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Seen and noted

OSTERIZER: CUSTOMIZER & DJ WHO

 TV   CHILE    December 30, 2021 09:03 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffe7fc_0003.png&width=200The iconic "Osterizer" blender turned 75 years of history and celebrating wasn't enough. We wanted to pay tribute to him. "Customizer" is a space where 3 artists from different disciplines were able to inspire this icon, to customize and honor it based on its movements, sounds and forms.
Agency: Havas

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Vision du Monde: #Chosen

 OUTDOOR   FRANCE    December 30, 2021 09:00 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FDec%2Ftn_131950_1640637592_VDM_HE+GETS+TO+DECIDE_WATER.jpg&width=200Every year, the organization Vision du Monde, part of the NGO World Vision puts out a call for sponsors. This year, the association is turning things around with a new program that allows children to choose their sponsors. For its launch, Parisian agency Steve and Vision du Monde released a print and outdoor campaign featuring a series of portraits of children as masters of their own destiny.

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eMAG: Speaking of Gifts

 WEB FILM   ROMANIA    December 28, 2021 20:43 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/ef599.png&width=200'Don't get me anything' & 'Don't bother' are two of the most common answers Romanians give when asked 'What do you want for Christmas?' Is it shyness? Is it past disappointment? Or maybe they just care for others to the point they don't want them to spend money on their gifts. We wanted to find the reason behind those answers, so we asked those who are used to respond exactly like this. So we launched Speaking of Gifts - a heartful Christmas experiment by eMAG.
Agency: Jam Session

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Supercheap Auto: 1000 Bathursts

 TV   AUSTRALIA    December 24, 2021 08:08 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F48e39.png&width=200After 16-years of partnership, Australia's biggest racing event, the Bathurst 1000, decided to replace Supercheap Auto as the official sponsor. In a cheeky attempt to stay close to the action, we found a loophole and became the official sponsor of 1000 Bathursts instead and sponsored real businesses in the town of Bathurst, including the Bathurst Bakery, The Bathurst Driving Range, the Bathurst Beekeepers, the Bathurst Under 13 Netball team, and many more. The film follows Supercheap Auto's spokesperson Nathan Murray as he meets the new sponsors.
Agency: The Monkeys

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Crédit Du Maroc: Quick Loan

 PRINT   MOROCCO    December 24, 2021 08:06 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9c494.png&width=200Credit du Maroc is committed to givi a Home loan in record time...
we borrowed the visual codes of fast pizza delivery,
to illustrate the promise in an offbeat way that breaks with the conventional communication of banks and to attract the attention of the young target
Agency: Boomerang Communication

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NRMA Insurance: Safe Always Arrives

 OUTDOOR   AUSTRALIA    December 24, 2021 08:03 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FDec%2Ftn_131935_1640231530_NRMA-OOH-1.jpg&width=200NRMA Insurance has launched a road safety holiday message with a new out of home campaign from creative studio Bear Meets Eagle On Fire. The 'Safe always arrives' campaign features a series of cinematic images that capture the anticipation of a loved one’s arrival, and will run across rural sites in NSW and Queensland. The images were created with award winning photographer Simon Harsent, from The Pool Collective.

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Centro Fashion Fortaleza: Look at the look. Show the look

 WEB FILM   BRAZIL    December 24, 2021 08:01 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffa26c_0001.png&width=200The briefing was to make an institutional jingle for @centrofashionfor, the largest fashion wholesaler and retailer in Ceara, but we identified the possibility of going further. What was supposed to be just a piece for the radio, became the viral campaign "Look at the look. Show the look - Centro Fashion Fortaleza". Agency: Bravo/BBG

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Spotify: The Spotify Christmas code

 PRINT   ITALY    December 24, 2021 07:59 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FDec%2Ftn_131942_1640271945_Corsera_275x404_SpotifyNatale_ENG_2+%281%29.jpg&width=200Christmas ad by Spotify.
Agency: The Story Lab

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Mountain Goat Beer: You Can't Tame a Goat

 RADIO   AUSTRALIA    December 24, 2021 07:57 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Mountain Goat Beer, known for creating award winning beers since 1997, launched its first major brand campaign in almost a decade, choosing to highlight its belief that to brew extraordinary beers you have to remain untamed much like the brands namesake.

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Pizza Hut + Team Finest: Hen Mizrahi

 WEB FILM   ISRAEL    December 24, 2021 07:55 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff53c0_0000.png&width=200Hen Mizrahi is a famous Israeli stand-up comedian and he is the presenter of Pizza Hut, Team Finest is the leading professional gamers team in Israel and this is the film that launches the collaboration between the two brands. Agency: New Tel Aviv

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Wee Travel: There are new countries open for you.

 PRINT   BRAZIL    December 24, 2021 07:52 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Dec/tn_131915_1640203310_EUA DE PERTO - FEED.png&width=200While countries opened their borders to Brazilian tourists, Wee Travel offered travel packages so that everyone could get to know these places up close. Agency: Bravo/BBG

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Target Spirit: Cyber Monday

 RADIO   ISRAEL    December 24, 2021 07:49 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Target Spirit is the company that markets the air time on KANS radio stations - the Israeli Broadcasting Corporation. This campaign created especially for November sales. Agency: New Tel Aviv

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UN Women Australia: Empower Moves

 INTERACTIVE   AUSTRALIA    December 24, 2021 07:20 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F27872.png&width=200In a year when women's safety was centre stage, UN Women wanted to come up with a way to help young girls feel safe again. The solution? #EmpowerMoves, a TikTok dance made of self-defence moves.

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The Swedish Childhood Cancer Fund: Twas' The Night Before The Ni

 TV   SWEDEN    December 24, 2021 07:19 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F02070_0000.png&width=200Right now children all over the world is counting the days till Christmas. Children going through cancer treatment experience the same longing, but for another day, the day their treatment is finally over. In this TVC we used a popular Christmas poem to raise awareness of their situation (translated to the English poem: "Twas The Night Before Christmas"). Agency: Garbergs

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King St. Vodka: A Lightly Lifted Christmas

 WEB FILM   USA    December 24, 2021 07:16 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7d07d_0001.png&width=200The chaotic musical xmas special you most certainly didn't ask for but definitely deserve starring Kate Hudson, Baron Davis & Darren Criss with @drinkunspiked & @kingstvodka. Agency: Side Street

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Snowless Christmas Carols: Protect Our Winters

 OUTDOOR   FINLAND    December 24, 2021 07:15 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffdf66_0000.png&width=200In Finland, over 70 percent of the most beloved Christmas carols sing about snow. At the same time the actual winters are getting more snowless every year. In Southern Finland there's only a 40 percent chance for a white Christmas. To shine light on this problem, an environmental organisation called Protect Our Winters rewrote Finland's favourite carols to create a realistic image about Nordic winters. Agency: NORD DDB

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WhatsApp: It's Not The New Year Until You Get The Message You've

 TV   USA    December 24, 2021 07:13 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/45edb_0000.png&width=200No matter how far apart you are on New Year's Eve, you deserve to be together. Start 2022 with a message to your loved ones. Agency: BBDO San Francisco.

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Visible: Shatter the Family Drama

 EXPERIENTAL   USA    December 24, 2021 07:07 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Dec/tn_131928_1640226333_Shatter the Family Drama_Venue.jpg&width=200An in-person smash room event, aptly-titled Visible Presents: Shatter the Family Drama, at 29 W 23rd St. New York, NY 10010 on December 17-18, 2021. Attendees walked through a "home for the holidays" themed living room and took out their holiday-related family frustrations by smashing everything in sight.

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Scalpers: You Were Born A Rebel

 TV   SPAIN    December 24, 2021 07:03 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1618f_0000.png&width=200Rebellion has always been part of the DNA of Scalpers, the Spanish textile company born in Seville in 2007. The brand is characterised by its spirit of rebellion, represented in its logo: a skull, which in some way symbolises that spirit of doing things differently. Agency: Wunderman Thompson, Spain

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Lifeline Australia: Check-in with your mates

 OUTDOOR   AUSTRALIA    December 24, 2021 06:58 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1fa70.png&width=200Lifeline creates poster series that hacks QR check-in behaviour to encourage people to check in to see how their mates are doing post lockdown. Scanning the posters generates a text message ready to send to start a conversation. Agency: The Monkeys

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Mercedes-Benz EQ 2022 EQS: Scrooge

 TV   UK    December 24, 2021 06:53 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe33f4_0002.png&width=200This holiday season, Merkley+Partners and Mercedes-Benz USA have created an all-new holiday campaign to introduce the first-ever, all-electric EQS and to promote the brand's iconic Mercedes-Benz Winter Event.

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Vanish: Vanish Brentford FC

 OUTDOOR   UK    December 24, 2021 06:48 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Dec/tn_131911_1640179077_MicrosoftTeams-image (1).png&width=200Each year, Premier League football clubs change the design of their kits and fans queue up to buy the latest version. This year, Brentford FC is taking a stand and keeping the same kit for at least two years to save money for fans and to be more environmentally friendly. Agency: Havas London

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Netflix / The Witcher: The Myriapod

 OUTDOOR   WORLDWIDE    December 24, 2021 06:45 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F77f03_0001.png&width=200It's one of the most highly anticipated second series of this year, and finally on 17th December the wait was over for The Witcher fans around the world. For the launch promotion of the popular series, Netflix partnered with independent agency network by The Network in a global collaboration of talent and ideas for a multi-channel, global roll out. Striking visuals of one of the gruesome monsters, The Myriapod, will be seen terrorizing 3D Digital Out of Home boards across major footfall areas in markets such as Italy, Thailand, NYC, Denmark and The Netherlands. Agency: by The Network

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Mall of the Emirates: One pledge = One tree

 OUTDOOR   DUBAI    December 24, 2021 06:41 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9e711_0001.png&width=200The most wonderful time of the year is fast approaching, and Mall of the Emirates is launching a unique festive installation that looks firmly to the future. Running from 8th-25th December, Mall of the Emirates will curate a world of joy and adventure for families, shoppers, and mall visitors to immerse themselves in. Agency: MullenLowe Dubai

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Anglicare WA: Home for the Holidays

 TV & PRINT   AUSTRALIA    December 24, 2021 06:38 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/cb32f.png&width=200Christmas is a time of celebration for many people. But, for the thousands of West Australians who have found themselves homeless this time of year, there's not a lot to be celebrating. This campaign looks to change that. Agency: Wunderman Thompson, Perth

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Rocket Entertainment Group: The Ultimate Zoom Call

 WEB FILM   UK    December 24, 2021 06:34 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F86698_0000.png&width=200Following the release of his latest album 'The Lockdown Sessions', Elton John's Rocket Entertainment Group, partnered with AKQA, to create 'The Ultimate Zoom Call' featuring 20 of the biggest names in music, who each featured on the album. Elton John, hosting the wonderfully warm seasonal video call, welcomes his peers into the chat with appearances from global superstars Dua Lipa, Damon Albarn, Stevie Wonder, Miley Cyrus, Lil Nas X, Stevie Nicks and Young Thug, to name a few.

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Guinness: Here's To It All

 WEB FILM   IRELAND    December 24, 2021 06:30 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fda3a6_0000.png&width=200In October, Guinness teamed up with Rothco, part of Accenture Interactive, to get Ireland back to the pub to celebrate moments missed during a tough year. The result was the successful 'Here's to it all' project - a social-first campaign that kick-started a strong relationship between the brand and the agency. Their latest undertaking? Christmas 2021. Guinness' iconic Christmas ad has become an integral part of Christmas in Ireland. Each year, hearing the first notes of its familiar sweeping soundtrack marks the arrival of the festive season. This year (the ad's eighteenth since its debut), Guinness is taking the magic of its music from TV sets to city streets.

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Delhaize: Health Is The Most Beautiful Gift

 TV   BELGIUM    December 24, 2021 06:28 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb6ddc_0000.png&width=200In that time of the year where we are all writing down our gift list, Belgian supermarket Delhaize shows us that keeping each other healthy is ultimately the best gift. Created by TBWA and produced by CZAR Brussels, this heart-warming story is directed by the duo SALSA with a sense of balance and storytelling. Making of the struggle of this little girl and the surprise gift from her new friend a sweet Christmas tale. Agency: TBWA Brussels

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Restore Earth: NFTrees

 INTERACTIVE   NETHERLANDS    December 24, 2021 06:19 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Dec/tn_131934_1640231243_NFTrees-keyvisual.jpg&width=200The good old Christmas tree. The cozy centerpiece of your home's holiday set up. But is it eco-friendly? Nah, not really. In The Netherlands, about 2,5 million trees are sold each year – and thrown out again a few weeks later. Yeah, that's a problem. In these times of metaverses and web 3.0 we believe we can do better. Brand building agency proudly And Now This introduces: NFTrees. A unique, digital Christmas tree that you can reuse year after year. Each tree is one of a kind and randomly generated. In other words: it's a Christmas tree NFT. An eco-friendly solution for a not so eco-friendly tradition. For each NFTree sold, 50% will be donated to Restore Earth, an organization that helps restore the forest. The price of an NFTree is around the price of a real one - 0,2 SOL - and you can purchase one on nftrees.land.

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Duolingo: Real Emilys in Paris

 TV   FRANCE    December 22, 2021 12:08 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcbba5_0001.png&width=200For the launch of Season Two of "Emily in Paris", Duolingo is offering its premium membership, Duolingo Plus, free for a month to encourage people to learn French, available 48 hours from when the show premieres. Fans of the Emmy and Golden Globe-nominated first season fondly remember all of the cute linguistic and cultural faux pas made by Lily Collins' character, and the playful antics that ensued. But the real Emilys of Paris were less than thrilled. So, this time around, Duolingo decided to help all the Emilys of the world improve their French using their popular French course.
Agency: BETC, Paris


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Movistar Deportes: Pool Diving

 TV   PERU    December 22, 2021 12:04 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fde217_0000.png&width=200In soccer, pool diving is the act of faking a foul by plunging into the ground dramatically as if it were a swimming pool. So to communicate that South American Qualifiers were back this summer, we looked for those players that like to pool dive in diverse styles.
Agency: Media Networks

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State Farm: Photo Shoot

 TV   USA    December 22, 2021 12:02 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9bb80_0000.png&width=200State Farm has launched its new NBA creative work for the 2021-22 season beginning next Saturday on Christmas Day. The new campaign will feature some familiar faces, though several new players (and even coaches) have been added the State Farm roster this season like Atlanta Hawks point guard Trae Young and Dallas Mavericks center Boban Marjanovic. The first film "Photo Shoot" features the fan-favorite Phoenix Suns point guard Chris Paul, Atlanta Hawks point guard Trae Young and of course, Jake from State Farm.
Agency: Translation


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Auchan: Santa Claus

 TV   FRANCE    December 22, 2021 11:57 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd530e_0000.png&width=200Shot in the port of Saint Vaast la Hougue, creative agency Ores Group has released this Christmas spot for Auchan.

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Old Spice: Scent-A-Claus

 TV   USA    December 22, 2021 11:52 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F46dc0_0000.png&width=200Staying true to their off-the-wall and nutty campaigns, Old Spice & Wieden+Kennedy have struck again with 'Holiday Swagger'. A final hunt for that last Christmas gift turns into an all-out brawl. What caused the scene? Old Spice's favourite actor, Isaiah Mustafa, and his Old Spice Holiday Gift Set which everyone wants to snap up! Masterfully directed by Alexandre Nart, the 2D acrobatic ballet takes place in photo-composite sets produced in the Passion Paris studios. After the Squarespace campaign for Nate Robinson & Madison Square Garden, Alexandre Nart's cheeky touch once again charms the USA .

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Sunshine Solar: Reverse Graffiti Kerb Branding

 OUTDOOR   NEW ZEALAND    December 22, 2021 11:29 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Dec/tn_131879_1640126117_Great Kerb Image.jpg&width=200Company branding and contact details were 'cleaned' onto kerbs in the Canterbury area using reverse graffiti. High visibility and likeabilty key aspects of the campaign.
Agency: Clean ADNZ

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Elementor: You Wish!

 INTERACTIVE   ISRAEL    December 22, 2021 11:02 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/fc758.png&width=200Do you have any special gifts you wish to get this holiday season?
Well, how about some grid glasses? Or an airbag keyboard?
Here at Elementor - a professional website building platform, we're celebrating the holiday spirit with some out-of-this-world gadgets that web creators wish they had. To showcase these inventions, we've created You Wish! - a holiday-themed website, where visitors can vote for their favorite imaginary gift.
You can catch it also on our social media channels, and even on eCommerce-inspired Facebook and Instagram collection ads!
Check it out. Maybe one of them is exactly what you're looking for.

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LDV T60 Max: Kilowatts Trilogy

 RADIO   AUSTRALIA    December 22, 2021 10:55 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200As part of the launch campaign for the new LDV T60 MAX -- a new ute boasting a class-leading 160kW of power for just $33,990 -- we created the Kilowatts Trilogy: 3 x:60 radio spots "The Good, the Bad, and the Kilowatts," "A Fistful of Kilowatts," and "For a Few Kilowatts More" each feature an operatic choir singing about the massive power of the LDV T60 MAX in a style inspired by classic Spaghetti Western scores.
Agency: VCCP

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Rama Foundation: The Motivations

 TV   THAILAND    December 22, 2021 10:29 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F570e2_0000.png&width=200audacity Thailand has released this spot for the Rama Foundation, who have been raising money for Rama Hospital for years. But this year they have a new goal to help buy medical equipment for Rama Hospital medical students.

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BetMGM: Roses

 TV   USA    December 21, 2021 21:09 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/be6b4_0000.png&width=200On the court, Kevin Garnett was known as a fierce competitor, who exuded an incredible amount of confidence. But now, he's retired and leading a much calmer life - some have suggested he may have even lost his competitive edge. Leading sports betting platform BetMGM, has tapped Garnett for their latest iteration of 'The King of Sportsbook' campaign and shines a laid-back look into his retirement - lounging by the pool and smelling the roses. Alongside creative agency 72andSunny New York, BetMGM also humorously showcases Kevin as he snaps back into the fierce competitor fans have long admired when his BetMGM win arrives as a notification.

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Columbia Sportswear: Live from the Outdoors

 WEB FILM   UNITED ARAB EMIRATES    December 21, 2021 21:03 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/25f12_0000.png&width=200World-renownedoutdoor apparel and footwear brand Columbia Sportswear Middle East have launched 'Live from the Outdoors' a social media campaign created by Serviceplan Middle East designed to encourage the Saudi population to discover the pleasures of the great outdoors. Historically in the Middle East and KSA region Columbia Sportswear Middle East, like other outdoor clothing brands, has been perceived as a winter brand, however this new campaign demonstrates that Columbia has the right products for every season.


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