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Seen and noted
Kayo Sports: Nowhere is safe from footy Kayo lets you stream every game of footy - anytime and anywhere in Australia. Which means nowhere is safe from footy. The TV campaign features professional football players from both NRL and AFL, while the radio campaign features 2 of the best commentators in each code.VIEW THE BUS STOP SPOT THE SUPERMARKET SPOT THE CAMPING SPOT THE KID'S BIRTHDAY SPOT THE FURNITURE STORE SPOT THE HARDWARE STORE SPOT THE LIBRARY SPOT THE SHOPPING MALL SPOT THE WEDDING SPOT VIEW THE AFL AD VIEW THE NRL AD  Bankwest are giving away two seats to every event at Optus Stadium or RAC Arena for a year - offering a chance at a lot less FOMO (fear of missing out) on Perth's best events. So, we created a little FOMO of our own - the fear of missing out on the potentially life-changing consequences of entering the competition. Agency: UNION produced by The Brand AgencyPLAY THE SPOT  This is the story of a guy who has just broken up with his life partner. His car. He sells it locally so he can still see his old flame every once in a while.Agency: Clemenger BBDO, Sydney VIEW THE FOND FAREWELL SPOT VIEW THE OLD HOBBIES SPOT VIEW THE COUPLE TEST SPOT  Volvo Trucks' latest launch film has reached new heights. To demonstrate the power and strength of its four new vehicles, Volvo built a colossal 15-metre, 58-tonne truck tower, stacking its four new trucks on top of one another. Adding to that, they stood president Roger Alm on top. In the truck industry, releasing one truck is a huge project. But releasing four at the same time is almost unheard of. When renewing the entire range of heavy duty trucks, Volvo Trucks went for a different approach. The unusual film, created by Forsman & Bodenfors, is set in the dead of night and starts by showing the truck tower as a huge monolith glowing in the distance. VIEW THE SPOT VIEW THE BEHIND THE SCENES SPOT Bvlgari: Never Too Much MPC has teamed up with Anomaly to provide VFX and colour on 'MAI TROPPO' (Never Too Much), the stunning new spot for Bvlgari. Crafted in close collaboration with Chernobyl's director, Johan Renck, the powerful ad features Zendaya, Naomi Scott and Lily Aldridge sharing the same fierce, brave and unapologetic approach to life as they steal the spotlight through vibrant and intense images. Captured in the streets of Rome - the brand's native city, the ad is described as 'an ode to joy, happiness and the exuberant Roman way of life'.Agency: Anomaly, Amsterdam VIEW THE SPOT WorkSafe Victoria: Manslaughter Director Armand de Saint-Salvy has unveiled his latest work for WorkSafe Victoria and McCann Melbourne, highlighting the Victorian Government's new workplace laws whereby, from July, workplace manslaughter will be a jailable offence. Produced by Exit Films, the second spot in the WorkSafe Enforcement campaign suite follows one employer whose criminal negligence leads to a tragic accident.VIEW THE SPOT  Heineken has launched a new When You Drive, Never Drink responsible consumption campaign featuring father and son duo, and former Formula 1 World Champions, Keke and Nico Rosberg. Through a relatable story of familial rivalry where the pair compete with each other in activities such as tennis and fishing, the TV commercial highlights that no matter how confident a driver you are, the best driver is always the one that doesn't drink and drive. The insight for the campaign was drawn from Heineken's global research on drink driving triggers.Agency: Publicis, Italy VIEW THE SPOT VIEW THE BEHIND THE SCENES SPOT  At a time in which people who identify as being of African descent are still vastly underrepresented within advertising, PR and related industries, Black History Month needs to be one of the many vessels through which authentic, systemic change is made. But who is responsible for bringing about this change? What will it take? Progress has been made but why is it so slow? This February at 72andSunny NY, we told the human stories of the Black folks in our office in hopes that it inspires the industry to reflect, answer those questions honestly, and start collectively doing the work to make advertising as a whole more equitable. VIEW THE ALEX SPOT VIEW THE LEIA SPOT VIEW THE ERIC SPOT VIEW THE SALIYL SPOT LGBT ISRAEL: We Are at Week...Telco Circles.Life: Heartbroken Charlotte Singapore-grown telco Circles.Life knows how many Australians are in unhappy relationships with their telcos, so they turned these complaints into an advertisement disguised as a breakup letter by a allegedly heartbroken lady called 'Charlotte'. The telco which launched in Australia in September last year made this bold move to highlight how the Aussie telco experience is likened to a unhappy relationship and their promise of being a better telco experience for all. VIEW THE FIRST AD VIEW THE SECOND AD  When a Six Nations rugby match ends, the players of the two national teams socialise drinking together as a sign of fair play and the so-called âthird halfâ officially begins. Saatchi & Saatchi Italy developed an idea inspired by this consolidated ritual in the world of rugby. Birra Peroni (the most popular Italian beer, the Italian official sponsor of the Italian Rugby National team and of the Third Half Event at the SixNations) symbolically exchanged its traditional glass with one of his main competitors: Guinness (the main international sponsor of Six Nations) before the game played at the Olympic stadium in Rome. VIEW THE AD Stella Artois: UnCanceling This Leap Year, we're granted the gift of time with an extra 24 hours and Stella Artois wants to help consumers make the most of it. Stella believes that time is the most valuable currency we have and is encouraging people to "UnCancel" plans and catch up with friends and family over a Stella - paid for by the brand! Stella Artois released a short film this morning that brings attention to the value of time and unveils the latest way Stella is helping people savor life together. VIEW OUTDOOR Liga Contra el Cáncer: I Use Sunblock Peru ranks first in the world in matter of ultraviolet radiation, where skin cancer has been increasing alarmingly with about a thousand new cases of melanoma. To make people be aware and protect themselves, McCann Lima developed for Liga Contra el Cancer the initiative #YoUsoBloqueador (#IUseSunblock). So it painted with sunblock the faces on the billboards of 21 brands that advertise on the Panamericana Sur. This is the busiest highway among Lima and the country's coastline, where in summer season an average of one million 600 thousand vehicles with millions of people go to different Peruvian beaches .VIEW OUTDOOR Girls Girls Girls Magazine: Be a Lady They Said Cynthia Nixon narrates and stars in thie 'Be a Lady They Said' spot for Girls Girls Girls Magazine. VIEW THE SPOT Coates Hire: When you Needa... A breaking campaign for Coates Hire positions the equipment hire company as tradies' secret weapon when faced with challenges that call for different tools.Starring fictional tradie Todd and his eager apprentice Benno, the campaign is the first from The Royals since winning the Coates Hire account at the end of 2019. VIEW THE SPOT  "If you've ever called a GIF a Jif, we forgive you." That's the word from Jif peanut butter and GIPHY as they team up to settle the great debate over how to pronounce GIF (hard-G please), in a playful new initiative created by Publicis Groupe. The #JifvsGIF lineup includes a limited-edition 'GIF' peanut butter jar available immediately on Amazon, a suite of custom Jif GIFs created in partnership with GIPHY, as well as a satirical video written by PSOne and produced by Funny or Die, featuring linguistics 'Professor' Gary Goodman (pronounced Jary Joodman) angrily (pronounced anjrily) refuting Jif's stance. VIEW THE SPOT Donner Sang Compter: Blood Unity On the Day of Ashura (September 10th), and in observance with an ancient religious ritual, members of the Shiite Muslim Community in Lebanon, engage in mass blood-letting marches to honor Hussein Ibn Ali, grandson of the prophet Muhammad. But in Lebanon, currently experiencing political strife, there is no central blood bank. Patients have to rely on their relatives to find blood in times of need, sometimes from private donors or in some cases, from the black market. VIEW THE SPOT  KFC isn't afraid to do things properly. Finger lickin' included. So today, the Kentucky Fried Chicken connoisseurs are helping the UK remember that finger lickin' is part and parcel of the KFC experience, literally. To do this, a new ad campaign by Mother in London has been launched to bring the unmistakable Original Recipe taste that people can't help but crave, to the forefront of everyone's minds. Finger lickin' good is one of the world's most iconic advertising slogans and deserves its place in the hall of fame - for both fried chicken and advertising - and that's why it is back with a bang at the heart of the newest work for KFC. VIEW THE SPOT Department for Transport: Everyone's Journey In the UK, disabled people travel up to a third less, and one in four say negative attitudes from other passengers prevent them from using public transport1. This represents millions of people who feel they can't get around, which has an impact on access to employment, healthcare, education and social activities. To raise awareness of this insight, the Department for Transport launches It's Everyone's Journey today. The campaign, created by VMLY&R in partnership with Nexus Studios' Oscar-nominated directors Smith & Foulkes, is composed of a series of charming animated films, prints and radio. VIEW THE BUS SPOT VIEW THE TRAIN SPOT Voxel Sofa by Bjarke Ingels Group World renowned architect Bjarke Ingels' company BIG has developed the ultimate modular sofa system for Common Seating. Frame was thrilled to be asked to create a film that visualises the minimal elegance as well as the flexible, customisable nature of this furniture piece. The creative concept at the heart of the film derives from the voxel - a three dimensional pixel that represents a value in a three dimensional grid.VIEW THE SPOT Nando's Malaysia: Our Peri-Peri Chicken Burger, After 3-4 Mins Fishermen Integrated has created this 0% preservatives, 100% tasty, it can't last long spot for Nando's Malaysia.Agency: Fishermen Integrated VIEW THE AD  Tesco has announced that it has introduced a new range of fabric plasters that are available in three skin tones - light, medium and dark - to better represent the nation. This important step sees the new plasters go on sale in Tesco stores nationwide and online from today, February 24th, at a price of 1pound. Tesco developed the plasters after a colleague spotted a now-viral Tweet, which described the emotional response one man had the first time he used a plaster that matched his skin tone. Agency: BBH, London VIEW THE FIRST AD VIEW THE SECOND AD Transporter Vans: Regretable Mistakes Small businesses make some regrettable mistakes on the road to success, but at just $39,990, purchasing a Volkswagen Transporter van won't be one of them.Agency: DDB, New Zealand VIEW THE CONSTRUCTION MEN AD VIEW THE JERRY'S FIREWORKS AD VIEW THE VEGAN MEAL CO AD Brämhults: Reclaim February In Sweden, sick-leave is the highest in February. Every year. It also has consequences for society, both in terms of economy and productivity. Making February a better month thus benefits not only ourselves but society as well. So Bramhults juice has decided to take up the fight against darkness, illness and sedentary. Using the power of nature in a juice shot, it's time to Reclaim February. If you are in Gothenburg, Sweden and in case of health emergency, just break the glass to get a shot including chili, turmeric and black pepper.Agency: Stendahls VIEW OUTDOOR Verizon FiOS: The Cornered Store Verizon and McCann New York teamed up to shut down a Bodega in NYC and reopened it with fees just to share how Fios is different from other cable providers. VIEW OUTDOOR Courageous Conversation: Not A Gun Black people are three times more likely than white people to be killed by police and 50 percent more likely to be unarmed when killed. To raise awareness of this issue and to offer a solution, Courageous Conversation Global Foundation (CCGF), the award-winning protocol for effectively engaging, sustaining and deepening interracial dialogue, will launch the 'Not a Gun' campaign in Austin, Texas. Corresponding to the cases involving Trayvon Martin (Skittles), Stephon Clark (a cell phone) and Eric Garner (cigarettes), the print and outdoor ads created by Goodby Silverstein & Partners (GS&P) for the campaign, picture products such as candy bars and cell phones in the hands of people of colour, except with the twist that the products are labeled with the tag 'Not a Gun.' VIEW THE TV SPOT VIEW OUTDOOR VIEW THE PRINT AD Citroën E-Berlingo: Electric and Sustainable Inbrax, Santiago, have created these ads for Citroen, ChileVIEW BEARS OUTDOOR VIEW KANGAROOS OUTDOOR VIEW MONKEYS OUTDOOR McDelivery: Working LateWe all have days when things just go wrong at work. On days like these, often the last thing anyone feels like (or has time for) is making dinner. Fortunately, McDelivery has the solution, with Macca's delivered straight to your door. To tell this all too familiar story, we enlisted the help of history's most under pressure employees and told their true, career changing tales. Agency: DDB PLAY THE SATELLITE SPOT PLAY THE LAKE SPOT PLAY THE TRAINS SPOT Huggies: Be Comfortable in Your Skin Today parents face constant judgement. In fact, 71% of Australian parents say there is more parental judgement now than in the past and it's causing anxiety, mental health issues and damaging relationships. That's why Huggies is rallying for an end to parent-shaming through the launch of the 'Be Comfortable in Your Skin' campaign; with a focus on showcasing real Aussie families and their everyday struggles. Agency: Ogilvy, Sydney.VIEW THE PARENT PERFORMACE REVIEWS SPOT VIEW THE BE COMFORTABLE IN YOUR SKIN SPOT  Taxes are a vast and intimidating world and can be daunting for most Canadians, especially those who don't have an accountant or financial background. For them, Intuit TurboTax has a full spectrum of tax filing solutions. Intuit's vision is financial freedom for everyone, so in order to reinforce this, we developed a spot that sought to empower the 99 percent and bring to light the reality that those who we consider privileged generally have people in their corner during tax season, and now with TurboTax every Canadian can also have experts in theirs.Agency: Juniper Park TBWA VIEW THE SPOT  RadicalMedia's Mollie Mills directed 'Underdog', a promo spot for The Grammys. This promo video highlights an all female choir performing 'Underdog' by Alicia Keys. The choir is made up of women of all ages, colours and body types. This promo shines light on the fact that only 2% of popular music is produced by women and we should strive for change. This is beautifully shown through women sitting down and only one woman left standing, representing the 2%. The message is clear and shown through the storytelling of music. This represents The Grammys and womens' voices well, especially being directed by a woman and by displaying strong female empowerment through music.Agency: TBWAChiatDay, LA VIEW THE SPOT  Casey House and Bensimon Byrne are launching the latest Smash Stigma campaign with the release of 'never-before-seen' episodes of Friends and The Office. This year's campaign explores how popular culture has the power to change perceptions of those living with HIV/AIDS, and has rallied the support of television host and correspondent, Karl Schmid, television personality and pop culture expert. Watch the episodes and the docuseries, Untold Stories of Stigma here #smashstigma.VIEW THE FRIENDS SPOT VIEW THE OFFICE SPOT  The second of Barnardo's 'Believe In Me' awareness-raising adverts launches today, highlighting the issue of child sexual abuse. The advert is designed to shine a spotlight on Barnardo's tireless work; every year they support thousands of children and young people who have been sexually abused and exploited. This crucial work wouldn't be possible without the support of the public. The advert, created by FCB Inferno, which focuses on Barnardo's specialist support for young people affected by sexual abuse or exploitation, will air for the first time tonight.VIEW THE SPOT Drug Free Kids Canada: Edible Gummies Edible gummies are mischievous beings, they'll catch you off guard and make you do silly things. Well, that's exactly what they're doing in this film from Blinkink directing duo and puppeteering masters Jonny&Will. The film was produced by BLINKINK through dreamboat with the agency Bleu Blanc Rouge in Toronto for Drug Free Kids Canada. The film follows gummy bears as they cause carnage around a house. Laptops are ruined, dresses are shredded and one gummy bear even pisses in a fountain. Who knew gummy could do such things! The puppeteered bears have a fantastic tangible feeling to them that CG just wouldn't give. It's real life chaos, from real life gummies.VIEW THE SPOT  The latest director to join Dog Eat Dog's growing roster, Lionel Mougin, continues his established relationship with AXA, showing just how far self-belief can get you. The film was shot around Liverpool and features some of the Champion League-winning team's biggest players, including Sadio Mane, Virgil Van Dijk and Mohamed Salah as well as manager Jurgen Klopp. This is Lionel's third collaboration with AXA since they were announced as Liverpool FC's official training kit partner in May 2019. VIEW THE SPOT Highway Harley: There Are No Words Some sound effects you just can't fake. So we recorded a real Harley Davidson for this. Pure ear candy for the target audience. There are no words to describe the feeling you get on a Harley Davidson, so there are (almost) no words in this ad.Agency: CREATE @ NOVA Entertainment PLAY THE SPOT  M&C Saatchi have launched a new ad for Royal Mail. 'Meow' was created to support the launch of new stamps released by Royal Mail to mark the 25th, and latest, James Bond movie No Time To Die. The stamps are inspired by classic James Bond opening sequences and feature the six actors who've played 007. The ad was produced by Rattling Stick and directed by Austen Humphries.VIEW THE SPOT  Completely invisible on a dark winter night, a woman and her faithful dog take a run in the park in the latest national TV and cinema campaign for Volkswagen, created by adam&eveDDB. Revealed only by the mist of their breath and their shadows under lights, their journey takes a thrilling turn as they encounter Volkswagen's new flagship Touareg Black Edition in the fog that surrounds them.VIEW THE SPOT Paddy Power: Cheltenham's Coming Home Hollywood heavyweight Colm Meaney will front a new Paddy Power advert, which stokes the sporting rivalry between Ireland and England ahead of the Cheltenham Festival. In the ad - which will be broadcast for the first time tonight (Friday 21st) - the Star Trek actor aims various tongue-in-cheek digs at England's supposed 'slights' against his nation. Agency: The Public House VIEW THE SPOT |
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FCB have created these ads for LGBT, Israel
Nike honours Kobe Bryant in this spot created via Wieden + Kennedy, Portland.