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Seen and noted
Burger King: The King & Mickey Combo Burger King hacks Disney to put Mickey on its free burgers.Mickey present in Burger King products without spending a dollar on copyright? Yes, the fast food chain in Paraguay launched the King and Mickey combo, which includes the classic grilled hamburger, fries, drink and a free panettone, a dessert widely consumed in this market during the Christmas season. The brand did not have to pay for the use of the graphic of the famous mouse since they implemented an alliance with Mickey, a local company dedicated to the elaboration of different foods, and whose logo has been similar to the well-known character since 1935 VIEW THE SPOT Jordan Commercial Bank: Nothing Else Matters Jordan commercial bank has a saving account service, where people can save and win 100k. We wanted to show that no matter happens around you when you are a winner, nothing else matter. No one can ruin your happiness. This will evoke a sense of curiosity in the viewers as they attempt to guess why these people aren't acting out in these situations. VIEW THE SPOT  Christmas is the perfect occasion to celebrate with our clients; we found the opportunity to speak in their language and with their products.VIEW THE AD Opendoor: Selling In A Hassle Free Wonderland Opendoor, an e-commerce platform for residential real estate, aims to change how people think about real estate by reinventing life's most important transaction with a radically simple way to buy, sell and finance a home. This holiday season, the brand and its agency partner Venables Bell + Partners are getting into the spirit with the next instalment in the series of spectacular For Sale signs. VIEW OUTDOOR  A bear market is the official term when a financial market experiences prolonged price declines. 2022 bearish market is the top talking point for investors worldwide. This Christmas ad was published in financial newspapers and on outdoor media in Londonâs financial district and tube.VIEW THE AD  Woodbridge has launched the latest extension of the 'Wine Your Way' campaign, which kicked off last year and encourages consumers to only follow one rule of wine: enjoy it however, whenever and wherever you want. Wine Your Way furthers winemaker and brand founder Robert Mondavi's core values of expanding wine culture in America by making great wines accessibleVIEW THE FISH SPOT VIEW THE CHILLED SPOT Volkswagen: Not Every Old Lady Is Trustworthy The famous Dutch Volkswagen commercial from 2010, 'Buying a Volkswagen from an Old Lady', is still one of the most popular spots the brand ever produced with millions of views. Here, a shy old lady sells her Golf, and its quality is tested critically by two potential buyers. They inspect the car from all sides, which is intercut by flashbacks of the old lady driving the Golf excessively like a race car. Convinced by the Golf's great condition, they finally buy the car. VIEW THE SPOT  As any good college football fan knows, the obsession is real. Especially heading into CFB playoffs. And since this modern fandom is non-stop, we needed to reassure fans that AT&T 5G can handle all of it and keep them connected to their teams all season long. Our national campaign, 'Too Much College Football is Never Too Much' is the perfect expression of this extreme fandom. In the latest film "The Launch," an astronaut resorts to some creative antics to delay the launch of his space shuttle in order to see the final play of his beloved Notre Dame Fighting Irish, demonstrating that with AT&T 5G, too much is never too much.VIEW THE SPOT  All over the world today, millions of children are constantly surrounded by violence, death, and suffering. These tragedies have been further exacerbated this year, with the acceleration of global warming (which in Africa has led to an unprecedented drought, causing a dramatic decrease in water and food resources), as well as the intensity of devastating conflicts for civilian populations, such as the invasion of Ukraine by Russia. VIEW THE WAR SPOT VIEW THE FAMINE SPOT VIEW THE MARRIGE SPOT  Saat&Saat wishes everyone a "Happy Times" in a new year!Saat&Saat, which undertakes the distributorship of distinguished world brands in Turkey and brings thousands of watch models to its consumers, has released its new commercial film about the happiness of giving gifts for the new year and the value of spending time together. In its new commercial, the brand says that it wishes everyone a "Happy New Year, Happy Times"in 2023. VIEW THE SPOT Keecap Sedaap: The New Legend Explore an enchanted world that comes alive with a behind-the-scenes look at the Louis Vuitton Holiday campaign! In close collaboration with director Gary Freedman (La Pac), the artists in Mill Paris created a Christmas fairytale. In this charming and positive story, we are all immersed in a romantic comedy between two iconic characters of the brand. Vincent Coni, CG supervisor and Alain Boutillier, VFX supervisor give us a glimpse into the behind the scenes of the holiday campaign.VIEW THE SPOT APOTHICary: The 12 Nights Of December Apothic's new digital and in-store programme hopes to inspire young millennial consumers to design their own unconventional holiday and New Year's celebrations with Apothic. The 12 Nights of December campaign, a digital play on the holiday advent calendar, makes the store the gateway to a digital experience, offering consumers deals on products and accessories, recipes, and games that can spice up holiday gatherings. VIEW THE CONCEPT  Royal Salute, the master of exceptionally aged Scotch whisky, has unveiled its first major new above the line campaign since 2019. "Enter a New Kingdom' will target a new generation of prestige audiences through a multi-channel, global campaign that highlights the brand's rich heritage, proud of its history, yet firmly engaged in the modern world, through a contemporary lens. Created in 1953 to mark the coronation of Her Majesty Queen Elizabeth II, the brand is steeped in tradition whilst boldly striding forwards in the modern world. The new campaign celebrates the vivid spectrum of Royal Salute's exceptional whiskies, each created to enchant and bring a spark of magic VIEW THE SPOT  Joint, an independent creative agency based in London, worked with PR agency Teneo to develop and produce a social media and digital campaign for the UK's leading furniture retailer, DFS. The agencies worked with top influencer Rylan Clark on the 'Things that make me, me' campaign, to show how to bring your personality to life through your home interiors. Joint and Teneo produced social and digital assets consisting of a series of videos that will run across Instagram, YouTube and Facebook. VIEW THE SPOT Budweiser: The World Is Yours To Take As fans were either revelling in or lamenting Argentina's hard-fought win over France,, Lil Baby and Budweiser released the music video for the FIFA single 'The World Is Yours to Take.' Filmed over four days in the lead-up to the World Cup Final, the video features influencers from Budweiser's BUDX World Cup activation in Doha and additional international artists, DJs, and creators. It was shot in World Cup stadiums and uses official footage from the games, along with Argentina's celebrations and clips from the rapper's performance at BUDX. VIEW THE SPOT JD Sports: King Of The Game Built by Meta Creative Shop, sportswear brand JD has released their 'King of The Game' universe. VIEW THE GAME SPOT VIEW THE CLAW SPOT VIEW THE FOOTBALL SPOT  New York-based production company Valiant Pictures and leading global children's entertainment company Spin Master debut the new boundary-pushing portable Valor Kick Scooter in a spot titled "Go Where Others Can't": an ad uniting the nostalgic scooter trend with a modern twist. The ad follows Venice Beach 'cool' kids living their oceanside life to the fullest, free to roam where skateboards legally can'tVIEW THE SPOT One Zero: Switch To Digital Private BankingShelter: This Is No Place To Call Home Shelter and AMV BBDO are launching a hard-hitting new campaign to highlight the terrible injustice of people left without a safe and warm place to call home this Christmas, as freezing temperatures grip the country. The arresting, heart-wrenching campaign, called "This is no place to call home" and created by AMV BBDO, juxtaposes the traditional cosiness of the festive season with the bleak reality for those without a safe place to call home. The campaign is running on billboards across the UK as well as online from 19th December with a call to action to donate to Shelter. VIEW THE 1 AD VIEW THE 2 AD VIEW THE 3 AD VIEW THE 4 AD VIEW 1 OUTDOOR VIEW 2 OUTDOOR Drugs For Plants: Rockefeller Christmas Tree Not content to just sit by and watch plants be massacred this holiday season purely for a sense of festive cheer, Drugs for Plants decided to do something about it. On 12/12, Major, a Brooklyn-based creative agency and creator of Drugs for Plants, organised a protest in the shadow of the greatest holiday crime of them all: The senseless killing of the Rockefeller Christmas Tree. A small but mighty crowd of twenty protesters captured the attention of hundreds of onlookers who gathered around to hear the protest leader rally the crowd against the yearly massacre of Christmas trees. "The yearly massacre of plants for mere holiday décor has gone too far," he shouted. VIEW OUTDOOR Terri & Sandy: Santas Slay 2022 was one of the worst years in history in terms of anti-LGBTQIA legislation, much of it targeted against the trans community. Independent advertising agency Terri & Sandy, which has always been a strong supporter of the LGBTQIA community, decided the holiday season was the perfect time to make a statement about the importance of inclusivity and acceptance. So a team at the agency came together to write, illustrate, and publish "Santa's Slay," an inspiring tale of Santa Claus breaking down gender barriers in loving support of a little boy named James. VIEW THE CONCEPT A Big Gay Donation Miriam Margolyes persuades the audience to host the 2030 World Cup in a gay friendly country, with her usual humorous style: using a cell phone and a briefcase full of cash. A social ad by Annex Films shot in Italy with Luca De Angelis' production service 20 Red Lights, with the funny Miriam Margolyes, who needs no introductions! Big Gay Donation is for a happier future, check out thebiggaydonation.gay VIEW THE CONCEPT  The Santos Tour Down Under (TDU) is home to the largest Festival of Cycling in the southern hemisphere. This year the TDU team were keen to look beyond their usual advertising schedule and create a warm Christmas greeting that would keep the event top of mind throughout the silly season and into the New Year. With a fun and familiar bicycle sound, "Be There With Bells On" delivered just that.PLAY THE SPOT  There is a ball that will not stop rolling now that the final match in Qatar is over: the ball for equality, integration and women's rights. A ball that is unstoppable, we present: Unstoppaball. Peanuts&Monkeys, the "evolutionary" agency based in Madrid, and Woman Leader, an international organization aimed at promoting female empowerment, get this ball rolling with the aim of ensuring that the rights that women have enjoyed for the first time in this World Cup in Qatar do not disappear this past Sunday when the ball stopped rolling, as explained on the website created for this campaign: www.unstoppaball.org For this reason, as a symbol of the campaign, they have created a soccer ball covered in women's hair (in a nod to the protests seen in Iran), the same hair that many of them remains cannot even show in public in many countries. of your environment.VIEW THE SPOT  As an industry, when it comes to the content we create for our clients, we hold it to an impossibly high bar. And yet, every holiday season, we seem to just slap our logos on trivial things like flasks, mugs, or other tchotchkes and send them out as gifts. If we're being honest, we can do better. Especially since most of these gifts end up in a landfill, which is becoming an ever-increasing issue. So, RPA set out to create a tongue-in-cheek celebration of the things that make advertising a hilarious industry to be in during the holidays. VIEW THE SPOT  Electric guitar meets electric toothbrush in a spot from Leo Burnett, Thailand VIEW THE GUITAR SPOT VIEW THE DENTIST SPOT VIEW THE SWOT SPOT Abu Dhabi Tourism: Big News With Shaq To announce their exciting event calendar for the winter of 2022, the Abu Dhabi Department of Tourism and Culture recruited famed NBA legend Shaqille O'Neal. Shaq is famously known for his love of Abu Dhabi, and the series of ads featuring Shaq as a news anchor borrow from Shaq's quirky online personality for some ROFL fun, while the events are the true star of the show. VIEW THE SPOT Kia: St Judes Children's Research Hospital: Joyride The end of the year marks a festive, feel-good time surrounded by love, happiness and gratitude. This holiday season, Kia partners with St. Jude Children's Research Hospital to spread holiday joy to the kids in a most inventive way, by creating an immersive experience that transports patients straight to the North Pole without ever having to leave the hospital. Kia's year-end sales event "Season of Giving Back" campaign, created by Kia and David&Goliath (D&G), leans into the season of giving by giving the children at St. Jude and their parents a real time, magical experience of the joy and wonder of the holidays. VIEW THE SPOT AnNahar Newspaper: Newspapers Inside The Newspaper To honour freedom of speech, IMPACT BBDO and AnNahar bring back publications that were shut down due to political failure and pressure. On Monday 12th of December, AnNahar newspaper was unlike any edition it had published in 90 years: each spread inside the daily edition was a different Lebanese newspaper that had ceased to exist in the last two decades or so. In a startling stunt under the name Newspapers-Inside-The-Newspaper, AnNahar used each spread within its daily edition to bring back to life an extinct newspaper,VIEW THE SPOT  F5 Shanghai has created this Nreal Air holiday commercial in the US market. It's a pair of AR glasses that offer cinema-grade visual experiences with 201-inch virtual screens. In what feels like an indie movie scene, we meet a family of four, who visits an elderly home. They're there for Nick's grandmother but his dad, Sam, warns that she's been getting worse. A heartbreaking moment later, we realize just how bad it has gotten when she canât recognize her grandchildren, let alone her own son. Nick and Sam, who clearly donât see eye to eye (Nick, an almost-adult-soon-to-move-out son and Sam, a somewhat-controlling can't-let-go dad) get frustrated and Nick storms out of there. Only⦠When he returns later that evening, the car is packed to the brim. He's up to something. London actors Orla O' Rourke, Alan McKenne, Norma Attallah, Mila Lieu, and Raiko Gohara are in the lead roles of this rare ensemble piece about losing and finding each other.VIEW THE SPOT Supercheap Auto:'Tis the Season To Be Super Christmas is a time for showing love to your entire family. Your mum. Your kids. And your 2017 Toyota Corolla. Supercheap Auto is 'Making It Super' with a campaign that encourages Australians to treat their cars (and themselves).VIEW THE SPOT  Through this campaign, AXA wanted to challenge preconceived ideas about the insurance business and highlight its employees' diversity and uniqueness. The message is based on what is essential for the brand, namely the human element and progress, which reminds us of AXA's purpose: "to act for human progress by protecting what matters". The choice of an animated treatment for this film sets it apart from the brand's latest productions. It also suggests that the story we discover is fictionalized,VIEW THE SPOT  Last Sunday witnessed the highlight of perhaps the most controversial World Cup ever: the final between France and Argentina. A splendid final on the field, but unfortunately less beautiful in the stands. De Morgen and mortierbrigade decided to blow the final whistle on this tournament by showing everything and everyone we were not allowed to see in the stands of the Lusail stadium: supporters with rainbow flags and One Love bracelets, workers who suffered heavily during the construction of the stadiums and activists denouncing the ecological impact of this World Cup. VIEW THE SPOT Musti Group: Be Aware Of The Dogs The new year is once again celebrated around the world, but in many homes New Year's Eve is the scariest day of the year. Many dog owners spend the evening hiding in the bathroom trying to comfort their panicking pets. The sounds of fireworks make the evening a nightmarish experience for most dogs. The Nordic pet care specialist Musti Group wants to bring this problem out in the open by installing a 20-foot virtual dog, Musti, at the official New Year's event of Helsinki city. Musti has been created and animated with 3D technology, and it hears and reacts to the sounds of fireworks like real dogs around the world. The Be aware of the dogs campaign is also visible in outdoor advertising around all the biggest cities of Finland. VIEW OUTDOOR Skoda: Tiny Billboards The Czech car manufacturer Å koda wants to inform car drivers about its growing offering of electric vehicles by "hijacking" its competitors in its latest campaign "Tiny Billboards". By placing miniature out-of-home billboards in parking lots in urban areas, Skoda wants to reach drivers of competing car brands through the rear view camera and the infotainment display inside the cars. The agency Nord DDB has created the campaign. A large part of all traffic in urban areas is attributed as a result of drivers looking for somewhere to park their car. Therefore Å koda has placed miniature out-of-home advertisements in parking lots in a few urban areas in SwedenVIEW OUTDOOR  In a new campaign for steel maker SSAB, Forsman & Bodenfors took the water by-product from the client's CO2 free steel making pilot plant, bottled it and called it Pure Waste in order to showcase that it is now possible to produce fossil-free steel. The Chief Technology Officer of SSAB took the water to the United Nations climate conference (UNCOP27) and drank it for the world to see. VIEW THE SPOT  WhatsApp, from Meta, has launched a new campaign that reveals the impact of connecting with friends and family ahead of the New Year. Created by AMV BBDO, the work illustrates WhatsApp's unique role in helping people have private conversations during the most universally shared cultural moment of the calendar year. While many enjoy the parties, the noise, being up at midnight and fireworks, for most people the emotional reset of the New Year isn't about midnight or raising another glass. It's the moment they connect with the people that matter most via private texts and calls that bring us closer together. WhatsApp repeatedly sets records for the amount of text messages and calls on New Year's Eve, as people turn to the app to reach the ones that matter most. VIEW THE SPOT  The fires in Spain devastated over 300,000 hectares in 2022, making this the year when the largest area of forest of the past 25 years went up in flames. To prevent the 2022 forest fire data from being forgotten, and remind us that we need to take care of forests all year round, Proximity, experts in data and how to use them to generate creative ideas, has taken advantage of the Christmas season and more specifically, a global icon of this time of year, i.e. the typical Christmas jumper to launch the "Ugly Data Sweater" initiative, along with the NGO Reforesta.VIEW THE SPOT |
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