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Seen and noted
 More than 500,000 animals are mistreated every year as a result of tests carried out in laboratories for cosmetics production, and to communicate Etnia Cosmetics is cruelty-free, we did not do a typical campaign with models and makeup, we did one with their real beneficiaries: animals.VIEW THE 6 ADS  So, in collaboration with renowned designer Love Hulten, Way Out West will create a unique, fully functional stage that will play live recordings from Way Out Westâs headlining artists for what might be the largest, yet smallest crowd in history: sperm and eggs getting 'ready to rumble' in laboratory. The Future Fan Stage will be placed and activated at the Swedish IVF clinic Eliva in Stockholm. VIEW THE SPOT  In the second year of its five-year partnership with Major League Baseball (MLB), Booking.com, taps into historic baseball rivalries to prove that through its choice of hotels, travellers can become a fan of any US city - even their baseball rivals. Agency: Zulu Alpha Kilo NY.VIEW THE 3 SPOTS Paris Olympics: From The Streets Of Paris For centuries we've been obsessed with the streets of Paris, which feature in some of the worldâs most famous artworks. This campaign reimagines Paris and the Olympics in a 19th century impressionist style, using generative AI to incorporate modern athletes into Olympic events hosted at some of the most iconic Parisian landmarks. VIEW THE SPOT VIEW 3 OUTDOORS Tataki Auckland: Unlimited Happy Guide In a bid to boost positivity in New Zealandâs largest city, TÄtaki has sought advice from the happiest place in the world. Introducing the new face of Auckland, from Finland.VIEW THE 4 SPOTS WA Health: Don't Assume You're Immune The WA Department of the Premier and Cabinet and Department of Health have kickstarted a new effort to tackle vaccine misinformation, through a public awareness campaign created by 303MullenLowe, Mediahub and Carat WA. VIEW THE SPOT VIEW OUTDOOR  Home improvement retailer, Wickes is reminding one particular person whoâs moving house this weekend that help is on hand to make it feel like home, in a campaign created by the independent ad agency St Lukeâs.âNew cabinet?â is an OOH campaign which breaks today, following Labourâs general election victory. It features a simple poster, reading: âNew cabinet, Keir? Our kitchen experts are here to helpâ, along with branding for DIY retailer Wickes, which has 230 stores across the country. VIEW 2 OUTDOORS Karangahape: Eat It Karangahape Road, the Kings Cross of New Zealand, Aotearoa's most gritty and notorious strip. The time had come for the road to take on ârestaurant monthâ. So we created EAT IT, a campaign that serves as an ode to the road's provocative attitude, powerful sexuality and one of a kind gastronomical offering.VIEW 4 OUTDOORS Mercury: Passwords On The Back Mercury, one of New Zealandâs biggest energy companies, now does broadband. To let people know we offer internet, we had to let them know we KNOW internet.VIEW THE 3 CONCEPTS  Bingle â insurance without the frills â found their audience were heavy punk listeners. So, we ditched the elevator music and traditional script, and blasted a punk ad straight into their playlists. PLAY THE 2 SPOTS In life, slow is bad. Like waiting for a radio ad break to end, supermarket aisle dawdlers, 3pm slumps or standstill traffic. Argh. Slow bad. However, in yogurt, slow is good. Gippsland Dairy is thickened over days, not hours making it richer and creamier, it's⦠Slow Good.PLAY THE 4 SPOTS  Wangkanai Organic Sugar, the superior natural sugar. Even the ants are keen to climb up to it.Agency: Dentsu Thailand. VIEW THE SPOT Sophies Legacy: Lost Veterinarians are four times more likely to die by suicide than the average person. Sophie Putland was one of them. Sophieâs Legacy â founded by her parents, Garry and Kate Putland â is committed to addressing the mental health crisis that affects the vet profession across Australia. VIEW THE SPOT VIEW OUTDOOR AAMI: Lucky You're With AAMI When young athletesâ aspirations exceed their skill, it creates a unique challenge for Australian households. Showing how AAMI helps easily put things right, is the focus of a new campaign developed by Ogilvy.VIEW THE SPOT VIEW OUTDOOR Spotify: Reflections With a mixture of traditional values and global aspirations, being community driven yet yearning to be able to express themselves as individuals, Nigerian Gen Z's are navigating finding belonging. Because they arenât sure how or when to be themselves.VIEW THE SPOT Coca Cola Dominos Pizza: Soccer Maestros
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July 06, 2024 12:33  Every four years, one of the events where Dominoâs and Coca-Cola become more relevant than ever takes place: the Copa America.To celebrate, weâve decided to reward Ecuadorians who have spent years sharing their football knowledge over a delicious pizza and a refreshing drink.VIEW THE 4 ADS  The piece adopts a gamer aesthetic to promote traffic safety, aligning with the geek culture trending during a major event in Fortaleza. Capitalizing on this trend, the campaign connects with a young and engaged audience, creatively and impactfully highlighting the importance of respecting speed limits and avoiding risky behavior on the streets.VIEW THE AD  Gender violence is not only produced by two, many couples have young children who have to witness violent and aggressive acts, where the blows, screams and cries are present. The aggressor only thinks of attacking, the victim defends herself and the children are the spectators of this terrifying act affecting their emotions and even their lives. VIEW THE ADS Karangahape Road Business Association Karangahape Road, the Kings Cross of New Zealand, Aotearoa's most gritty and notorious strip. The time had come for the road to take on ârestaurant monthâ. So we created EAT IT, a campaign that serves as an ode to the road's provocative attitude, powerful sexuality and one of a kind gastronomical offering.VIEW OUTDOOR  wander through the mayo aisle of any supermarket and youâll see a sea of blue and yellow labels. While they might trick your eyes, theyâll never trick your tastebuds â because lookalikes donât tastealike.VIEW OUTDOOR GMW: Australia & New Zealand Fullback As the official automotive partner of the One New Zealand Warriors, GWM are a big part of the NRL club. So when asked to write a campaign celebrating the sponsorship, there was already a natural synergy in comparing the brute strength, agility and powerful performance of the Tank 300 to every single player on the team. When you look at the sheer size of some of these athletes, âTankâ is most definitely a word that springs to mind. And from there, the campaign almost wrote itself as we created a different ad for every position on the field.VIEW 7 OUTDOORS  We found something inevitable that football fans do when they're nervous: they bite their nails. We took advantage of this truth to tell them there's a better crunch to calm their nerves: KFC's crunch. That's why, through a Digital, Print, and OOH campaign, we reached thousands fans in the region to tempt them to enjoy KFC's crunch during the Copa America.VIEW 3 OUTDOORS  Dan Murphyâs are the undisputed leaders of Australiaâs liquor industry. This new brand campaign celebrates the many human truths behind the drinks we choose to drink. From picking the perfect bottle for a mate whoâs not really that good of a mate, to a little something for the person whoâs given you everything.VIEW OUTDOOR  To increase awareness of Victoria Policeâs Online Reporting service for stolen property, we installed a forced perspective optical illusion on one of Melbourneâs busiest streets, transforming a wall into a cross-section view of a garage where a bike has been stolen. VIEW OUTDOOR Amnesty International Italy: The Humanity Check On October 7th a devastating escalation unfolded between Israel, Hamas, and other Palestinian armed groups. In the midst of this turmoil, Amnesty International launched a digital campaign to turn social viewers into activists. "The Humanity Check" leveraged the logic of reCAPTCHA to catalyze social action, transforming routine verification into an act of human solidarity. It challenged the passive online viewers to become agents of change. Each post, infused with up-to-the-minute statistics, culminated in a "Humanity Check" and a call to action to sign our petition for a ceasefire.VIEW THE CONCEPT Cracker Barrel: Invisible Cookbook In a new campaign led by Courage Inc., the iconic cheese brand Cracker Barrel reveals their first step in combating food waste by turning leftover ingredients into mouth-watering recipes, with the help of some cheese. In partnership with notable Canadian chefs Trevor Lui and Devan Rajkumar, Cracker Barrel has designed the Cracker Barrel Invisible Cookbook platform to inspire culinary ingenuity by demonstrating ways to transform your recipe-list leftovers into new, delicious recipes that are sure to keep you coming back for seconds.VIEW THE CONCEPT LG: Menopause Mode LG is rolling out beta testing for its newest project and feature - Menopause Mode. By integrating artificial intelligence, ThinQ connectivity technology, and smartwatches, the brand is able to provide a solution to identify and quickly respond to a serious problem faced by women in menopause: hot flashes, waves of heat that cause discomfort and affect sleep, compromising overall well-being. The initiative, created by AlmapBBDO, uses a smartwatch app, pairing wearable tech with a LG air conditioning unit. VIEW THE CONCEPT Deutsche Telekom: The Summer To Remember Europeâs most valuable telco brand, Deutsche Telekom, has launched a new campaign with creative partners Saatchi & Saatchi. Entering Whatsapp group chats across Europe, the AI Chat Bot, No Excuses, continues the brandâs commitment to help Gen Zs to make memories and step away from the pressures and stresses for a summer to remember. This year Deutsche Telekom went straight to the source - Whatsapp - the place where all plans for the summer get made, and often get broken. VIEW THE CONCEPT We take advantage of the fact that rain sounds like oil when we fry our chicken to create the most relaxing LoFi Girl-style beats.PLAY THE 2 SPOTS Australian Building Company : Zero Percent InterestHBO House Of The Dragon: Protect The Flock HBOâs House of the Dragon has returned to New Zealand, bringing with it the civil war between the two great families. And when a nation is founded on sheep and the war is between dragons, the stakes are much higher. To get ready for the premiere, DDB New Zealand and NEON put a truly kiwi twist on the show and created Baatlewear â armour protecting New Zealand sheep from becoming dragon food. VIEW THE SPOT VIEW OUTDOOR  Dan Murphyâs are the undisputed leaders of Australiaâs liquor industry. This new brand campaign celebrates the many human truths behind the drinks we choose to drink. From picking the perfect bottle for a mate whoâs not really that good of a mate, to a little something for the person whoâs given you everything.VIEW THE SPOT  Today, global creative agency Creature London unveils Jose Cuervo's ground breaking new campaign under Cuervo's brand essence 'Liberate Your Spirit'. VIEW THE SPOT  adam&eveDDB New York, in collaboration with BlueForge Alliance, announces the launch of their new campaign titled 'Built To Last.' This new initiative aims to raise awareness about the vast and rewarding career opportunities in maritime manufacturing. VIEW THE SPOT  Tito's Handmade Vodka introduces its new campaign 'Staycation with Titoâs', which offers a refreshing approach to enjoying a well-earned vacation this season. The social-led campaign, created with Titoâs lead creative agency Arts & Letters, VIEW THE SPOT  To set the scene, beginning July 1 Arby's is answering fans' calls and bringing back Potato Cakes nationwide for a limited time. Fans have mourned the loss of Potato Cakes since they disappeared in 2021. Since that time, the iconic side item has seen a passionate fan base growâin the past year alone, Potato Cakes have been mentioned more than 10,000 times on social media,VIEW THE 2 SPOTS  Fresh from her acclaimed Glastonbury headline performance this weekend, and to celebrate exclusive O2 Priority access for tickets to Dua Lipa at Wembley Stadium, O2 and VCCP London have brought back their iconic âWalk Adâ starring the pop icon. O2âs latest campaign sees Dua join a stellar lineup of artists including Ed Sheeran, Beyoncé, Coldplay, Lady Gaga and Foo Fighters who have previously featured in their own âWalk Adâ VIEW THE SPOT  The Swedish summer can be unpredictable and often quite cold. But in a new outdoor campaign from IKEA, made in collaboration with Akestam Holst NoA, the brand aims to maximize the available sun hours. A specially built billboard, controlled by a GPS motor, reflects natural sunlight to outdoor seating areas that would otherwise be in the shade. Thanks to the GPS, the mirror's angle is automatically adjusted in real time according to the sun's position to ensure a moment of warmth.VIEW THE SPOT  Donât come to Oslo if you donât want Michelin restaurants, beaches, stunning parks and world-renowned art within walking distance.VIEW THE SPOT « First « Previous Next » Last » 2 of 1409 |
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