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Seen and noted
 Ketel One Botanical, has launches a new creative campaign as part of the brand's popular 'Made to Cocktail' campaign. The campaign, in partnership with creative agency Alto, encourages consumers to elevate their cocktail experience by celebrating those who know how to appreciate all of the ingredients of what makes it perfect: the setting, the people, the vibe and, of course, Ketel One. The artistic direction and style matched the 'Made to Cocktail' direction through similar motifs like 'Give me a cocktail with Ketel One Botanical,' stylish, aspirational characters, and a recognisably bold, cinematic aesthetic. VIEW THE SPOT  The ad campaign, Hard Days Deserve a Hard Lemonade, will feature new characters, Hank and Joel, as the brandâs gatekeepers. Audiences will find the duo stationed at a neighbourhood convenience store as they encounter a variety of customers who have experienced hard days and are looking for Mikeâs Hard Lemonade. Hank and Joel will bring a humorous touch to the serious business of rewarding hard-earned thirst with a refreshing Mikeâs Hard Lemonade. VIEW THE 3 SPOTS  Bumble unveils their new and cleverly crafted campaign directed by Dana Campanello, produced by Easy Mondays and Poster. The campaign introduces users to the latest additions to Bumble's platform, including the incognito mode, interest badges, and advanced matching features, all designed to enhance user privacy and improve matches based on shared interests. VIEW THE 3 SPOTS  FlashTest is a campaign to raise awareness about the most common eye cancer among children under five and to promote early detection by encouraging parents to take a simple photograph with a cell phone using the flash. This mobile-first campaign targets mothers of young children, based on three cultural insights: VIEW THE SPOT  A new :60 brand spot titled '80 Degrees' leads the campaign and continues Nescaféâs creative relationship with director Omri Cohen, who helmed the brandâs award-winning 'How the World Says Coffee' and 'Jars' short films. In '80 Degrees,' we see how coffee lovers around the globe prepare for their special cup as they wait for their pots to reach an ideal boil.VIEW THE SPOT  HubSpotâs new creative campaign, 'And Thatâs Why We Use HubSpot,' highlights the breadth and scope of HubSpotâs revamped core product hubs, reinforcing its category leadership in marketing, sales and service.VIEW THE SPOT  Wayfair, one of the worldâs largest online destinations for all things home, launches the third iteration of its integrated strategic campaign âGo Your Own Wayfairâ. This is the first spot of the campaign developed by Jung von Matt LONDON for Wayfair.co.uk. The new spot âGet it out of your head and into your homeâ tells the story of a woman who canât stop thinking about furnitureVIEW THE SPOT  The CEOs from the Bank of Antandec are back with two new instalments of the award-winning campaign for Santander, this time joined by veteran journalist Jon Snow. Created by House 337, Merman Production and in partnership Mitre Studios, Carat and IPG the campaign continues the long-running story of the CEOsâ hapless attempts to run a bank in competition with Santander. VIEW THE 2 SPOTS  As the Amazon Rainforest faces unprecedented threats from deforestation leading to desertification, Vivo, the most sustainable company in Brazil and the whole of Latin America, joined forces with indigenous communities and environmental organizations to launch the groundbreaking "Amazon Desert Rally."VIEW THE SPOT  Savlon Swasth Indiaâs latest campaign wants people to pause and consider one question- Are your hands your own?You see, when you interact with people, your hands pick up their germs. They stay on your hands and using them is the same as using someone else's hands. VIEW THE SPOT Adidas: Move For the Planet From a professional trying to break a world record, to an everyday person wanting to be able to run around the block without needing to stop. Itâs normal to create a goal in sport to help you progress further. To launch the next instalment of Move For The Planet - an adidas sustainability initiative that rewards users with a 1 Euro donation for every 10 minutes of movement they log on the adidas running appVIEW THE SPOT Taco Bell: Cheesy Crunchy Spicy Fresh Cheesy. Crunchy. Spicy. Fresh. Itâs a mouth-watering product description that doubles as a tagline, turned into a song about how bloody good Taco Bellâs Mexican-inspired creations really are. VIEW THE 3 SPOTS  After a first chapter highlighting how the very nature of being a woman exposes her to greater risks and impacts her ability to progress, AXA is now addressing the professional vulnerabilities to which the self-employed are exposed by launching their new global brand campaign: 'Being self-employed shouldnât be a risk'.VIEW THE SPOT  Legendary tennis star and equity advocate Billie Jean King and e.l.f. Beauty are calling on US business leaders and the wider community to 'Change The Board Game'VIEW THE SPOT  'Mind my drink', or words to that effect, is something we hear in our everyday lives. But in Coca-Cola's new 'Spills' campaign, the brand celebrates the spontaneous, but joyous moments people forget all about their drink, spilling it as they embrace a loved one.VIEW THE SPOT  MARTINI announces the launch of its new global campaign, âMARTINI Dare To Beâ; a celebration of the âmodern aperitivo momentâ that has evolved from a âpre-eventâ experience to become the main social gathering. VIEW THE SPOT  On Mother's Day, we pay tribute to all the women who, long before we provided safety to the occupants of our vehicles, they were already doing it with their children.VIEW THE AD Lenovo: Think Anything Make Everything The workstation computer market is over-run with product centric campaigns that focus on specs, speeds, and feeds. Our goal was to shift the perspective of the Lenovo ThinkStation from one of solely power and performance, to one of promise and possibility.VIEW THE 4 ADS  Colégio Nova Dimensão launches the "Don't Book This Guest: No Room for Dengue Here" campaign to combat the spread of dengue fever. This initiative creatively transforms common mosquito breeding grounds into unwelcome "resorts" for these pests. Featuring visuals of bottles as an "Open Resort," tires as a "Standing Water Hostel," and plant pots as an "Aedes Hotel," the campaign aims to raise awareness and encourage the community to eliminate standing water. VIEW THE 3 ADS  A dog's intelligence detects when its owner is feeding it poorly. That produces indignation and discontent in him. This advertisement has the objective that the owners of their pets understand the reality and become aware of how they feed them and that with RES PET 100% natural, it is a healthy, economical solution.VIEW THE AD  Since 2015, greyhound racing in WA has killed more than 1,400 healthy dogs including six more in the last few weeks alone. Free the hounds is a Perth based non-for-profit organisation on a mission to end greyhound racing in Western Australia.VIEW THE 3 ADS  In an effort to highlight the most outstanding features of Chevrolet's new SILVERADO, a vehicle widely used in Bolivia's cattle and agricultural fields, we found a fun analogy to specifically communicate the automatic lane keeping assist function that is also incorporated throughout Chevrolet's premium range.VIEW THE 3 ADS Unilever: Hairstyles That Make History Sedal is the Bolivian market leader in shampoos and other hair care products.A low percentage of women in Bolivia take proper care of their hair. Only a low percentage of the population uses conditioner regularly because they do not give importance to the health of their hair and do not consider it important for the projection of their image.VIEW THE 3 ADS  As the favourite cuppa of mums across Australia, Tetley knows that motherhood comes in a variety of different blends.So for Motherâs Day, they wanted to share the love with all mums - young, old and yet to be. VIEW THE AD  In celebration of Earth Day, Uber wanted to highlight and promote its Uber Planet service, in which, for every km ridden, an extra fee is charged to help compensate the carbon footprint produced by the trip.VIEW THE 3 ADS  May the 4th is unofficially World Star Wars day. To celebrate we created a cheeky execution leveraging our brand and one of the franchises most loved characters. The spots ran in OOH and social media in the days surrounding May the 4th. (And yes, they actually ran). VIEW OUTDOOR  Find Your Drive is a program designed to help the 1.5 million adult Australians without a driving licence overcome driving anxiety (Amaxaphobia) so they can experience the freedom of mobility. Developed by experts, the approach goes above and beyond traditional driving lessons and consists of three parts: initial counselling sessions helping to overcome mental barriers, VR road driving simulations to build confidence to get behind the wheel and specialised driving instructors to provide extra support while on the road. VIEW OUTDOOR  In a landscape flooded with idealized imagery and digital perfection, Burger King opts for a different approach.While other brands rely on flawless models or artificial intelligence for their campaigns, Burger King embraces authenticity.VIEW OUTDOOR AT Mission Electric: Quietly Exciting Brands launch their new models at the Motorshow, we needed to stand out in a creative and innovative manner, capturing the consumers and the mediaâs attention. VIEW OUTDOOR Disfam Argentina & Vaneduc: Anthem For Inclusion Some studies show that the difficulty to learn and sing songs is a sign of dyslexia. Many of these signs go unnoticed by parents and schools, resulting in 80% of individuals with dyslexia remaining undiagnosed. To help change this, together with professionals and parents of children with dyslexia, we have modified the Argentine National Anthem.VIEW OUTDOOR  Mayana, a BIPOC-owned womenâs intimates brand, teams up with creative agency Anomaly to take aim at the sexualisation and judgment mothers face for their choice to breastfeed in public. Taking bold action to âBust The Stigmaâ around breastfeeding in public, Mayana crashed this weekendâs Toronto Blue Jays vs Los Angeles Dodgers game with a 42-person breastfeeding flash mob. VIEW OUTDOOR BBA Ecuador: Drinking Is Fun When You're Not Driving Ford has launched an innovative advertising campaign that utilizes the art of makeup to raise awareness about road safety. In this collaboration with expert artists, scenes of fun among friends are transformed into striking depictions of the consequences of driving under the influence of alcohol. VIEW 2 OUTDOORS VIEW THE 4 ADS Burger King : Astro Whopper Burger King is taking its marketing to astronomical heights with its latest Astro Whopper campaign. The campaign draws inspiration from a flaming hot sun-like star called Gomez's Hamburger, located 6,500 lightyears away in outer space. VIEW THE CONCEPT  Hard Rock International is celebrating how its vast guest offerings have 'Come Together' with a star-studded campaign featuring acclaimed singers John Legend and Shakira and soccer legend Lionel Messi. Brought to life through the iconic Beatles song 'Come Together,' as covered by GRAMMY-nominated, multi-platinum-selling singer/songwriter Noah Kahan, VIEW THE SPOT Toyota: Find Your Drive Find Your Drive is a program designed to help the 1.5 million adult Australians without a driving licence overcome driving anxiety (Amaxaphobia) so they can experience the freedom of mobility. Developed by experts, the approach goes above and beyond traditional driving lessons and consists of three parts: initial counselling sessions helping to overcome mental barriers, VR road driving simulations to build confidence to get behind the wheel and specialised driving instructors to provide extra support while on the road. VIEW THE CONCEPT Bidyanondo: Election Poster Notebook Bidyanondo, a leading NGO in Bangladesh, has launched the "Election Poster Notebook" campaign, repurposing millions of election posters into reusable notebooks for disadvantaged children. This innovative initiative addresses both environmental degradation and the lack of educational resources for marginalized youth. During election seasons in Bangladesh, streets are flooded with over 75 million election posters, contributing to environmental clutter. Bidyanondo saw an opportunity in this surplus material and mobilized volunteers to collect and repurpose the posters into high-quality notebooks. Unusable posters were shredded and recycled into paper. The campaign collected over 100,000 election posters, resulting in the distribution of 11,200 notebooks to underprivileged children. Political parties donated an additional 920,000 posters, potentially yielding over 90,600 more notebooks. In just two days, Bidyanondo and local authorities efficiently removed election posters across the country. The campaign gained international attention, generating over 33,500+ USD worth of organic PR. Kishor Kumar Das, Founder of Bidyanondo, expressed gratitude for the overwhelming support, emphasizing the campaign's focus on education and sustainability. Bidyanondo's Election Poster Notebook campaign showcases a new standard for social and environmental responsibility. As global communities prioritize inclusive development and sustainability, initiatives like this inspire change and offer hope for a brighter future.VIEW OUTDOOR  Tango launches 'Warden', a new integrated campaign created by agency of record, VCCP London and its content creation studio Girl&Bear. 'Warden' is the latest campaign from Tango as the brand continues on its journey to return to its iconic heritage: Tango's bold adverts of the 90s and 2000s. It follows on from 'Bust', Tango's comedic spot which launched in 2023 and focused on a police raid busting a Tango Dark Berry lab. With the help of the first burst of the campaign, the Britvic brand has seen sales increase +12.8% since last April and Tango is now the fastest growing Fruit Flavoured Carbs brand amongst the top five in its category.VIEW THE SPOT « First « Previous Next » Last » 5 of 7 |
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Goes in one end comes out the other, perfectly 
New print from SsangYang, Nicaragua 
Auckland's first 100% electric double-decker bus is very quiet. But very exciting.