 |
Seen and noted
 Posters from Y&R Brasil for Itaipava drinkVIEW MARRIAGE OUTDOOR VIEW PROMOTED OUTDOOR VIEW HOUSE OUTDOOR VIEW BARBECUE OUTDOOR Lucky Charms: Lucky To Be When General Mills decided to introduce two new rainbow marshmallow pieces to its iconic Lucky Charms cereal, the McCann Always On team seized on the addition as a perfect opportunity to salute the LGBT community during June 2013 pride month. The result was the launch of #LuckyToBe, a new social good initiative for General Mills, part of the teamâs ongoing âHello, Cereal Loversâ campaign.VIEW THE CONCEPT Make Smoking History: Breathtaking An ad from Gatecrasher Perth which invites the listener to experience a brief taste of emphysema. PLAY THE SPOT Peugeot: Crash Mobile ad that simulates an interactive test drive.The user sees the image of the panel, as if he was inside a moving car. Then a message appears on the screen "Test Drive. Feel the thrill of driving a turbo car" and the symbol showing how to interact. Once the movement in the tablet begins, a field appears on the screen asking the user to enter his name to start the experiment. VIEW THE CONCEPT V Energy Drink: RobbersCoors: L'Action sur la glace The Montreal Canadiens, the most celebrated team in hockey history, has one of the most passionate and diehard followings in the NHL. So during this yearâs Stanley Cup run, Coors Light teamed up with MEC Canada and DraftFCB Montreal to create an interactive outdoor experience called "L'action sur la glace" VIEW OUTDOOR Vicomte A: Social Striptease Vicomte A. invites you to undress its models in an interactive and 'social' strip-tease. Click on the clothes you'd like to remove and he/she throws them at your wall (your Facebook wall)... The more you share, the more he/she undresses.http://www.socialstriptease.com/ VIEW THE CONCEPT  Y&R Sao Paulo uses paper cutouts to make a case for LGVIEW THE PSYCHO AD VIEW THE HONG KONG AD VIEW THE TITANIC AD  DHL gets branded in every word of these print ads from Publicis SantiagoVIEW THE DISMISSAL AD VIEW THE MOTHER IN LAW AD VIEW THE STAINED AD VIEW THE THINGS AD Fridrih Mushrooms: Make Every Meal Fancier Make every meal fancier! Imago, Zagreb did some fine print ads for some very fine mushrooms. Just as Fridrih mushrooms help each dish become finer, we helped our dear client in fine communication, to mutual satisfaction.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Hawkspotter adidas Australia, in partnership with Hawthorn Football Club and Naked Communications have collaborated to create âHawkspotter' a world-first iPhone application allowing Hawks fans to go all in on match days by pin-pointing the exact location of fellow supporters.'Hawkspotter' enables Hawthorn supporters to login via Facebook or register through the app, develop a personalised profile and broadcast their location during each game. For three hours before, during and after a match, Hawks fans can use the 'fan finder', to see where other fans are congregating and receive notifications of special offers and pop-up events.VIEW THE CONCEPT MasterCard: Data WalletBurberry: Kisses Burberry sends kisses all around the world with this interactive idea. Agency: Grow USAVIEW THE CONCEPT Samsung: Looking 4 Myself Inspired by Usher's latest single, "Looking 4 Myself," Samsung invites you to experience what motion control truly means. Using the power of Smart Interaction on a Samsung Smart TV, Usher faces an epic battle against a darker side of himself. He discovers that motion is so powerful that it defines what you see, hear and even what you feel. With the cutting-edge motion control technology in the 2013 Samsung Smart TV, you can bring this power home. Agency: Huge Brooklyn.VIEW THE CONCEPT Robe of Burgundy Aleksandr Orlov, founder of comparethemeerkat.com.au via VCCP Australia is rewarding those Australian Facebook fans who know the difference between his meerkat comparison site and comparethemarket.com.au where they compare cheap insurance deals. Those who can prove they know the difference, by answering his one-question quiz can win a paw-stitched Robe of Burgundy, as worn by Aleksandr himself. Or a signed 'modelling' poster. All entrants get a workable tailoring pattern (meerkat size only) so they make their own. VIEW THE CONCEPT Man of Steel: Daily Planet Headlines South Africans are used to seeing news headlines displayed on streetpoles besides the road.To announce the arrival of Superman Man of Steel to Ster-Kinekor Theatres, FoxP2 Cape Town took this insight and launched a streetpole campaign that brought the Daily Planet into the real world with Superman related news headlines.VIEW OUTDOOR  So, how does the Miami Ad School, Germany sell a very cheap line of jeans? Make a case for authenticity by rebelling against the glits and glamour that makes some other jeans classy. This way, a lowly jeans walks tall with all the swag of street credibility .VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD US Air Force: Project Supercar In its latest mobile execution, the U.S. Air Force and its advertising partner GSD&M have launched a mobile site as part of the Air Force's "Project Supercar" mobile tour. The site features technical aspects like accelerometer-based home page navigation, an app-like experience within a mobile browser, cross-device compatibility via browser-based solution, in-depth videos and photos about each car and their "making of" and an event locator which uses the mobile device's GPS capabilities.VIEW THE CONCEPT  'Swarm' is the latest spot from Jack Daniel's Tennessee Honey, the number one selling honey-flavored whiskey in the U.S. according to Nielsen as of 5/27/13. King Bee is back and he's not alone. Like any good night out, things get interesting when there's a swarm.VIEW THE SPOT  Born from idea that almost everyone knows GEICO could save them hundreds of dollars on their car insurance, the Did You Know? campaign addresses the remaining few, demonstrating how one might react when discovering the news. Our theory? They would probably feel a little left out, maybe even feel the need to one-up with some trivia of their own. VIEW THE OWLS SPOT VIEW THE OLD MACDONALD SPOT Tap King: Is it Me you're Looking ForWine Country Ontario: Barrel Room This breaking campaign from Agency 59 for Wine Country Ontario is called 'Untweetable.' These outdoor ads capture through photographs, the intimate and/or unexpected moments that make any getaway memorable. These moments are often difficult to put into words; or, circa 2013, they are 'untweetable.'VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR  Hollywood legend Dennis Farina in a spot from Goodby Silverstein San Francisco tears apart the false promises of AT&T Uverse on behalf of xfinity VIEW THE SPOT Abandoned Bicycles: Saddle Blossoms Abandoned bicycles are a big problem in Japan. Around 2 million are left on the streets each year. To highlight this issue TBWA Hakuhodo Tokyo collected bicycles and recycled the seats as planters and staged a street exhibition.VIEW OUTDOOR Molson: The Beer Fridge Rethink Canada took a Molsons beer fridge and placed it all around Europe. There was only one way to open it - you needed a Canadian passport. For 10 days, the fridge travelled across Europe, popping up in locations big and small, searching for Canadians to open it. Along the way, the fridge captured the imagination of on-lookers wanting to see what was inside. Of course, once a Canadian was found with passport in hand, all was revealed â The fridge was full of Molson Canadian.VIEW OUTDOOR  Division of Labor, Sausalito has released a new poster campaign to promote their large archive of Rock 'N Roll related fine art photography VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR VIEW SIXTH OUTDOOR VIEW SEVENTH OUTDOOR VIEW EIGTH OUTDOOR VIEW NINTH OUTDOOR VIEW TENTH OUTDOOR VIEW ELEVENTH OUTDOOR VIEW TWELFTH OUTDOOR VIEW THIRTEENTH OUTDOOR VIEW FOURTEENTH OUTDOOR VIEW FIFTEENTH OUTDOOR  Y&R Beijing has illustrated this outdoor campaign for Y&R BeijingVIEW COOKING OUTDOOR VIEW KNITTING OUTDOOR VIEW SHOWER OUTDOOR  Some things are better kept separate (and we can prove that).As history proves in these print ads from JWT Warsaw VIEW THE KASSETT AD VIEW THE LEKMAN AD VIEW THE SAMLA AD  Positioning CIMAR Fertility Centre as the source one can rely on to fulfill the hope of creating progeny. CIMAR finds solution to make the unlucky man/woman forget the worry 'INFERTILITY'.Agency Valappi, CochinVIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  A full page press ad from SHEDcsc Perth explaining how the simple operation of cutting out a coupon can save the life of a child born with heart disease.VIEW THE AD New South Wales Road Safety: Get you hand off itDave Thomas Foundation For Adoption: This is the story of I The Dave Thomas Foundation For Adoption helps thousands of foster children all across North America are still waiting for a warm, loving adoptive family to call their own. You can help. Simply share this video and spread the word. Because every story deserves a happy ending. Agency: MacLaren McCann, Toronto VIEW THE SPOT Skittles: Figurines DDB Chicago's new interactive YouTube campaign for Skittles. Click on the video to connect to different scenarios.VIEW THE CONCEPT Discovery Channel/Shark Week: Snuffy the seal t's a bad week to be a seal. For the rest of us it's pretty awesome. Shark Week premieres Sunday, August 4 at 9|8c on Discovery!VIEW THE SPOT  Members of the brewing industry have engaged advertising agency RKCR/Y&R in a mission to change the image of beer in the UK through a campaign called Let There Be Beer. The brewing industry is united in one single mission and working together to stem the decline in beer.VIEW THE SPOT  Here's this year's Grand Prix for Good at last week's Cannes Lions. An 'Antvertising' campaign involving 500,000 ants from BBDO Dusseldorf for WWF.VIEW THE CONCEPT For Goodness Shakes: Awkward Shakes Avoid awkward shaking in public by choosing For Goodness Shakes' pre-shaken protein drink. 7th Chamber UK created the web viral.VIEW THE SPOT  TBWAMedia Arts Lab has created this new print campaign for Apple titled "Our Signature"VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD  When you order from Argos.cn you are guaranteed smiles upon delivery. Agency: Y&R Beijing.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Astra Beer: Beer Insurance Because Astra is a very strong German beer, every can comes with a small insurance plan. The more Astra beer our loyal drinkers take, the bigger the assurance that whatever happens during the night, we've got their back: they're covered. How it works: for every Astra you take, enter the code on the can into your Astra Beer Insurance app. Did something happen during the night? Fill out the claim and upload the picture as proof. No stories you get paid according to the size of your insurance cover(as determined by the number of Astra cans you drank). Note: this beer insurance does not cover drunk driving.Agency:Miami Ad School, Germany VIEW THE AD |
Search blogMembersPast guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
advertising news |
 |
V Energy Drink is online with Colenso BBDO/ Proximity New Zealand
MasterCard creates a data selling app through Miami Ad School, Germany 
Lionel Ritchie is behind the fridge in this spot from BMF Sydney for Lion Breweries 
Australian state New South Wales promotes road safety through Mediacom, Sydney