the campaign sets out to assure the nation that it's safe to visit a Suzuki forecourt, as well as highlighting the amazing deals on their new Hybrid range. VIEW THE PAUL SPOT VIEW THE SWARA SPOT Horse Racing Ireland: On Your Terms Horse Racing Ireland and Folk Wunderman Thompson have today launched a new above the line campaign 'On Your Terms'. As racing resumes behind closed doors, the campaign encourages new and existing fans to get involved and enjoy everything the rollercoaster of horse racing has to offer, from the comfort of their own homes. The onset of Covid-19 and subsequent restrictions has had a major impact on large spectator sports including horse racing. While racing has resumed, albeit behind closed doors, fans feel they're missing out on the shared enjoyment and the culture that makes horse racing the exhilarating experience it was pre-Covid 19.VIEW THE SPOT « First « Previous Next » Last » 4 of 7 |
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Trouble Maker, UK launched 'Walk With Us' film for Peroni. 
British Food Banks has released this 'Feel Good Food' spot.