
Hennessy has launched its 2025 Made for More campaign - a cinematic exploration of African cultural pride, togetherness and creativity, featuring Hennessyâs new global brand ambassador GRAMMY Award-winning artist Tems and appearances from Friends of the House INNOSSâB, Kabza De Small and Maglera Doe Boy. Created with Hennessyâs global agency of record W+K Amsterdam, the campaign builds on the success of the first chapter of Made for More, this time paying homage to the vibrant cultural landscape of the continent, spotlighting the voices, spaces, and collectives that shape its creative spirit.
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