The campaign conveys a vision of beauty and wellness that goes beyond the superficial. Beauty is defined as a reflection of the brave and authentic soul, driven by resilience and determination. The mission is to deliver products and experiences that inspire, empower and transform, defying stereotypes and fashions. Through the collaboration with LOTUS, it seeks to build a legacy based on justice, compassion and courage. The promise is to deliver beauty and wellness that are a source of technology, innovation and change.
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In a refresh of their 'FBD stands for support' campaign, we got creative and outlandish with what the letters FBD don't stand for to create a memorable device that puts FBD Insurance top of mind come renewal time for customers.
Joe Public, in partnership with long-standing client, Nedbank, as well as POWA (People Opposing Woman Abuse) recently launched their latest campaign âMoney Warningsâ during this yearâs 16 Days of Activism, in an attempt to highlight the very real issue of financial abuse against women.
UOMO grooming products help every man express his individuality
Instead of focusing on the sauce, the campaign centers around visual elements that evoke ways to soothe the signature heat of Frankâs RedHot®. By using iconic images that anyone could easily recognize and associate with immediate relief.
New print from Simple, Chile for client Focus 
