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Seen and noted

Mastercard: Transit Tales

 DIRECT MARKETING   AUSTRALIA    August 26, 2025 16:06 (Edited: August 27, 2025 02:06)
https://bestads-files.b-cdn.net/thumbs/647a3_0000.pngClassic literature meets cutting-edge technology with Mastercard’s Transit Tales, a world-first AI-powered digital platform that reimagines iconic tales into brand new customised audio experiences.Using artificial intelligence and real-time transit data, Transit Tales creates personalised audio stories matched to the exact duration of a commuter’s train journey. It then lets users select from eight beloved classics such as The Great Gatsby, The Jungle Book, Romeo & Juliet, The Wizard of Oz and Dracula and reimagine them in unexpected genres: Mystery Thriller, Dystopian Adventure, Superhero Saga, or Science Fiction. The result? Entirely unique, AI-generated narrations that might see Dracula retold as a sci-fi tale from Bondi to Cronulla, or The Jungle Book transformed into a mystery thriller between Bankstown and Tempe.

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