Seen and notedThe campaign has been developed in support of the ISPCC's national fundraising appeal, which taps into the very real horror that is part of so many children's lives. VIEW THE SPOT
To mark the launch of the new AI TV era with the 2024 Neo QLED 8K, Samsung worked with BBH Singapore to bring its capabilities to life through the story of a couple whose everyday viewing is transformed into epic audiovisual experiences.
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A new humorous campaign delves into the irresistible allure of cats and their unwavering preference for the SHEBA brand.
VIEW THE 2 SPOTS TasWater: Water. It's Tasmania's Thing.
When TasWater wanted community feedback on future pricing and services, they needed to instill that same sense of pride people had in their state, into their water. We knew that when people felt ownership over something, they would work harder to protect it, so our campaign reminded Tasmanians of water's key role in their lives and extended that guardianship of water to every Tasmanian.
VIEW THE TV SPOT AND 4 ADS
26 stop-motion films for Telstra as part of our 'better on a better mobile network' campaign. Each spot focuses on a specific location in Australia, and the uniquely idiosyncratic characters who live there and benefit from better mobile coverage.
VIEW THE COMPILATION OF 26 SPOTS Monash University: This Is Creativity
University applications for creative arts degrees are in decline. Students can't see how creativity can help them make an impact on the world. But it's a skill that can do more than produce art.
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Skirball Cultural Center is one of the world's most dynamic cultural institutions and a leading venue in Los Angeles, although lesser known than some others. Skirball wanted to increase visitation and membership, especially among a younger, and more diverse population. A special exhibition of Maurice Sendak's work called "Wild Things Are Happening" gave us the chance to attract a young, diverse audience.
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Femicide is a terrible crime that in Italy has reached frightening numbers, with an average of 1 woman killed every 3 days. But there is one thing that makes it even more worse: the orphans of femicide, often fogotten victims. Our campaign, in collaboration with Terre des Hommes, claims the importance of not leaving the orphans of femicide alone and supports the project Respiro, created to help them and their families.
VIEW THE SPOT Master Kong: Emperor Qianlong's Milk TeaWhat best represents "Chinese milk tea"? Starting from the traditional Chinese culture and the history of milk tea, we find the idea in the collection of paintings in the Palace Museum and find a very appropriate but unexpected celebrity for Master Kong's Dahongpao milk tea - Emperor Qianlong. VIEW THE SPOT AND THE AD
The next chapter for 'Wrangle Your Money' is here, which sees NAB supporting and empowering its customers to make better financial decisions.
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Apple's latest Mac campaign employs humor and clever college students to challenge those who think they've seen everything - proving there's nothing quite like a Mac. Directed by Emmy-winner Tom Kuntz and featuring the work of Oscar-winning cinematographer Hoyte Van Hoytema, the latest Mac campaign features a cast of characters who believe they know all there is to know about laptops.
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To highlight the rising number of women and their children experiencing homelessness, IKEA, in partnership with Save the Children, has launched installations to highlight the impact of domestic and family violence as part of its 'This is not a home' campaign via Edelman Sydney.
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Today's teens are a generation on the move. On the one side, they never stop vibing to music and dance, but above all, they are committed to saving the planet.
Bizarrap, Nelly, Anitta, Lay. Music has always been part of Burger King. So why not move with it to take care of the world? Introducing Dance to Grill. A piezoelectric platform that will produce clean energy while you dance to fire up our grills. VIEW OUTDOOR
To announce the return of XXXX Numbered Postcode Beer Cans, XXXX took to the skies above Brisbane with a giant flying billboard. Powered by 4 drones, the billboard displayed the postcode of Brisbane, above the city.
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With the support of independent creative agency DPR&Co, medical research institute WEHI has launched a major brand awareness and fundraising campaign. DPR&Co's strategy was to highlight how WEHI is answering a need that is urgent and critically important. This is reflected in the positioning line: You are the cure.
VIEW THE SPOT Pro Bono For Ecoside: Nature Demands Justice
New social campaign gives nature a voice and calls for ecocide to be recognised as an international crime
A new campaign calls on the International Criminal Court to recognise ecocide as 5th statute by encouraging people to sign petition A new awareness campaign to get ecocide added to the list of international crimes recognised by the International Criminal Court (ICC) seated in The Hague, Netherlands is launching on social media today. VIEW THE 4 CONCEPTS Spotify : Lyricoaches
(This is a student project created for the Future Lions 2024)
Currently, speaking more than one language is essential for having a better job and personal opportunities, however learning it can become boring because it's a slow process, and most of the time, people are frustrated by the traditional methods offered by schools. VIEW THE CONCEPT
In Australia a 'Lovely Day for a Guinness' isn't your typical lovely day, that's because Guinness is best enjoyed when it's cold. These radio spots romanticize winter and everything that comes with it be it; a crackling fire, a cold snap or a cold pint of Guinness.
PLAY THE 2 SPOTS
Who hasn't caused their mom to fret? Over the years, we've given her wrinkles by coming home late, talking back, not eating her food, getting bad grades, or simply by getting into mischief. So, for Mother's Day, it's time to erase all those wrinkles by giving her a 30% discount on Botulinum Toxin.
VIEW THE 3 ADS Sorted: Invest in yourself
In the fraught world of 2024, making the right decisions with money has never been harder. It requires having all the right information, and finding this information is complex - it's often impossible to know where to look first.
VIEW THE 3 SPOTS AND 5 OUTDOOR ADS Gidget Foundation Australia: We Need to Look After Newborn Paren
The harrowing sight of a newborn's carer struggling to cope with the demands of early parenthood is played out in a confronting new Gidget Foundation Australia campaign, developed by Ogilvy Network ANZ.
VIEW OUTDOOR Frank Energy: Same Energy. Probably Cheaper.
Too often in life, expensive things just aren't worth it. People buy into brands, perceiving that more value comes with the name. This rings particularly true in the energy sector. Utility companies craft shiny, emotionally-geared adverts to embed more 'value' into their product.
VIEW OUTDOOR Guest Judge: Andy Jex, CCO, TBWA\LondonThis week's guest judge is Andy Jex, chief creative officer at TBWA London. Winner: Clash of Clans 'Unavailable Players'. I love Haaland taking over as the Barbarian King in Clash of Clans. It's a great idea and a fresh, modern way of doing partnerships. This is an idea about the players that haven't been chosen to be in the game. READ MORE Wimpy: Slippers
Wimpy welcomes everyone to make a difference on Slipper Day. By purchasing a R20 Slipper Day sticker, you not only earn the right to wear slippers on the day but also get the chance to change lives, no matter what your slippers look like.
PLAY THE 3 SPOTS
Citroen takes aim at the elite in revolutionary-themed campaign for the new e-C3 via BETC Paris.
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